Roger Slagle

Roger Slagle Email and Phone Number

Chief Operations Officer @ Toland Construction LLC
Roger Slagle's Location
Atlanta Metropolitan Area, United States
About Roger Slagle

My experience spans 20+ years in residential homebuilding operations. I've worked in production, semi-custom, and high-end custom environments for both public and private builders. I also spent 6 years as the Director of Operations for a large flooring contractor servicing homebuilder clients across the Southeast.I have a passion for homebuilding and take great pride in delivering an exceptional experience and producing a quality home for our buyer. I focus on using products and construction methods that will provide the owner a smart and efficient home with the freshest finishes at an affordable price and yield a strong margin for the company.I specialize in streamlining operations by automating processes and creating tools and templates for my team to use to drive consistency and efficiency. I lead by example, and am the first to roll up my sleeves and dive into a project to make sure we meet company objectives.I also have strategies that increase profitability, enable growth and scalability, and increase velocity.During my career I've managed teams ranging from 2 people to over 70 people, and have overseen operations in large and small markets - as many as 6 states at a time.I've had a hand in building over 10,000 homes since 2004. I understand how all the various disciplines within a homebuilding organization have to work together in order to accomplish the goals of the organization - from making the right land purchases, to building a quality home with specifications that entice buyers to choose our home over existing homes or our competitors, and servicing that home after closing so they refer their friends and become our homeowner for life.Specialties: Home Builder Operations, Leadership, Sales, Design, Architecture, Purchasing, Negotiating, Estimating, Supply-Chain ManagementLicenses: Real Estate Salesperson (Alabama)

Roger Slagle's Current Company Details
Toland Construction LLC

Toland Construction Llc

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Chief Operations Officer
Roger Slagle Work Experience Details
  • Toland Construction Llc
    Chief Operations Officer
    Toland Construction Llc Jan 2023 - Present
    Auburn, Alabama, United States
  • Bc Stone Homes, Llc
    Director Of Sales
    Bc Stone Homes, Llc Nov 2021 - Oct 2022
    Auburn, Alabama, United States
    BC Stone Homes' business model is a mix of Build On Your Lot (BOYL) custom homes and traditional neighborhood spec building. I joined the company to build a sales team, opened 2 showrooms to facilitate customer meetings in the local BOYL markets, and launched a brokerage company to bring spec sales in-house. I managed all positions related to Customer Experience on the front end, including Sales, Marketing, Design, and Closing Coordinator. I managed the relationships with our outside Realtor partners as well, negotiating and signing all offers. I was a sounding board for the owner, to hear his ideas and advise whether I thought they helped our business strategy, then execute on those that we agreed would advance the company's strategic objectives. I provided a blueprint for increasing margins so that each home sold was more profitable, without sacrificing features or velocity.In addition to my management duties and role as advisor, I was personally responsible for maintaining and editing all contract documents to meet the changing business needs. I created and maintained estimating tools to enable our sales team to generate accurate estimates for BOYL customers during the sales meeting, to include site estimates and all options. I created a 50+ page Sales Training Manual so that all new hires would get consistent and comprehensive training. I managed the workflows so that sales presentations were consistent, and all customers were able to move smoothly through the sales, contract, and pre-construction process. I led a marketing effort to create inventory sheets for all spec homes, inventory lots, and communities. Finally, I created reports so the owner could track our monthly sales projections, goals, and actuals.
  • Harris Doyle Homes
    Division President - Auburn
    Harris Doyle Homes Jan 2021 - Oct 2021
    Auburn, Alabama, United States
    Harris Doyle acquired Dilworth Homes in January 2021
  • Dilworth Development
    Chief Operations Officer
    Dilworth Development Dec 2017 - Jan 2021
    Auburn, Alabama
    Dilworth had a diverse product offering, ranging from entry level townhomes up through full custom, multi-million dollar estate homes. As COO, I helped to grow the company from 83 closings and $36M in revenue in 2017 to 125 closings and $52M in revenue in 2020. This growth was made possible by implementing new systems, processes, and ideas to make the company scalable, and hiring the right people to manage those systems and follow the processes. The goal was to create an exceptional experience for the customer, while fostering a culture of excellence internally.Design and customization was a key element to the customer experience at Dilworth. I designed and built out a 4,000sf Design Gallery that changed the game for building homes in Auburn. This space enabled us to attract more buyers and provide a robust, yet streamlined design experience that made us unique in the market. Not only was this a huge benefit for the customers, it increased our revenue and margins on every home, and simplified the process for both the customer and our staff.
  • Monte Hewett Homes
    Vice President, Purchasing & Estimating
    Monte Hewett Homes Aug 2016 - Dec 2017
    Atlanta, Ga
  • Taylor Morrison
    Vice President, Purchasing, Estimating, & Architecture
    Taylor Morrison Jul 2014 - Jul 2016
    Atlanta, Ga
    As the VP of Purchasing I was involved with overseeing budgets, setting option pricing, maximizing profitability in the Design Gallery, specifying our homes and communities, negotiating with manufacturers, suppliers, and Trades, and ensuring our Construction Team got the necessary materials, labor, and support to complete the homes on time.In addition to the above, I communicated information out to our Sales, Construction, and Warranty departments in regards to our products and specifications. I spoke regularly with our Finance and Land departments in regards to budgets, margins, and site conditions.
  • Elite Flooring And Design
    Director Of Operations - Builder Division
    Elite Flooring And Design Jun 2008 - Jul 2014
    Atlanta, Ga
    Elite Flooring & Design installs flooring for residential production builders, large commercial projects including hotel, high-rise condo, and apartment construction, military & university housing, and large scale remodel and rehab projects including ongoing apartment relay. I oversaw the daily operations of our Homebuilder Division, including purchasing, supplier relations, budgets, forecasts, pricing, estimating, takeoffs, bids, field management, installation, scheduling, administration, billing, quality control, and design. I was responsible for operations in 5 offices across the Southeast that serviced builders in Atlanta, Columbus/Phenix City, Charlotte, Raleigh, Tampa, Orlando, and Nashville. Builder revenues in 2008 when I started were approximately $3M/year. Projected revenues for 2014 were $40M.The goal at Elite is not to just sell and install flooring products. Instead, we aim to provide solutions to our builder partners to help streamline their construction and sales process, add value to their staff and the homeowners, and increase their profitability by providing creative option programs. Our outside-the-box thinking and honest, transparent approach to the business has gained us the trust of many reputable homebuilders.
  • Pulte Homes
    Purchasing Manager
    Pulte Homes Jul 2004 - Mar 2008
    Georgia Division
    While at Pulte I managed a base of over 100 Trade Partners and a Purchasing Department that included as many as 10 team members. In my four years there we contracted over 50 new communities, including the first 3 Del Webb communities in Georgia. We streamlined the estimating and budgeting process, enabling us to value-engineer our house plans and achieve substantial savings as a result.
  • Amerisave Mortgage Corporation
    Loan Processor / Loan Officer
    Amerisave Mortgage Corporation Dec 2002 - May 2004
  • First Investors Corporation
    Registered Representative
    First Investors Corporation May 2001 - Nov 2002

Roger Slagle Skills

Construction Process Scheduler Residential Homes Contract Negotiation Purchasing Negotiation Budgets Team Building Renovation Land Acquisition Construction Management Procurement Contract Management Customer Service Sales Flooring Real Estate Homebuilding Value Engineering Microsoft Excel Contractors Forecasting Strategic Planning Project Management Budgeting Supply Chain Management Pricing Process Improvement Financial Analysis

Roger Slagle Education Details

Frequently Asked Questions about Roger Slagle

What company does Roger Slagle work for?

Roger Slagle works for Toland Construction Llc

What is Roger Slagle's role at the current company?

Roger Slagle's current role is Chief Operations Officer.

What is Roger Slagle's email address?

Roger Slagle's email address is rs****@****oor.com

What is Roger Slagle's direct phone number?

Roger Slagle's direct phone number is +177031*****

What schools did Roger Slagle attend?

Roger Slagle attended University Of Georgia - Terry College Of Business.

What skills is Roger Slagle known for?

Roger Slagle has skills like Construction, Process Scheduler, Residential Homes, Contract Negotiation, Purchasing, Negotiation, Budgets, Team Building, Renovation, Land Acquisition, Construction Management, Procurement.

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