Roeland Moens Email & Phone Number

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- Chairman of the Board: Ateliers du Monceau and Ateliers de l’Avenir- Board Member: FEFPEB (European Timber Packaging Federation)- Senior Advisor to: the Faber Halbertsma Group- Chairman of: FEFPEB Pallet Pooling Industry- Interim assignment: Managing Director - IPP France (2018-2020)- Management of lobbying at: EU for FEFPEB and Pallet Pooling Industry in relation to EU Circular Economy and Packaging Waste Directives

Management of lobbying at EU for FEFPEB and Pallet Pooling Industry in relation to EU Circular Economy and Packaging Waste Directives

Eindhoven Area, Netherlands

CEO of IPP&PRS, a €130M, 150 people, pan-European pooling division generating double-digit % PBT operating in consumer, retail, recycling and polymer supply chains. Part of Faber Halbertsma Group, a private family business (€320Mt/o and 800 staff).- Building a strong team that doubled PBT, improved cash flow and halving net debt.- Turnaround of French business to sustainable profitability. Doubled UK business.- Geographical expansion into Poland, CEE and Iberia- Centralised all European financial back-office processes into NL.

Fraikin is the European leader for the industrial utility and commercial vehicle hire market, running a fleet of approximately 65.000 vehicles across 8 markets in Europe. I am responsible for a revenue base of more than 25 million euro and managing total staff of 65 through 9 direct reports and the sale of 6000 used trucks per yearIncreased ROCE from 5% to 12%.- Restructuring the Operations department, assuring optimal utilization of internal maintenance capacity (improve productivity by 30%) and de-centralization of service network from 2 to 7 locations- Restoring double digit growth in contract hire and short term rental activity, by restructuring the Commercial department and the renegotiation of non-profitable contracts- Restructuring the back-office by reducing staff up to 30%- Reduce costs by 25% by renegotiating procurement contracts with manufacturers and key suppliers.- Manage the European remarketing department, by diversifying the buyers base of the Pan European second hand fleet to minimize the capital gains risk and to achieve the budget deletions of 5.8k units in 2009- Management of the full transition of the regionalization from Fraikin SK/Belux into Fraikin France by end of 2010- Responsible for the full restructuring effort of the Operations Dpt, the introduction of a new IT-System and the adjustment of the Fraikin France commercial business model to SK/Belux market requirements- Appointed Chairman of the Truck Committee of Leaseurope, the European vehicle rental association

BCA, is a leader in vehicle auctions with over 40 auction centers across Europe, auctioning over 1.2 million vehicles corrsponding to a total revenue of 4.5 billion €. Responsible for the sale of around 8,000 vehicles/year to professional buyers through physical and electronic auctions in Belux, generating a revenue base of 65M€ with 35 staff in 2 countries.Established BCA as a credible and first choice partner in the Belux Remarketing business, through an efficient commercial approach and strong segmentation for major Leasing Co’s, Government, Manufacturers, Fleetowners...Responding to market demand, launched a competitive, customer attractive electronic sales platform, open to a Pan–European buyer base. 25% of volume sold achieved through e-sales activity in the first year, resulting in a reduction of total overhead costs of 25%.Introduced the ‘Premium auction’ aligned with the product segmentation strategy, and market tested a first satelite auction center in the Flanders region. Became member of key Automotive associations in Belux. (Febiac, Federauto, Fleet Media, etc...)

RPC’s are used for product distribution worldwide, reducing product damage, providing efficient loading/unloading and assuring economic and attractive in-store displays. Revenue base of 700M$, 13 countries, 80 million assetsResponsible for the negotiation of major pan-European retail contracts across all divisions. (Carrefour, ASDA, El Corte Ingles, etc...) Responsible for the start-up of IFCO operations in Poland, in line with the geographical expansion plans, focused mainly on Eastern Europe.Member of the Worldwide Board for Product Development and responsible for the diversification of the product range to include plastic pallets and bulk containers, thereby making posible the implementation of a ‘One Stop Supplier’ strategy directed at IFCO’s worldwide Retail partners. Established partnerships with the major F&V Associations across Europe.

Responsible for a revenue base of more than 100 M€ and a pool of 25M assets across Europe.Managing a total staff of 200 through eleven direct reports located in eight countries.Achieved a 300% improvement in economic value added (EVA) within year one. Delivered a Sales growth of more than 20% in the last financial year.Developed strategic relationships with senior customer contacts at major Distributors such as Carrefour, Casino, Eroski, El Corte Ingles, Morrison, etc...Roll-out of a new generation container – ergonomic, lightweight and electronically traceable.Introduced a growth pipeline methodology through the implementation of a Siebel/CMS system.Rationalised the European network and introduced a pan-European pricing structure.

Responsible for a revenue base of more than 60 million Euro.Managing a total staff of 350 through eight direct reports.Delivered an average year on year Sales growth of 12% for the last three years. Achieved a 19% return on capital invested (ROCI). Developed strategic relationships with Senior customer contacts at major Retailers & Producers such as Carrefour, Colryut, Coca-Cola, Kraft, Henkel, Unilever, etc... Negociated the largest commercial contract in the history of CHEP BNL with Coca-Cola Europe, worth over 2.5M€ per year in additonal revenues.Reduced BNL workforce by 30% through the implementation of a Social Plan in agreement negotiated with the Unions and Work Councils in both BE & NL.Restructured the BNL back office support structure, transferring activities to two functionally-based European regional centres.

Responsible for a revenue base of over US$ 1 billion (30% growth 2000 versus 1999 for six corporate markets).Managing a total distributed staff of 180 through eight direct reports.Direct responsibility for a Central Marketing Fund totaling $5.8M.Responsible for Sales, Marketing, Reservations, Pricing, Customer Services and Public Relations for Budget Corporate and Franchise Operations in the Europe, Middle East, Africa, Asia and the Pacific regions.Launched database loyalty scheme in key European markets – UK, France, Germany.Managed two consolidated call centres in London and Paris.Established Internet/e-commerce strategy with on-line booking functionalty in UK, France, Germany.

Increased car hire revenue from £42 million to £100 million between 1995 and 1998.Turnover of £100 million from car hire and £500 million of car sales.Managed a teamof six direct reports with a total staff of 150.Improved bottom line from a loss of £17 million to a profit of £2 million over a three-year period. Received the ‘Bernache d’Argent’ award from Europcar’s Accor and Volkswagen owners – one of only 10 given group-wide annually – in recognition of the scale of the achievement in turning around the performance of EC-UK.Achieved critical mass, reducing overall cost to below the industry average.Rebuilt network from 70 to 150 locations.

Increased car hire by 20% to 60 million Euro over a two year period.Most profitable region within Europcar at that time.Managed a Team of 8 direct reports with a total staff of 400 people.Strongly developped the Int’l leisure segment for the Corporate and Franchise network with over 40% growth year over year, through partnership agreements with key Tour Operators and USA based car rental brokers.Doubled the local car and van segment in volume to a fleet of 100 cars/year.

Increased car and van rental revenue by 30% to 40 million dollars.Doubled the location network across the three countries.Managed a Team of 10 direct reports with a total staff of 230 people.Received the HERTZ CEO award for the most profitable region within Europe in 1992.Increased the market share position at Brussels and Schiphol airports to the number one position.Launched the “Van Wijk” brand at Schiphol airport to handle separately the growing Tour Operator and US leisure segments.

Based at Hertz Worldwide HQ in New-York, responsible for the creation and implementation of all European marketing programs and sales activities in the North American market.Created and implemented the ‘Affordable Europe’ program, resulting in more than 175,000 reservations in 1985 and a revenue of more than 50 million dollars. Program still in use today in the US market place.In charge of advertising, marketing, promotion and distribution funds totalling over 4 million dollars per year.