Rogério Boleta Email & Phone Number

Nuremberg, By, De

Munich, De

Enabling sales and marketing to create value oriented business and relations, driving the value of IT/OT Integration to optimize manufacturing operations.

Munich, De

Ecosystem Marketing to build and implement an impactful, operationally effective and technically robust ecosystem to create new opportunities and provide advantages of the Industrial Edge/IoT solutions to drive business growth.

Munich, De

• Lead the development of partner marketing strategy and execution for global strategic partners: Atos, Microsoft, AWS, Software AG, Intel and other solution partners to drive digitalization and cloud business generation with MindSphere, Mendix and Xcelerator portfolio. • Drive go-to-market and back-end processes with partners, product management and sales to align customer use cases with our products and solutions, identifying new requirements and gaps in order generate new business potentials. • Leverage partner channels to push our “freemium” product initiative (MindSphere Start-for free), to reach new customers. • Responsible for external partner participation in SPS and HMI, identifying important use cases and solutions. Developed Siemens and Partner content, and lead generation; 1000 + leads (MQLs for 2017, 2018, 2019).• Provided marketing support for the global ramp-up of the MindSphere partner ecosystem, ca. 400 partners.• Developed partner sales kits for sales enablement of 50+ industrial IoT solutions and use cases – content generation, promotion, and lead generation activities.

Munich, De

• Product lifecycle management for power measurement products and solutions for utilities and industries. • Lead new product innovation based on customer requirement, benchmark analysis and prioritization. Developed Go-to-Market activities, training, and RCs-support. • Repositioning existing products to reach new vertical markets through new BUs and external channels. • Developed and launched a new platform for power measuring devices for power utilities and large industries - 7 new products launched over the last 5 years.• Increased overall portfolio revenue for the complete portfolio at 15% /year, • Launched new power quality solutions and reached 30% p.a. rate over the last 3 years.

Munich, De

Siemens AG – Energy Automation Turnkey SCADA and Communications Solutions• Coordinated Market Intelligence programs, driving competitive analysis and to support the improvement of our portfolio positioning. • Coordinated and supported globally the segment leaders on strategic planning. • Managed global sales event for new product launch.

Munich, De

Siemens Ltd. Brazil - Energy Automation (Protection, Automation, Control Center and Communications Systems)• Coordinated and supported the segment leaders on strategic planning and BTA processes.• Marketing planning and execution of promotion activities, sales and customer presentations and events and training organization.

Munich, De

Regional Business Development and Marketing Engineer for Power Automation - Siemens Ltd. Brazil - Energy Automation (Protection, Automation)• Responsible for business development, offer development and project management for substation automation, SCADA and protection solutions.• Won major first contract of fault recording system in Brazil (CHESF, FURNAS, Eletronorte) => Siemens become market leader in Brazilian market.  08/1998 – 08/2002- Sales and Marketing Engineer for Power Quality Products Siemens Ltd. Brazil - Energy Automation – Power Quality • Responsible for business development, offer development and project management for power quality solutions in the utility and industry markets.

Bachelor'S Degree, Elektrotechnik Und Elektronik

Post-Graduate Degree In Marketing, Marketing

B2B Marketing, B2B Marketing