Product design and Technical Support to internal teams and Customers.Business Development & responsible for increasing market share, market coverage, brand awareness & vendor management.Gap analysis & launch of new products from concept to implementation.Provide strategic direction to a team of sales professionals belonging to the company and Distributors / Dealers.Execute all India promotions, marketing programs and visibility drives through workshops, seminars, conferences with the help and assistance of Business Development team & Commercial Head.Conceptualize and implement trade initiatives to drive sales in various market segments through customized marketing initiatives and improved vendor involvement.Collating market intelligence and latest information on various competitor activities and then formulating result oriented sales schemes.Achieve privileged relationships with existing Key accounts, customers, and vendors and devise and execute plans for new customer acquisition from competition.Responsible for analyzing the sales trend, SKU wise business margin analysis, generating sales reports and strategizing business growth for the sales team and Channel partners.Support development of the India product roadmap by providing insight into Indian market requirements through market analysis:Develop financial analysis to drive performance of product line:        o India business performance for Monthly Business Reviews        o Pricing and margin analysis for Indian product lines        o Performance by key geography, e.g. North, West, East, South zones.Driving pricing strategy and price/positioning of product portfolio across India.Execute programs including brochures, promotional materials, trade show programs, etc.Manage vendor relationship and expectation

Product design and Technical Support to internal teams and Customers.Business Development & responsible for increasing market share, market coverage, brand awareness & vendor management.Gap analysis & launch of new products from concept to implementation particularly in stirrers &Refrigerated equipment.Provide strategic direction to a team of sales professionals belonging to the company and Distributors / Dealers.Execute all India promotions, marketing programs and visibility drives through workshops, seminars, conferences with the help and assistance of Business Development team & Commercial Head.Conceptualize and implement trade initiatives to drive sales in various market segments through customized marketing initiatives and improved vendor involvement.Collating market intelligence and latest information on various competitor activities and then formulating result oriented sales schemes.Achieve privileged relationships with existing Key accounts, customers, and vendors and devise and execute plans for new customer acquisition from competition.Responsible for analyzing the sales trend, SKU wise business margin analysis, generating sales reports and strategizing business growth for the sales team and Channel partners.Support development of the India product roadmap by providing insight into Indian market requirements through market analysis:Develop financial analysis to drive performance of product line:        o India business performance for Monthly Business Reviews        o Pricing and margin analysis for Indian product lines        o Performance by key geography, e.g. North, West, East, South zones.Driving pricing strategy and price/positioning of product portfolio across India.Execute programs including brochures, promotional materials, trade show programs, etc.Manage vendor relationship and expectation

My responsibilities are to manage the events like Career counselling sessions, debates, quizzes etc. that our organisation has organised now and then for Student welfare.