Led product strategy and specifications by conducting market and competitive research and developed product requirements and release plans. Worked with CEO in developing business plan and developed content for product marketing strategy.

Strategized new digital marketing methods as part of Electrolux’s concept of Open-Innovation in digital media space. Explored new methodologies, technologies, and partners, enabling Electrolux to connect to its customers through digital ads.

1. Product Management: Led the product development from requirement phase to delivery and marketing. Managed the program with all necessary workforce and governance and led the entire software development life cycle (SDLC); product identifies suspected accounts from 100 M customers that led to the compliance with security standards.2. Business Development: Founding member of a partnership team, started with a team of four that developed into a critical portfolio with 68 members; successful delivery led to an increase in new partners such and contributed to an increase of 92 M new customers for the client.3. Cross-Functional Leadership: Led teams through agile transformation. Trained team members to move from waterfall to high performing scrum. Proactively implemented best agile practices, reducing delivery effort by 60%.

1. Team Collaboration: Mentored team members and retained the entire team by working towards their professional goals and thus helped creating the next generation of leaders; won the best team award for highest satisfaction levels. 2. Problem Solving: Took ownership during a complex and time sensitive situation, when transaction process came to a halt, impacting millions of customers. Streamlined all the jobs in highly rigorous timelines of three weeks, bringing the business back on track.3. Effective Communication: Presented & communicated effectively through well-articulated deliverables, executive summaries, and project presentations for a variety of audiences ranging from associate developers to senior VPs.4. Risk Taking: Took successful risks and implemented the project on time, when an issue found a day before roll-out seemed to impact delivery, by building a backup process to handle any failure situation within two hours. Existing process worked as expected; led to a cost saving of 10M and implementation of critical dependent projects on time.

1. Design and Innovation: Founded and led an innovation team. Designed and developed tool, integrating excel functionalities with data analytics tools, for automated code generation; resulted in increase in development efficiency by 50% and reduced the defect rate from 15% to 5%.2. Fast Paced Delivery: Developed and implemented a defect fix plan that included more than 100 complex tasks to be completed over a period of six weeks to provide permanent resolutions for production defect fixes. As an outcome, there was a 70% reduction in defects and improved reporting accuracy for the senior leadership team.3. Proactive Leadership: Displayed perseverance in handling a project alone with less than 6 months experience under ambiguous circumstances when all senior associates were unavailable due to personal emergencies. In this first leadership experience, successfully led the project delivery resulting in the winning of additional client work.