Roger De Leon Email and Phone Number

Secretary, Board MemberCurrently updating agency Mission and Vision. Balancing budget for sustainability.Creation of SDOH community capacity building events & networking for nonprofit agents.Ensure funding for school counseling services for Granger ISD, Taylor ISD, Thrall ISD, and Coupland ISD. Planning inaugural symposium for community non-profits management staff and officers. https://interagencyeast.org/our-team

● Collaborated to create dual eligible marketing strategies to gain market share in Texas.● KPI of 60+ marketing community events and 10+ conference & trades shows per year.● Participate in 8+ recurring workgroups and collaborative networking groups.● Achieved 1 million members milestone through marketing activities.● Link members to NMDOH needs via FindHelp.org partnership.● Compile metric reports on strategic key performance indicators.● Increased positive community relations with VIP community partners organizations and governmental entitiesto ensure positive market share & public relations.● Curated niche ads for local product markets.● Curated strategic marketing partnerships with community partners.● Created & explained marketing visualization reports to management.● Provided business intelligence & market insights to management through industry monitoring.● Brand promotion through radio, TV, community work groups, and magazine media events.● Participated in project management and data sharing initiatives.● Reported Legislative & HHSC LTSS, IDD, & Medicaid policy initiatives to the management team.● Identify & promote case management customer experience success stories.● Created & directed branded events for social media platforms.● Collaborated with to create strategic SDOH/HRSN external community-based partnerships for health plan andhousing developments.● Led Nueces SDA contract market prospecting, target Market Research, and created a Go-To-Market Plan todrive pipeline growth.● Negotiated conference sponsorships and brand promotion.● Promote CM Member success stories● Attended & coordinated conferences and provided reporting to various departments for pipeline growth.● Work with cross functional teams to ensure member, marketing, and provider relations successful KPIs.

The purpose of the Council is to advise HHSC on the development, implementation, expansion, and delivery of services through consumer direction in Medicaid delivered services. Assisted in the development of CDS outreach videos, edit and update CDS forms. Presiding Officer over committee meetings as necessary during my tenure.

Certified Community Partner for HHSC and Certified Application Counselor (CAC) with the Affordable Care Act (ACA) Marketplace.As a Seton Outreach Worker Senior contractor, I assisted Seton hospital patients access medical benefits and enroll into Qualified Health Plans via Healthcare.gov and other state health programs.

● Coordinate and authorization of Medicaid waiver program to HCS clients in Williamson County,Texas.● Served as the IDD Intranet Liaison to the Technology Committee. Duties include indexing agencyforms, design and formation, and sharing of agency initiatives from all 8 servicing counties.● Service Coordination as it relates to assessments, survey, quality, billable activities: authorizations,crisis prevention, advocacy, and person centered planning for optimal quality of life and barrier freeof any SDOH obstacles.● Caseload compliance of all clinical assessments (SC, MRRC, ICAP, PDP, IPC) and person centeredplanning within HHSC compliance guidelines.

Market and sales of property & casualty and health insurance products to individual, andbusiness markets.

As a Business Development Agent, I prospect sales opportunities for RSM McGladrey and McGladrey & Pullen (5th largest business consulting and audit & attest firm in the U.S) with effective direct marketing approaches including direct mail, cold-calling, and email & landing page campaigns. Duties include to design and implement regional and national campaigns. Campaigns include brand lead generation, awareness, cross-sell, new market penetration, and market segment augmentation.

Coordinated and referred patients to alcohol or chemical dependency treatment programs ina joint effort with various collaborators under the InSight/SBIRT federal grant. As a MHP atBen Taub General Hospital, duties included to screen patients, provide Brief Intervention andPrevention, Refer to Treatment. As the Data Liaison, I provided collection and analyticreporting to the University of Texas Addiction Research Institute and Baylor College ofMedicine. Other tasks included assist medical professionals in trauma clinical setting andcoordinated Open House events for post follow-up and data collection.

Authorize and manage social/medical services with the IDD population in relation to statefunded programs such as In-Home Family Support (IHFS), Service Coordination, Texas HomeLiving, Home Community- Based Services (HCS/MRLA), and Intermediate Care Facility-MentalRetardation (ICF-MR) Optional Medicaid Waiver Services in Harris County. Providedguidance and supervision to 15-18 Service Coordinators and administrative support staff.Developed and review Plans of Care. Provide first level of utilization review and certification.Manage a client target population of over 1000 clients in Harris County. Create andimplement effective work systems with agency contractors.Senior Service Coordinator Aug2002 – Sep2003Provided mentorship and training Mental Retardation Local Authority (MRLA) waiver programto Service Coordinators. Developed training manuals pertaining to Medicaid OptionalWaiver Programs. Executed special project operations.Service Coordinator Oct2001 – Aug2002Coordinated MRLA services to 25-30 consumers. Developed and reviewed external providerPlans of Care. Reviewed contract provider records to verify cost and service delivery.