Lead relationship management/growth, strategy, planning, and execution for high-profile global accounts and coordinate with all product groups, including custom, social, syndicated, and sector heads (e.g. Telco, Media, FMCG, etc.), to create and optimize strategic insight solutions and hold full responsibility for the growth of each account

Responsible for developing, implementing, and managing the over-arching measurement strategy for key TMA clients. Leverage TMA's 22 integrated capabilities, internal measurement division and relationships with external vendors; provide insights and recommendations to reduce wasted marketing and activation spend/effort and simultaneously increase awareness, consideration and other valuable KPI's.

I am responsible for the creation, development and execution of marketing and sponsorship strategies for Killerspin. Key tasks include:- Lead the development and management of overall marketing plans and efforts- Create and manage current and future sponsorship efforts and relationships to maximize brand exposure- Set and manage the marketing and sponsorship budgets on an annual basis- Identify new and emerging marketing and sponsorship opportunities- Develop and utilize public and media relations and social media to assist brand growth and exposure- Coordinate with the retail side of the business to analyze customer data including purchasing trends and considerations

Oversee valuation and secondary research projects, maintain and support multiple existing client relationships, including the NFL, Ohio State University, LG and AEG Manage business financials, including account payable, accounts receivable and payroll Manage the sales process, including the creation of proposals, responding to RFP’s and developing customized research solutions for Navigate’s clients Responsible for maintaining PR and IT structures within the business, plus development of a new website Recruit, hire, train and manage interns on all Navigate systems and processes

Manage a team to conduct client sponsorship valuation and secondary research projects Conduct industry trend, best practice and activation research surrounding sports sponsorships and promotions Assist in development of Brand Study and Sponsorship ROI analysis methodology Utilize multiple research databases including Scarborough to determine qualitative properties associated with sponsorships and properties

Assist team GM in managing day-to-day team operations Coordinate with the Director of Community Relations to develop publicity planning and implementation of Implement between-inning sponsorships and customer service duties Manage and host hospitality events for corporate sponsors