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@sap.com
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Roger Baxter is listed as VP, Product Experience Management, SAP Labs at SAP, based in Greater Philadelphia, United States. AeroLeads shows a work email signal at sap.com, phone signal with area code 800, 610, and a matched LinkedIn profile for Roger Baxter.
Roger Baxter previously worked as VP, Product Experience Management at Sap and VP, Design & UX Strategy at Sap. Roger Baxter holds International Marketing from Aalto University.
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AeroLeads found 1 current-domain work email signal for Roger Baxter. Compare company email patterns before reaching out.
PRODUCT EXPERIENCE & STRATEGY LEADER who brings business insight and vision to complex challenges. Collaborative and creative player-coach, with a strong focus on people and business growth.
Listed skills include Integrated Marketing, Strategy, Marketing Strategy, Marketing Communications, and 48 others.
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Walldorf, Bw, De
Driving Experience Management collaboration with SAP leaders & colleagues to elevate the SAP Product Experience – by listening to, learning from, and acting on in-product user feedback and insight.
Walldorf, Bw, De
Led internal and agency teams responsible for global brand strategy, brand experience strategy, brand architecture, brand design and brand insight.Contributed to a more seamless customer experience by driving the consolidation of five acquired brands with the SAP master brand, resulting in an 11-point increase in consideration.Helped grow SAP brand value to #17 in BrandZ and #21 in Interbrand global brand rankings.
Waterloo, Ontario, Ca
Led BlackBerry and BBM global brand marketing, including brand strategy, brand design, customer experience, sponsorships and campaign development.Built and supported global team of integrated brand and digital marketers in New York, Dubai, London, Singapore, and Waterloo.Orchestrated cross-platform global relaunch yielding 90% neutral-positive sentiment at launch.Drove corporate name change from Research In Motion Ltd to BlackBerry Ltd, to focus resources on building one unified brand.Collaborated with Corporate Strategy, Communications and HR leaders to align BlackBerry brand strategy and corporate culture.
New York, New York, Us
Joined a new leadership team to relaunch the agency and lead the Strategic Planning group.
New York, Ny, Us
First brand and design strategist invited to join the Art Directors Club (ADC) board – drove new mission and programming strategy, helping grow ADC membership, events and attendance.
London, Gb
Managing Partner of the Hall & Partners flagship New York office through completion of company sale to Omnicom. Helped double the size of the business by championing collaboration and innovation in brand experience research.Personally led consulting partnerships with JetBlue, (RED), Kimberly-Clark, Cadbury and General Mills. Developed Asia-Pacific expansion strategy and assisted Omnicom’s acquisition of local partners.
Dallas, Texas, Us
Co-led a group of 20 planners, directed strategy on $500 million of client business, and helped develop a faster approach to agency pitches that closed more new business. Partnered with Travelocity to retake online travel category leadership and win a Gold Effie Award.Pitched, won and collaborated with Hyundai Motor America to build a customer experience that grew the company beyond 400,000 units/year and sustained growth for over 10 years.Collaborated with Nokia and Corona Extra on Effie-winning global brand strategies and campaigns.
Minneapolis, Mn, Us
Brand & design strategy lead on both Fallon and Duffy Design projects
Drove the award-winning global launch of Nike Bauer, with an integrated program that led to two years of double-digit revenue and share growth.
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Roger Baxter works for SAP.
Roger Baxter is listed as VP, Product Experience Management, SAP Labs at SAP.
AeroLeads has found 1 work email signal at @sap.com for Roger Baxter at SAP.
AeroLeads has found 2 phone signal(s) with area code 800, 610 for Roger Baxter at SAP.
Roger Baxter is based in Greater Philadelphia, United States while working with SAP.
Roger Baxter has worked for Sap, Blackberry, Publicis, Adc • Global Awards & Club, and Hall & Partners.
You can use AeroLeads to view verified contact signals for Roger Baxter at SAP, including work email, phone, and LinkedIn data when available.
Roger Baxter holds International Marketing from Aalto University.
Roger Baxter is listed with skills including Integrated Marketing, Strategy, Marketing Strategy, Marketing Communications, Advertising, Strategic Partnerships, Brand Management, and Brand Architecture.
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