Roger Conner Email & Phone Number

Austin, TX, US

• Lead all marketing activities for WorkMonger and TrulyHired, the market-leading technology-enabled recruiting and matching platform in the EdTech space. Drive branding, product management, performance marketing.
• Directed marketing and branding for all WorkMonger properties and brands, delivering a 200% increase in engagement.
• Drove a 310% year-over-year increase in subscriber base.
• Increased core product new user enrollment rates by 100% year-over-year through organic and paid growth engines.
• Spurred a 51% rise in website traffic via content marketing and SEO strategies.
• Conceptualized, branded, developed and launched the TrulyHired.com website, now the largest and only national job board for non-teaching education jobs.

• Provide creative and inspired solutions to marketing, branding, performance and business strategy, helping clients ranging from the Bill and Melinda Gates Foundation to the National Institutes of Health achieve higher.
• Successfully led a 20-person team to develop and launch an ambitious AI learning platform for the Bill and Melinda Gates Foundation, driving a significant increase in Grade 8 student understanding of science subject.
• Directed a hybrid primary market research program at the NC Association of Biomedical Research to design and create the only K-16 STEM education conference in the nation (in partnership with National Geographic); also.
• Created, launched and marketed a SaaS application at the Center for STEM Education to connect educators to form the only internet community of practice focused on STEM education, achieving a nearly 100% adoption rate.
• Invited to serve as a speaker, trainer and consultant on strategic communications at the National Institutes of Health, Environmental Protection Agency, UNC Chapel Hill, Wake Forest University, UNC Charlotte, Duke.

• Served as the executive head of a regional science and technology center, providing access to STEM (Science, Technology, Engineering and Mathematics) EdTech products and services to underserved and underrepresented.
• Secured significant investments of over $10 million to drive the establishment of a new facility, products and services.
• Collaborated with high-profile celebrities such as Neil deGrasse Tyson, Mae Jemison and Jane Goodall to promote science education and educational equity in STEM.
• Defined and implemented winning marketing, messaging and implementation strategies for EDUnet, a sophisticated SaaS platform for STEM resources that achieved a 100% adoption rate among senior leadership.
• Created successful marketing strategies that resulted in sales averaging 90% or more of program capacity.
• Generated campaign response rates of up to 30% across all campaigns, quadruple the national average.

• Increased visibility and share of voice with influencers, investors, analysts and the media for an international association of business leaders. Led a five-person team to develop and deploy all content and.
• Conceived and launched a global $2 million media, marketing, communications and promotional campaign for on-demand SaaS systems and services to provide a virtual remote office system for global businesses, driving.
• Designed global content, communications, engagement and thought leadership strategies that contributed to +100% growth in client base.
• Developed automated user funnels that spurred a 200% increase in service utilization.
• Oversaw the complete redesign and relaunch of the IABL website and member portal, improving SEO performance and igniting a 160% rise in engagement.

Bachelor Of Arts - Ba, Industrial And Organizational Psychology

Matrícula De Honor, International Business And Spanish Language