Muhammad Rofiq Sidiq Email & Phone Number

Jakarta, Indonesia

South Jakarta

Client: Sasa Tepung Bumbu, Close Up, Nutella, Rinso• Conduct comprehensive brand, consumer, and market research to extract meaningful insightsessential for shaping a brand strategy.• Transform qualitative and quantitative data into compelling narratives, constructing clear andpersuasive viewpoints and propositions.• Help Senior Strategic Planner to formulate and deliver engaging brand strategy presentations.

DYRi Media is a homeless media that focuses on curating the latest news and presenting them briefly and clearly for the convenience of readers. as a co-founder and general affair I am responsible for:- Formulated and amplified the foundational strategy for @dyrimedia Instagram account, accelerating an 150% lift in audience expansion within the first three months.- Partnered with colleagues to formulate monthly digital campaign strategies, elevating content quality and relevance by 75%.

Kreasi Lokaland is an end to end project management that has a high credibility in planning, producing, executing both entertainment and MICE events. Kreasi Localand is one of the companies chosen to be the promoter of Dewa 19's 30 year career. In this project I am responsible for:- Harmonized with the team to surpass KPIs at the 30 Tahun Dewa 19 Concert, achieving a remarkable 100% sales versus KPI and garnering an impressive 15 million social media impressions.- Generated organic positive press by strategically hosting Indonesian President (Mr. Jokowi) at the Medan Concert and one of Indonesia’s most notable ministers (Mr. Prabowo) at the Balikpapan Concert, increasing media coverage by 50%.- Established digital marketing plans on social media, yielding a 25% growth in qualified leads.- Handled media pitches in Medan, resulting in a 30% increase in coverage and a 20% rise in positive publicity for the company.- Cultivated content planning and design for Instagram @kreasi.lokaland, accomplishing a 250% increase in reach, while also delivering key visual designs for concerts that contributed to a 50% boost in share interactions.

Asa Kreasi is a group that has several business units under it which include the creative industry (EO, Marketing Agency & Production House) and business units in the technology industry. As a marketing and creative strategist, I am responsible for:- Collaborated with the team to create the company profile and enhance branding, achieving a 30% increase in brand recognition and a positive perception among the target audience.- Coordinated with 4 company partners, 1 joint venture, and 2 affiliate companies under Asa Kreasi, streamlining communication and partnerships, resulting in a 20% improvement in collaborative project efficiency.- Managed and elevated engagement on multiple social media accounts, devised content plans, composed copywriting, and created designs, leading to a 25% increase in overall social media engagement across Instagram and LinkedIn.- Developed and implemented new marketing and project strategies, contributing to a 15% increase in client satisfaction and project success rates, as evidenced by client feedback and project performance metrics.

PT Pilihanmu Indonesia Jaya is a startup that focuses on developing adequate education and quality human resources through a leading online career consulting service called "Pilih Jurusan". During my internship period I was responsible for:- Directed Instagram teams for social media, ensuring regular creation and posting of educational and informational content, resulting in a 20% increase in post consistency.- Outpaced Instagram follower growth by more than 400% in 4 months and grew a 20% average weekly increase in audience involvement.

- Oversaw and Supervised 4 departments, 9 divisions, and 140 staff, gaining a 20% team efficiency and 15% productivity boost through streamlined processes and workflow management.- Spearheaded and launched seven programs, yielding a 30% increase in participant engagement while pioneering the formation of alumni associations.