Paid Marketing Consultant
CurrentImplemented pay-per-click campaigns to increase website traffic and conversions.Developed and executed tailored ad campaigns that maximized clients' ROI, resulting in increased revenue and client referralsManaged accounts for Google Ads, LinkedIn Ads, Facebook Ads and Bing Ads.Conducted keyword research market research and competitor analysis to identify gaps and opportunities and to inform search marketing strategies.Implemented pay-per-click campaigns to increase website traffic and conversions.Monitored and adjusted daily budgets, bids, and ad placements on both Google Ads and Bing Ads to ensure efficient spending and maximize ROI.Utilized Google Analytics and Bing Webmaster Tools to track and analyze campaign performance, generating regular reports for management review and actionable insights.Managed and optimized pay-per-click (PPC) campaigns on Google Ads and Bing Ads, resulting in a significant increase in website traffic and conversions.