Roger Cepeda, Jd, Mba, Rac

Roger Cepeda, Jd, Mba, Rac Email and Phone Number

Medical Device and Biotech Attorney @ Krystal Biotech, Inc.
Roger Cepeda, Jd, Mba, Rac's Location
Greater Chicago Area, United States, United States
Roger Cepeda, Jd, Mba, Rac's Contact Details

Roger Cepeda, Jd, Mba, Rac personal email

Roger Cepeda, Jd, Mba, Rac phone numbers

About Roger Cepeda, Jd, Mba, Rac

28+ years of legal experience- starting at major law firms and then ~20 years as in-house commercial, regulatory, privacy, and compliance counsel for global device and drug/biologic manufacturers. I learn the business & industry, develop relationships of trust, earn credibility, and get things done in a way that optimizes business risk/reward. Product expertise includes wearable device, data-as-a-service, radiology, dialysis, and gene therapy (Zolgensma® and Vyjuvek®). Comfortable collaborating across all functions, nationally and internationally, in a healthcare manufacturer setting. Experience from product development and clinical trials through full global commercial launch, having supported teams in EU, Middle East, and Japan/China. Expert with day-to-day contracting issues up through crisis management (e.g., FDA consent decree, class-action, clinical hold, and Corporate Integrity Agreement).

Roger Cepeda, Jd, Mba, Rac's Current Company Details
Krystal Biotech, Inc.

Krystal Biotech, Inc.

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Medical Device and Biotech Attorney
Roger Cepeda, Jd, Mba, Rac Work Experience Details
  • Krystal Biotech, Inc.
    Deputy General Counsel
    Krystal Biotech, Inc. Jul 2023 - Present
    Pittsburgh, Pa, Us
    Deputy General Counsel, Commercial & Compliance for a $5B rare disease HSV1-based gene therapy biotech whose first commercial product, Vyjuvek (beremagene geperpavec-svdt) launched in the US in 2023. Responsible for commercial, privacy (GDPR & HIPAA), select FDA matters (e.g., content review), and pharma compliance areas such as anti-kickback law guidance and Sunshine/transparency reporting. Legal and compliance support includes both US (sales & marketing, market access, patient HUB services, quality, and med affairs), and EU teams as regional leaders prepare for launch in Europe, Middle East, and Japan.
  • Biointellisense, Inc
    General Counsel
    Biointellisense, Inc Feb 2023 - Jul 2023
    Denver, Colorado , Us
    General Counsel for award-winning multiparameter FDA-cleared wearable device that provides continuous remote monitoring through a reimbursable (CPT 99454) data-as-a-service offering to enable proactive clinical interventions. Responsible for legal affairs of privately held venture-backed emerging growth start-up, including managing outside counsel across all functional & legal areas (Commercial, Corporate, Finance, Intellectual Property, Employment/Immigration, HIPAA/GDPR, Healthcare Compliance, International, FDA, QA/RA, and Litigation). Member of C-suite executive team focused on driving financial, commercial, operational, and product development goals for the benefit of customers, patients, investors, and channel partners. [Began as outside counsel and later offered full-time role as first GC.]
  • Medtech Law Llc
    Founding Attorney
    Medtech Law Llc May 2022 - Feb 2023
    Legal and compliance consultant with a focus on global gene therapy and medical device manufacturers. Expertise includes clinical, commercial/transactional, FDA (RAC certified), promotional and non-promotional content, market access, anti-kickback/FCPA, compliance (e.g., transparency reporting, risk assessment, governance), and privacy. I have spent the majority of my 25 year career as in-house counsel to global healthcare companies in gene therapy, dialysis, and radiology.
  • Novartis Gene Therapies
    Vice President, Chief Compliance & Ethics Officer
    Novartis Gene Therapies Jan 2018 - May 2022
    Basel, Baselstadt, Ch
    Compliance leader for AveXis, the AAV9-based gene therapy subsidiary of Novartis focused on monogenic neuromuscular diseases. (Legal contractor at AveXis, Inc. for 10 months via Axiom prior to joining full-time in Nov 2018. AveXis name later changed to Novartis Gene Therapies.) In the period leading up to Novartis acquiring AveXis for $8.7B, I was the only on-site day-to-day attorney besides the General Counsel. Working directly with cross-functional leaders, I provide legal support on FDA promotional, compliance, and other matters, including:• Legal reviewer (using Veeva) for unbranded websites and promotional materials for payor, government affairs, caregiver, and medical affairs audiences, taking into account 21 CFR 812.7 and post-21st Century Cures Act FDA guidance on communications regarding investigational drugs• Advise on compliant structuring of patient assistance programs, including HIPAA privacy and anti-kickback issues associated with charitable donations, “HUB” outsourced services, and specialty pharmacy arrangements• Support government affairs team on federal and state lobbying efforts, drug price transparency laws, and compliant use of peer-reviewed medical publications• Counsel on company-wide code of conduct policies, including all US healthcare laws, regulations, and industry policies applicable to a pre-BLA approval public biotech manufacturer• Provide regulatory and compliance training to medical and commercial teams in advance of medical congresses, charity-led disease state awareness & support summits, and other public events• Manage outside counsel on FDA, privacy, and legal compliance analyses
  • Health Sciences Law Group Llc
    Attorney
    Health Sciences Law Group Llc Jun 2017 - Jan 2018
    Mequon, Wi, Us
    Outside counsel to life science companies-- with a focus on medical devices-- where my in-house background at two global healthcare manufacturers ensured business-oriented solutions for teams addressing regulatory, commercial, compliance, and other legal needs.http://www.healthscienceslawgroup.com/
  • Baxter Healthcare
    Senior Counsel, Renal
    Baxter Healthcare Nov 2011 - Jun 2017
    Deerfield, Illinois, Us
    ~ Division counsel for $2.4B global business unit focused on pharmaceutical and medical device dialysis products for patients with end stage renal disease~ Member of renal division Senior Management Teams, including acting as primary legal advisor for both global and US Region business leaders~ Responsible for managing day-to-day general legal matters, including interfacing with internal specialist teams, related to the following key areas: new product development, regulatory (FDA and its ex-US counterparts), life cycle management, compliance (FCPA and Anti-Kickback statutes), marketing, litigation, supply chain (purchasing and distribution), intellectual property, medical affairs, and business development~ Support US commercial contracting and sales teams for dialysis products and services, including structuring and negotiation of multi-year seven-figure agreements~ Core team participant on key strategic projects involving changes in overall business unit direction or focus, providing legal risk assessment/stratification and presenting alternative approaches to goal achievement based upon previous experience~ Manage matrix relationships with functional, regional, country, and business unit colleagues while serving as single point of contact for internal clients
  • Ge Healthcare
    Associate General Counsel
    Ge Healthcare Nov 2004 - Oct 2011
    Chicago, Us
    ~ Division counsel for multiple imaging-related medical device business units, leading to role for Computed Tomography, $1B+ revenue; global responsibility for general legal matters, including M&A, joint ventures, FDA, commercial sale contracts, litigation, distribution agreements, supply chain, reimbursement, compliance/FCPA/anti-kickback, and intellectual property~ Member of c-suite management team, providing proactive and strategic legal guidance to executive leaders in sales, marketing, finance, regulatory, clinical affairs, engineering, and procurement teams~ Co-authored and implemented company-wide policies and templates in compliance (interactions with healthcare providers), clinical research structures, and advertising & promotional practices~ Provided seamless legal support within highly-matrixed global legal organization, including regular interaction with colleagues in corporate headquarters, non-US regions, specialist groups, and central support team~ Managed outside counsel (litigation, FDA, commercial) from initial budget to final billing~ Crisis-management on FDA matters, including FDA consent decree, QSIT/directed audits, Congressional hearing, and product-liability litigation risk assessment, all in the context of sustained media scrutiny~ Business unit/product expertise includes Computed Tomography, Molecular Imaging (PET, NucMed, Pre-Clinical Imaging, Radiopharm), X-Ray (RAD, R&F, Mammo), Surgery (C-arms) & Interventional (Cathlab, Electrophysiology, and cardiovascular IT)~ (hired as Senior Counsel and promoted in August 2007)
  • Epstein Becker & Green, Pc
    Associate, Corporate & Healthcare
    Epstein Becker & Green, Pc Jun 2003 - Nov 2004
    New York, Ny, Us
    ~ Negotiated and prepared corporate documents related to healthcare transactions, including M&A, divestitures, venture capital, secured lending, strategic alliances, non-profit entity formation, and healthcare due diligence.~ Developed legal and compliance strategies for managed care organizations and other healthcare entities regarding intellectual property, employment, and information technology projects in healthcare-related markets.
  • Akin Gump Strauss Hauer & Feld Llp
    Associate, Corporate & Telecom
    Akin Gump Strauss Hauer & Feld Llp Jan 2001 - Jun 2003
    Us
    ~ Structured and negotiated multi-million dollar joint venture and commercial arrangements for the purchase, lease, or exchange of fiber optic transmission capacity, interexchange carrier services, and data center services. ~ Prepared transactional documents for software licensing, private placements of debt/equity and M&A activity, primarily involving competitive local exchange carriers and FCC-licensed communications companies
  • Greenberg Traurig, Llp
    Corporate Associate
    Greenberg Traurig, Llp Aug 1998 - Jan 2001
    New York, New York, Us
    ~ Advised start-up and established technology companies on corporate, securities, and employment issues, including choice of entity, operating agreements, intellectual property protection, private placements, federal and state securities filings, restricted stock agreements, and negotiations with consultants, investors, and executives. ~ Negotiated and closed transactions involving pre-IPO venture capital, mergers & acquisitions, private placements of debt/equity, stock option plans, and employment/non-compete agreements.
  • Whyte Hirschboeck Dudek S.C.
    Associate
    Whyte Hirschboeck Dudek S.C. Sep 1996 - Aug 1998
    Milwaukee, Wisconsin, Us
    ~ Technology work included software licensing and support for litigation involving enterprise software disputes.~ Conducted legal research for employment litigation matters, prepared employment agreements, appeared on behalf of clients in administrative employment proceedings, and participated in collective bargaining negotiations.~Primary author and sole presenter of 2-hour CD-ROM commercial course on Intellectual Property and the Internet.~Summer associate in summer of 1995

Roger Cepeda, Jd, Mba, Rac Skills

Medical Devices Intellectual Property Mergers And Acquisitions Corporate Law Fda Strategy Licensing Cross Functional Team Leadership Joint Ventures Fcpa Leadership Due Diligence Contractual Agreements Strategic Planning Management Matrix Management Health Law Privacy Law Executive Management Litigation Business Development Contract Negotiation Trademarks Team Leadership Healthcare Regulatory Affairs Commercialization Corporate Governance Competition Law Software Licensing Transactional Law Legal Compliance Litigation Management Crisis Management Start Ups Venture Capital Corporate Finance

Roger Cepeda, Jd, Mba, Rac Education Details

  • Georgetown University
    Georgetown University
    Corporate Finance
  • University Of Chicago
    University Of Chicago
    Philosophy

Frequently Asked Questions about Roger Cepeda, Jd, Mba, Rac

What company does Roger Cepeda, Jd, Mba, Rac work for?

Roger Cepeda, Jd, Mba, Rac works for Krystal Biotech, Inc.

What is Roger Cepeda, Jd, Mba, Rac's role at the current company?

Roger Cepeda, Jd, Mba, Rac's current role is Medical Device and Biotech Attorney.

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What schools did Roger Cepeda, Jd, Mba, Rac attend?

Roger Cepeda, Jd, Mba, Rac attended Georgetown University, University Of Chicago.

What skills is Roger Cepeda, Jd, Mba, Rac known for?

Roger Cepeda, Jd, Mba, Rac has skills like Medical Devices, Intellectual Property, Mergers And Acquisitions, Corporate Law, Fda, Strategy, Licensing, Cross Functional Team Leadership, Joint Ventures, Fcpa, Leadership, Due Diligence.

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