Rohit Arora Email and Phone Number
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🚀 Career Update 🚀Started Up with an old friend to help bring solutions for patients living with Ortho and MSK pain ! Keep following for more exciting updates !!We are actively hiring so hit us up on careers@healthflex.in----I've been working for nearly a decade (post my MBA in 2012) which started with a stint in Jio, but then I caught the startup bug. I started in 2014 with my own F & B venture where I was trying to build delivery first QSR formats in Health, Indian and Chinese cuisines. Been part of tech startups for 6 years now with stints across Swiggy (15-'18), Nestaway ('18-'19), Bounce ('19-'21) at the forefront of the startup boom in India. In this time I've grown leaps and bounds while leading Sales, Ops, Demand, Product Strategy & Process Excellence functions across organisations and geographies. I've usually been good at - Leading businesses/projects/ P & L that require cross-functional understanding (the experience across domains helps!)- Solving complex problems /challenges with targets, processes and products without losing speed on execution- Mentoring young talent in performing better in their roles and helping them choose the path that works best for them!Few HighlightsSet-up Swiggy Kolkata as Business HeadStaged a turnaround in Swiggy NCR as Business and Ops head.Led Business at Swiggy from 100k- 300k orders/daySet up Cloud Kitchen business for SwiggyImproved customer offerings, processes & product at Nestaway.Set up process excellence and multiple ops products at BounceLed geography Expansion at Bounce.Led multiple city P &L / Businesses at Bounce.Led performance marketing at Bounce
Healthflex
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Co-FounderHealthflex Jul 2023 - PresentBengaluru, Karnataka, India
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Antler India ResidentAntler Jan 2023 - Jun 2023Bengaluru, Karnataka, India -
Stealth - ExploringStealth Aug 2022 - Jan 2023Bengaluru, Karnataka, IndiaDabbling with ideas across domains !
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Vp- Growth And New InitativesDukaan® Jan 2022 - Aug 2022Bangalore Urban, Karnataka, India -
On A SabbaticalCareer Sabbatical May 2021 - Dec 2021 -
Growth ConsultantSmoor Chocolates Apr 2021 - Nov 2021Bangalore Urban, Karnataka, India -
Vp : Growth And OperationsBounce May 2019 - May 2021Bengaluru Area, IndiaLed and scaled Bangalore P/L; Increased Vehicle uptime by 55%, improved Rides/Day (GMV) by 140%, Grew agent efficiency by 85% and agent quality by 80%Launched 2nd City for Bounce; Delivered 93% vehicle uptime and operational profitability within 5 months of Launch at 20k rides/day while holding consumer experience levels at an NPS of 20 +Drove Digital marketing team, improved attribution accuracy, scaling up campaigns (80%) while reducing CAC (25%)Initiated effort-based payout… Show more Led and scaled Bangalore P/L; Increased Vehicle uptime by 55%, improved Rides/Day (GMV) by 140%, Grew agent efficiency by 85% and agent quality by 80%Launched 2nd City for Bounce; Delivered 93% vehicle uptime and operational profitability within 5 months of Launch at 20k rides/day while holding consumer experience levels at an NPS of 20 +Drove Digital marketing team, improved attribution accuracy, scaling up campaigns (80%) while reducing CAC (25%)Initiated effort-based payout structure for field agents to reduce cost of manpower (35% reduction) while improving productivity (45% improvement) of workforceSet up Central Ops (process excellence) and Control Tower (central monitoring team across business metrics and teams) Show less -
Head Of CategoriesNestaway Technologies Pvt Ltd Sep 2018 - May 2019Bengaluru, Karnataka, IndiaInitiated the Category function responsible for growth and P/L across all business lines, revised offerings based on customer personasRestructured real-estate portfolio (rental models) for minimizing burn (Rs 1.2 Cr per month) by losing minimal revenue (Rs. 0.15 L per month)Stand-In City Head for NCR to improve revenue, consolidate non-profitable properties, improved recovery and operations processes for asset maintenance and management -
Avp - Swiggy AccessSwiggy Oct 2017 - Sep 2018Bengaluru, Karnataka, IndiaResponsible for setting up the vertical which includes expansion, commercial and go-to-market strategySet up intelligence (tools and methodology) for selection of locations and partners to ensure partner and consumer successCurrently responsible for setting up multi-city presence (7 cities) -
Avp - Business StrategySwiggy Dec 2016 - Oct 2017Bengaluru Area, IndiaFirst member of Central business team, setting up the central business function along with VP BusinessResponsible for geographical expansion; Planning and execution of Area expansion within existing cities; 45 Areas added contributing to 5% of GMVPlanning and Strategy of new city expansion (Ahmedabad, Chandigarh and Jaipur), hiring and handholding team through expansion executionGrowth of Late night category (3% contribution to GMV to 6.5% in 6 months), while working with on ground… Show more First member of Central business team, setting up the central business function along with VP BusinessResponsible for geographical expansion; Planning and execution of Area expansion within existing cities; 45 Areas added contributing to 5% of GMVPlanning and Strategy of new city expansion (Ahmedabad, Chandigarh and Jaipur), hiring and handholding team through expansion executionGrowth of Late night category (3% contribution to GMV to 6.5% in 6 months), while working with on ground and marketing team Show less
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Ncr Business HeadSwiggy Feb 2016 - Dec 2016New Delhi Area, IndiaExpanded across NCR; Increase sellers by 3x (1800+ restaurants), Increased geographical coverage from 35% to 80%Improved customer repeat rates (by 45%) and retention rates (1st month cohorts) by 1.7x (highest since city launch)Improved delivery times from 43 mins to 35 mins, through process changes, and launched a money back guarantee programme for orders that did not meet delivery times (first in the country)Improved restaurant operational metrics and achieved highest restaurant… Show more Expanded across NCR; Increase sellers by 3x (1800+ restaurants), Increased geographical coverage from 35% to 80%Improved customer repeat rates (by 45%) and retention rates (1st month cohorts) by 1.7x (highest since city launch)Improved delivery times from 43 mins to 35 mins, through process changes, and launched a money back guarantee programme for orders that did not meet delivery times (first in the country)Improved restaurant operational metrics and achieved highest restaurant NPS ( Net Promoter Score) in the country to by driving better relationship management through the sales team Show less
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Business Head - KolkataSwiggy Jul 2015 - Jul 2016Kolkata, West Bengal, IndiaResponsible for conceptualizing and executing city launch plan within 30 days of joining, covering process setting, people hiring, real estate negotiations and marketing Achieved market leadership in Kolkata within 4 months of city launch. Further, took the organization to 65%+ of market share covering 600 + restaurants with 700 delivery boys and multiple BTL and ATL campaignsRegistered the highest commission per order among the newer cities (launched after May ’15), because of strong… Show more Responsible for conceptualizing and executing city launch plan within 30 days of joining, covering process setting, people hiring, real estate negotiations and marketing Achieved market leadership in Kolkata within 4 months of city launch. Further, took the organization to 65%+ of market share covering 600 + restaurants with 700 delivery boys and multiple BTL and ATL campaignsRegistered the highest commission per order among the newer cities (launched after May ’15), because of strong focus on unit economicsRecorded the country’s highest Customer NPS within 6 months of launch leading to high customer retention metrics Show less
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Co FounderBon Appetit Kitchens Mar 2014 - Jul 2015Kolkata Area, India• Brand Launch: Launched 2 brands, 3 stores, all of which reached operational profit within 2 months of incorporation. Responsible for the end to end planning and execution of the launch.• Revenue Growth: Spearheaded new initiatives, which saw growth of revenues by 15% of existing outlets• Cost Analysis: Conducted cost analyses across 3 brands and over 1000 SKUs in order to maintain food costs at under 40% by altering prices or product components• Design and Marketing: Created… Show more • Brand Launch: Launched 2 brands, 3 stores, all of which reached operational profit within 2 months of incorporation. Responsible for the end to end planning and execution of the launch.• Revenue Growth: Spearheaded new initiatives, which saw growth of revenues by 15% of existing outlets• Cost Analysis: Conducted cost analyses across 3 brands and over 1000 SKUs in order to maintain food costs at under 40% by altering prices or product components• Design and Marketing: Created briefs, interacted with agencies & created artwork across brands for marketing collaterals Show less
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Pricing ManagerJio Aug 2013 - Feb 2014Mumbai Area, India• Responsible for providing insights to CEO’s office on pricing analysis and trends across operators• Nominated as pricing representative for Chairman’s task force for value proposition and product positioning• Liaising across product teams to identify behavioral patterns and competitive benchmarks for creation of product bundles -
Management TraineeJio Jun 2012 - Jul 2013Mumbai Area, IndiaCustomer Operations• Responsible for end-to-end process development of the customer verification vertical approved by National CS head • Involved with dimensioning for verification partners, and dividing weekly load to reduce manpower requirement by 25% • Collaborated with cross-functional teams for process stitching across sales, commercial and marketing teams• Developed training module for customer verification and pre-activation screening processesSales… Show more Customer Operations• Responsible for end-to-end process development of the customer verification vertical approved by National CS head • Involved with dimensioning for verification partners, and dividing weekly load to reduce manpower requirement by 25% • Collaborated with cross-functional teams for process stitching across sales, commercial and marketing teams• Developed training module for customer verification and pre-activation screening processesSales Planning• Successfully devised, conducted and implemented business prioritization survey for RJIL Mumbai pilot • Nominated as S & D representative of a cross-functional team for evaluating vendor partnerships as distribution partners for payment solutions to be launched by Reliance Payment Solutions Limited Show less
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Summer InternJ L Morison May 2011 - Jun 2011IndiaSecondary sales analysis and beat design development - Own Brands May 2011 – July 2011Played a key role in policy improvements through display checks and analysis of competitor’s schemesAssisted marketing team by conducting a competition analysis on price, trade schemes and retailer landing rates Suggested changes in sales reporting policies by monitoring secondary sales and point-of-purchase material usage Mapping coverage in traditional trade; Ranking outlets on the basis of… Show more Secondary sales analysis and beat design development - Own Brands May 2011 – July 2011Played a key role in policy improvements through display checks and analysis of competitor’s schemesAssisted marketing team by conducting a competition analysis on price, trade schemes and retailer landing rates Suggested changes in sales reporting policies by monitoring secondary sales and point-of-purchase material usage Mapping coverage in traditional trade; Ranking outlets on the basis of secondary sales, profitability, footfall and availability of display shelves and area Show less
Rohit Arora Skills
Rohit Arora Education Details
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St. Xavier'S College (Autonomous), Kolkata7.14/10 -
The Frank Anthony Public School92.4
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St James' SchoolIcse
Frequently Asked Questions about Rohit Arora
What company does Rohit Arora work for?
Rohit Arora works for Healthflex
What is Rohit Arora's role at the current company?
Rohit Arora's current role is Co-Founder @ HealthFlex | Want to join our mission in reshaping Healthcare? Drop an email to careers@healthflex.in.
What is Rohit Arora's email address?
Rohit Arora's email address is ro****@****ail.com
What schools did Rohit Arora attend?
Rohit Arora attended Narsee Monjee Institute Of Management Studies, St. Xavier's College (Autonomous), Kolkata, The Frank Anthony Public School, St James' School.
What are some of Rohit Arora's interests?
Rohit Arora has interest in Economic Empowerment, Education, Reading, Hiking, Music, Disaster And Humanitarian Relief, Animal Welfare, Driving.
What skills is Rohit Arora known for?
Rohit Arora has skills like Marketing Communications, Sales Process, Fmcg, Telecommunications, Competitive Analysis, Project Management, Project Planning, Cross Functional Relationships, Analysis, Marketing, Sales, Training.
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Rohit Arora
Director - Professional Services | Trading And Risk Management | Certified Safe® 5 Po/Pm | Mba (Logistics And Supply Chain Management)Gurgaon -
Rohit Arora
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Rohit Arora
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Rohit Arora
Senior General Manager Experiential Business At Jagran Solutions (A Unit Of Jpl) | Member Of The 1% ClubWest Delhi -
Rohit Arora
Product Manager | Healthcare Consulting | Data & Analytics | Medicare Stars & Risk Adjustment | Econometrics And Ai EnthusiastNew Delhi
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