Rohan Khuspe Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Worked on Freedom Mobile account.Responsible for managing end-to-end campaign. Experience leveraging self serve tools for executing campaigns on Google Ads, Campaign Manager, Meta, Twitter, TikTok and Snapchat

Toronto, Ontario, Canada

Media Planning and Buying for Freedom Mobile

Toronto, Ontario, Canada

- Drafting out RFPs and I/Os;- Updating digital sales decks and proposals with current information;- Approving the daily, bi-weekly and weekly e-newsletters prior to deployment. Ensuring that ad units are scheduled to deploy correctly;- Managing the global digital schedule;- Coordinating with multiple stakeholders on updating content on publisher’s websites and follow through from the beginning to the end of the campaign cycle; - Monitoring the digital brand allocation for Benefits Canada, Avantages and the Canadian Investment Review publications;- Flagging issues and concerns relating to digital (i.e., unusual web traffic, metrics/activities, e-newsletter recipient nos.);- Utilizing reporting tools (ExactTarget, Dialog Insights, Google Analytics, LiveIntent and DFP) to pull up and build reports for clients;- Providing proof-of-performance, test links and post-delivery screenshots;- Supplying clients with reminders, the latest specs, media kits, work-back schedules and deadlines;- Testing, scheduling and deploying e-directs; and- Liaising campaign execution between custom project manager and ad operations.

Toronto, Canada Area

- Outreach campaign management – Defined go-to-market strategies for different projects, used Salesforce for database management and executing email and paid search campaigns to increase engagement and sales; maintaining an average of 10% response rate - Outreach analytics reporting – Interpreted campaign post analysis results, created weekly and monthly performance reports through advanced Excel skills (Pivot Tables, graphs and VLOOKUP) and Google Sheets in order to monitor customer journeys, outreach activities and performed optimizations- Social media – Assisted in building campaign strategy to make sure key messages are communicated; created personas, leveraged automation tools for creating visually appealing mock-ups, landing pages and forms with attention to detail- Sales Support and Operations– Coordinated with cross-functional team and stakeholders, managed scheduling, reviewed proposals, documented sales support processes and improved process time by 50%

Oshawa, Canada

Was part of the organization while i was pursuing my program in Durham College.Roles and responsibilities included:- Ensuring walk-in customers find the right product by understanding their needs- Promote special offers and provide exceptional customer service- Maintaining store selling floor, fitting rooms, visual displays and presentation

Pune Area, India

- Identifying prospective clients, generating qualified leads and assisting the sales team in closure- Responsible for all form of demand generation activity - cold calling, email campaign, LinkedIn social media, events, seminars, referrals, web leads and other forms of Demand Generation.- Connecting to target company’s decision makers to influence them to work with Mobiliya, work with potential targets to match the requirement / capability and set up qualified meetings.- Articulating and mapping Mobiliya’s value proposition to the prospect’s pain points.- Generating and following up with client proposals.- Collaborating with the project management and implementation staff after deals areclosed to ensure client satisfaction and effective post-sales support. Also identifying opportunities to up-sell additional products and services.- Cultivating strong business relationships with the key decision-makers in the respective organizations and addressing their needs effectively.- Working with the technical staff and product teams to comprehend client needs and find the resolution in order to build more robust business.- Improving sales forecasting by ensuring the data is accurately entered and managed within the company’s CRM or other sales management system for smooth businessprocess.- Working closely with the Marketing team to understand the market trends and produceany presentations while pitching Mobiliya’s services/products to clients and promoting the image of the company as a leader in software engineering services.- Evaluating competitors by analyzing and summarizing competitor information.- Running focused Email Campaigns showcasing the technology offerings or describing the features of company’s services to suit client’s requirements

Pune Area, India

- Focusing on identifying, qualifying, and securing business opportunities for IT software products into Indian Markets- Participating in market research, market segmentation, customer need identification, prospecting, customer analysis review, sales management, and new territory business development- Interacting with C-level Executives or decision makers to procure immediate opportunities by carrying out presentations- Provide on-boarding assistance to clients- Maintain customer relations- Provide post-sales support and attend to customer specific queries- Mentoring new members of the team to improve and streamline the sales process.- Communicate client feedback to the respective teams

Pune Area, India

- Identifying potential customer needs and suggesting relevant products by explaining features, advantages and benefits- Handling customers query and ensuring wonderful customer service- Maintaining daily and monthly reports of stock, revenue and order tracking. Provided analysis of retail sale and feedback to the store manager on customer needs- Responsible for visual merchandising, verifying quantities of goods on display and in-stock- Performing additional responsibilities given by the store manager; preparing and tracking invoices, managing store in the absence of the store manager- Efficiently execute promotional plans & schemes

Advertising - Digital Media Management, Marketing, 4.25/5

Courses taken: - Digital Strategy - Content Management - Search Engine Optimization - Search Marketing & Paid Advertising - Copywriting.

Master Of Business Administration (Mba), Marketing

Bachelor Of Business Administration (Bba), Marketing