𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝘀𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝘁𝗼 𝗺𝗮𝗿𝗸𝗲𝘁 𝗿𝗲𝗰𝗼𝗴𝗻𝗶𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝘀𝗮𝗹𝗲𝘀 𝗴𝗿𝗼𝘄𝘁𝗵 𝗯𝘆 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗮𝗻𝗱 𝗶𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗶𝗻𝗴 𝗮𝘄𝗮𝗿𝗱-𝘄𝗶𝗻𝗻𝗶𝗻𝗴 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, 𝘀𝗮𝗹𝗲𝘀 𝗮𝗻𝗱 𝗽𝗮𝗿𝘁𝗻𝗲𝗿 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀. My passion is working with founders to build and implement the messaging, positioning and business development strategies to take excellent technology to market and drive sales growth. Whether defining the strategy, managing a team, or hands-on preparing the marketing and sales collateral to increase the funnel, the biggest thrill I get is seeing the spark in the customer’s eyes when they ‘get it’! I have spent the last few years defining and introducing award-winning innovative AI-based software solutions, establishing partnerships and creating new sales opportunities in the global automotive market. I have also had the pleasure of working in the medical, mobile and networking markets throughout my career. If I’m not brainstorming with my team, meeting with customers, speaking at a conference, or being interviewed by the media, then I am probably practising Tai Chi on the beach! Specialities: Corporate Positioning; Product Positioning; Business Development; Partnerships; Analyst Relations; Thought-Leadership Programs; Product Lifecycle; Product Roadmap; Demo Concepts; Global Spokesperson on Automotive, Software and AI technologies and services; European, US and Asian Markets.