Rohita Madappa
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Rohita Madappa Email & Phone Number

Creative Director and CEO at TwoTigers&Co
Location: Bengaluru, Karnataka, India 10 work roles 5 schools
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✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
Role
Creative Director and CEO
Location
Bengaluru, Karnataka, India
Company size

Who is Rohita Madappa? Overview

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Quick answer

Rohita Madappa is listed as Creative Director and CEO at TwoTigers&Co, a company with 2 employees, based in Bengaluru, Karnataka, India. AeroLeads shows a matched LinkedIn profile for Rohita Madappa.

Rohita Madappa previously worked as Founder and CEO at Twotigers&Co and Associate Commercial Director - Brand Partnerships at Vice Media. Rohita Madappa holds Egmp, Business Administration And Management, General from Indian Institute Of Management, Bangalore.

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TwoTigers&Co

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Profile bio

About Rohita Madappa

A heart for brand marketing and a head for business. With 15+ years of experience as a marketeer, I’ve had some great opportunities and people championing me and I primarily see myself as a builder: a builder of brand stories, people and business. In a sea of linked-in experts I have a bias for action and have worked on campaigns end-to-end. More about my work on Twotigers.inVICE Media:As a part of the launch team that developed the GTM strategy for India, I was able to build brand VICE and the branded content business ground-up and on-board their biggest clients. We are a lean team with a start-up mindset so I had to get resourceful. But what I’m proudest of my time spent here is that I got to immerse myself in Gen-Z audiences and their culture codes. Along the way we were able to rebrand a legacy brand and be a part of fast paced tech launches.Lifestyle International: While campaigns may be great I truly understood what it takes to communicate and translate brand comms to the end consumer in 72 stores + online.Also, helped launch Ginger lingerie (a brand for Genz) and Nexus ( a brand for curvy women). ALLTHATHYPE:Built blogs for Titan, Lifestyle International and Homelane.com while developing my video and content capabilities. Had a crash course in CMS systems and SEO but my love for tech and the start-up life chose me here. Interactive Avenues:Here is where my love for digital and content really started. Built digital for Tanishq, Central, Puma India when social media was just taking off in India and I got to experiment and take big bold risks in content. Was lucky to be a part of my first big launch ~ Mia by Tanishq and we had an unusual insight driven launch.(IA was truly one of the best places to work at, they gave me the foundation and the wings to fly) The Save River Cauvery foundation: I also volunteer my time with SRC, a not-for-profit think tank that is using communication to mobilise communities to protect their resources.

Current workplace

Rohita Madappa's current company

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TwoTigers&Co
Twotigers&Co
Creative Director and CEO
Bengaluru, KA, IN
Website
Employees
2
AeroLeads page
10 roles

Rohita Madappa work experience

A career timeline built from the work history available for this profile.

Founder And Ceo

Current

Bengaluru, Karnataka, India

Two Tigers and Co is a full-service marketing agency with a specialization in crafting impactful go-to-market strategies. Our expertise extends to providing creative and communication support, cultivating engaged communities, and crafting specialized intellectual property (IP) content that can be monetized. Our diverse clientele spans multiple industries.

Apr 2023 - Present

Associate Commercial Director - Brand Partnerships

India

I lead and own brand relationships for VICE Media and have had an exciting time building brand VICE in India as a part of the launch team. My primary task is to help brands tactically, creatively and strategically connect with younger audiences and find the sweet spot between entertainment, engagement and commerce.Work with multi-national content, creative.

Jul 2020 - Feb 2023

Senior Manager Brand Partnerships

Bengaluru, Karnataka, India

Jun 2018 - Jul 2020

Brand Manager

Bangalore

  • Brand Manager – Portfolio management across 72 stores and online - Womenswear (Clothing, Accessories and lingerie), Beauty (Makeup and Skincare), Fragrances, Watches and Sunglasses.
  • Responsible for marketing strategy of categories, concepts & private labels to deliver business objectives – growth, top line achievement, sell-throughs.
  • Lead creative, content, events & research agencies to deliver marketing objectives.
  • Celebrity & influencer tie-ups to enhance brand appeal.
  • Season launch for Lifestyle and private label brands in portfolio through shoots and optimized content distribution and launched Ginger a fashion brand for genZ and Nexus, a brand for inclusive sizes.
  • Equity research, brand track, category research, consumer need state mapping and shopping insights through loyalty program.
Dec 2016 - Mar 2018

Director - Content And Influencer Marketing

All That Hype

Brand CommunicationsStrategy and content for e-commerce Branded content creation and distribution LookbooksDigital videoBlogs Influencer MarketingSocial Media content InsightsSEOLifestyle (Landmark Group): Content strategy and Content Production http://circlemag.in/Elle Fashion Wear: Concept, Production and Design for Elle Spring Summer 2015 LookbookBrand.

Aug 2014 - 2016

Social Media Manager

Bangalore, India

Brand DirectionBrand CommunicationBranded content creation and strategySocial Media StrategyCampaign ManagementE-commerceInfluencer marketing and campaign management Award Winning CampaignsTanishq Confessions of a Bride: http://lighthouseinsights.in/tanishq-confessions-of-a-bride-social-media-campaign.html/ - Silver for Best Integrated Campaign at Digital.

Jan 2012 - Dec 2014

Project Trainee - Marketing Communications

Justbooks Clc

Independently handled the design and editing for a monthly newsletter that reached 2000 customers in 4 cities in India.

Jan 2010 - Dec 2011

Marketing Internship

Alma Mater

PR, Marketing and Social Media.

Nov 2010 - May 2011
5 education records

Rohita Madappa education

Ma, Marketing And Management Communication

Commits

Education record

Valley School
FAQ

Frequently asked questions about Rohita Madappa

Quick answers generated from the profile data available on this page.

What company does Rohita Madappa work for?

Rohita Madappa works for TwoTigers&Co.

What is Rohita Madappa's role at TwoTigers&Co?

Rohita Madappa is listed as Creative Director and CEO at TwoTigers&Co.

Where is Rohita Madappa based?

Rohita Madappa is based in Bengaluru, Karnataka, India while working with TwoTigers&Co.

What companies has Rohita Madappa worked for?

Rohita Madappa has worked for Twotigers&Co, Vice Media, Vice Asia Pacific, Lifestyle International Pvt Ltd, and All That Hype.

How can I contact Rohita Madappa?

You can use AeroLeads to view verified contact signals for Rohita Madappa at TwoTigers&Co, including work email, phone, and LinkedIn data when available.

What schools did Rohita Madappa attend?

Rohita Madappa holds Egmp, Business Administration And Management, General from Indian Institute Of Management, Bangalore.

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