An avid learner who loves problem-solving, values high ownership and commits to high growth. I am currently consulting various ecommerce brands via Lyftcurve on Growth Marketing (Ads+ CRO+ Emails/SMS/Whatsapp)I love Digital Marketing and I am looking to connect with people having similar interests.If you liked my profile/work, do send me a DM for an interesting discussion.PS : I have been a speaker at various platforms like Growth School, Hellomeets for topics like Growth Experimentations, E-Commerce Retention Marketing etc.PPS: Won Retention Marketing 30 Under 30 Awards by Webengage in association with ET Brand Equity.Link - https://brandequity.economictimes.indiatimes.com/news/industry/announcing-indias-best-retention-marketing-professionals/91202439Watch my interview here - https://youtu.be/KUH-53HGm6A
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Founder, Ecomm ConsultantLyftcurve Dec 2022 - PresentIndia -
Growth Product ManagerMason Jun 2022 - Dec 2022Bengaluru, Karnataka, India -
Retention Marketing LeadInnovist Jun 2021 - Jun 2022Gurugram, Haryana, IndiaRetention Marketing - Lead the initiative of Customer Engagement and Retention Marketing for the both the brands. Evaluated and installed tools that enabled the brand to unlock the power of channels like email, whatsapp, sms. Ideated and implemented automated campaign journeys across customer journey points to increase customer engagement and drive revenue. Worked closely with development and creative team to achieve the objectives defined in the initiative. Product Marketing - In constant exploration and assessment of new tools/features/strategies/tactics to improve website conversion, AOV. Lead the project of upgrading the website to a new OS infrastructure which made the back-end very accessible to non-developers. -
Performance Marketing AssociateBare Anatomy Apr 2021 - Jun 2021Managed Ad Spends of more than 30 lacs across channels like FB, Google to drive revenue. Worked closely with design & content team to create creative assets for paid marketing. Introduced Creative Performance Reporting system which facilitated ideation of new concepts. Helped the team scale spends by 1.5 X while maintaining CAC.
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Digital Marketing InternInovaticus Marketing Solutions Llp May 2018 - Jul 2018Kolkata Area, IndiaI have interned with Inovaticus Marketing Solutions in the Digital Marketing Domain. My primary work revolved around two domains - Search Engine Optimization and Social Media Marketing. I did on-page and off-page SEO on few projects. I also undertook the work of analyzing social media accounts and creating content for organic social media reach.
Rohan Chowdhury Skills
Rohan Chowdhury Education Details
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Master Of Business Administration - Mba -
Marketing Management
Frequently Asked Questions about Rohan Chowdhury
What company does Rohan Chowdhury work for?
Rohan Chowdhury works for Lyftcurve
What is Rohan Chowdhury's role at the current company?
Rohan Chowdhury's current role is D2C Growth || ET30U30 || IIM R.
What schools did Rohan Chowdhury attend?
Rohan Chowdhury attended Indian Institute Of Management, Ranchi, St. Xavier's College (Autonomous), Kolkata.
What skills is Rohan Chowdhury known for?
Rohan Chowdhury has skills like Teamwork, Traffic Generation, Google Data Studio, Performance Marketing, Google Analytics, Marketing Automation.
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Rohan Chowdhury
Filmmaker And Storyteller | Netflix Taketen Finalist | Young India Fellow '21Mumbai -
Rohan Chowdhury
Team Leader Manager || Kredent Infoedge Pvt Ltd || Strategically Driven Leader | Innovator | Passionate About Driving Organizational GrowthKolkata -
Rohan Chowdhury
Finance Enthusiast | Passionate About Investment Strategies | Strong Analytical Skills | Interest In Financial Markets & Strategic Planning | ExcelKolkata Metropolitan Area -
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