With more than 25 years of comprehensive expertise in the financial services industry, I have cultivated a specialization in Consumer Credit and an initial robust foundation in Merchant Banking, encompassing Corporate Credit and Investment Banking.Currently, I am serving as a Partner at SAMVEDANAM Consulting. SAMVEDANAM Consulting is a boutique growth and investment advisory firm, which advises seed / early growth stage start-ups on fund raising as well as various growth and operational levers, to enable their growth journey.In my dynamic career, I've contributed significantly to leading Regional Banks in the UAE, including Mashreqbank, Emirates Bank International (now E-NBD), and The SAMBA Financial Group. Throughout the last two decades, I have held pivotal roles, managing key functions in Consumer Credit such as Retail Credit Policy implementation, Analytics, Initiation, Compliance, Credit Operations, and Collections & Recovery across diverse loan types, including Unsecured, Cash & Security-backed Loans, facilities, SME and Wealth-related products.During my tenure as Assistant General Manager & Head of Consumer Credit at SAMBA Financial Group, I played a crucial role in steering the entire credit cycle, ensuring consistent asset growth within the bank's risk appetite. As a founder member of this start-up venture, I actively participated in launching new products, evaluating business opportunities, and overseeing risk and business-related assignments.My analytical acumen, effective administration skills, and strong communication/negotiation skills have been instrumental in navigating the nuances of the Middle-East Market. I've managed large portfolios in the UAE, Qatar, and Saudi Arabia, gaining a profound understanding of the regional market dynamics.