Rohan Kumar Email & Phone Number

Toronto, ON, CA

Montreal, Quebec, Canada

• Designed and implemented a web scraping pipeline using Python for extracting tags, restaurant reviews and user-generated content for efficient data collection on large dataset.
• Applied Natural Language Processing (NLP) models like VADER and BERT for advanced sentiment analysis and text mining on user generated content, contributing to research on the microeconomic impact of political.
• Built a neural network-based machine learning classifier to predict target variables from textual data, applying advanced text preprocessing techniques (stopword removal & TF-IDF vectorization) transforming.

Montreal, Quebec, Canada

• Redesigned and enhanced dashboards with a modern, user-focused layout, setting the standard for future dashboards. Increased user engagement by 20% and reduced data interpretation time by 30%, delivering more.
• Developed Google Analytics tracking solutions, providing performance reports to internal stakeholders to monitor user behavior effectively on the website
• Developed a Python script for seamless revenue calculation on large datasets, enabling the generation of key metrics to quantify marketing efforts.
• Built a machine learning model to rank key customer questions, delivering actionable insights into customer preferences when interacting with business.
• Conducted an in-depth analysis of internal scoring metrics by region and industry, identifying opportunities for personalized customer acquisition strategies, which led to improved targeting and increased conversion.
• Updated BI homepage for enhanced access control, improving organizational data governance

Montreal, Quebec, Canada

• Designed and developed a dashboard for customer attrition, incorporating key metrics to monitor customer retention and provide actionable insights for the manager to take data driven action. Collaborated with key.
• Built a comprehensive marketing channel attribution dashboard to track the performance of marketing channels, identifying the most effective ones for customer acquisition. Developed a three-tier dashboard for.

Pakistan

• Analyzed material importation data to compare competitor pricing allowing to make recommendations for senior management on procuring cheaper raw materials while maintaining material quality; decreasing cost by 10%
• Automated market sales data by extracting, cleaning and modelling data using Power Query allowing sales team to analyze and identify leads for new potential customers
• Improved product stock-keeping units (SKUs) by analyzing sales data, historical margin, and sales volume, leading to reduction of unprofitable SKUs
• Conducted analysis to identify lost customers sales, enabling targeted strategies to strengthen and sustain existing customer relationships

Karāchi, Sindh, Pakistan

• Automated Macro Stress Testing (MST) using RStudio to assess capital resilience and regulatory compliance in the face of adverse macroeconomic events, enabled senior management to promptly evaluate the company's.
• Developed behavioural Probability of Default (PD) Model to predict prospective number of customers for different rating categories and utilized PD Model to forecast customers rating for upcoming year allowing to.

• Assisted in designing, implementation and execution of test cases for new and existing features in collaboration with the senior engineering team.
• Performed platform testing to uncover flaws within the interface and update the testing procedure to provide better coverage and user experience.
• Contributed to the Summer Q/A project, with a focus on feature deployment, and actively participated in meetings with product management team.

Karāchi, Sindh, Pakistan

• Carried out extensive market research on Universities based in North America and created multiple datasets based on their admission criteria
• Proactively researched the most workable study options for South Asian candidates
• Generated an outcome-oriented database for the prospective applicants entailing funding opportunities and mediating authorities

Karāchi, Sindh, Pakistan

• Managed sales records and evaluated product categories based on the number of quarterly sales.
• Analyzed the database of the products with highest sales in the regional branch.
• Initiated and promoted on-going campaign on key product discounts, leading increase in in revenue by 10%.

Masters Of Management Analytics

• Entrance Scholarship

Bachelor, Economics And Mathematics

Peer Advisor Leader (June 2021 - May 2022) • Advising 20 Freshman and Sophomore students regarding University Policies, academic.