Sales & Marketing Manager
Bionicon Mountainbikes
Bristol, United Kingdom
I was responsible for establishing and building the Bionicon brand in the UK. Building a network of speciality retailers and developing/implementing marketing strategies to grow brand awareness.Key responsibilitieso UK business development, sales (B2B) to independent specialist retailers and key accountso Brand building through media- and PR campaigns – social, digital and print media platformso Organisation of trade shows, consumer events, press events and demo… Show more I was responsible for establishing and building the Bionicon brand in the UK. Building a network of speciality retailers and developing/implementing marketing strategies to grow brand awareness.Key responsibilitieso UK business development, sales (B2B) to independent specialist retailers and key accountso Brand building through media- and PR campaigns – social, digital and print media platformso Organisation of trade shows, consumer events, press events and demo days.o Management and co-ordination of production for UK market o Copywriting/translation/localisation of all marketing and technical documents German-English o Customer service for end-consumers/trade partners. Show less