Experienced business leader with in-depth experience working across e-commerce, consumer goods, healthcare and hospitality sector. An achiever with solid track record of delivering on Operating Plan targets and hands on experience of running high ROI marketing campaigns, organic and inorganic growth through M&A and channel management. In-depth knowledge of marketing principles and their application on a day to day basis has resulted in being recognized with multiple awards and a fast tracked promotion to strategic roles. Specialised in building businesses grounds-up and in change management. Specialties: P&L Management, Category Management, Mergers & Acquisitions, Private Label Development, Integrated Marketing Strategy, Demand Generation, Digital Marketing, Social Media Strategy, ATL & Media Plannig, BTL Brand Activations, Consumer Research, Customer Relationship Management, New Product Development & GTM, Website Management, SEO/SEM, Portfolio Management, Budget Management, Market Share Growth, Lead Generation, Brand Management, Project Management, Omnichannel, Vendor negotiation, Pricing, Enterprise Management, B2B marketing, B2C marketing, Pricing, Team Management, Account Based Marketing, Cross Functional team collaboration#business #Marketing Strategy, #P&L, #Digital Marketing, #Product Launch, #M&A, #Innovation, #Team Leadership, #Budget, #Mentoring