Leader focused on the intersection of business, brands, and design thinking.My expertise lies in leading effective teams, developing strategically-aligned programs and partnerships, organizational design, launching new brands, reimagining brands, and creating purposeful experiences and content for consumers. I thrive on cultivating relationships, identifying process efficiencies, optimizing communication and collaboration across teams, and ensuring the best level of quality across organizations and products. I am a champion of brand strategy, and enthusiastic about bringing teams together to create beautiful and inspirational experiences that help people live better. I view design thinking as a platform to help people and companies find creative solutions to complex problems. I am passionate about the power of design to serve as a conduit for organizational change at all levels of execution.I believe that we, as a society, have the opportunity to design the world we want to live in – one that propels us forward, one that works with us and for us. I am passionate about rethinking how things operate every day and enhancing how people engage with each other. There is always a better way, and I make it my business to look for it. I have a background in business and brands. Believing that you cannot have one without the other, I made it a goal to understand both worlds and speak both languages. In doing so, you can find me at the nexus of business, brands, and design thinking. ––MBA, Business – UVA Darden School of BusinessMS, Brand Strategy – VCU BrandcenterWorked on global brands such as: Amazon, Lyft, BMW, Hilton Hotels & Resorts, Marriott International, Lincoln Motor Company, The Ritz-Carlton, Four Seasons Hotels, Soul Cycle, and Tumblr.
Listed skills include Advertising, Brand Management, Marketing Strategy, Social Media, and 52 others.