Rohit Raj Email & Phone Number

Delhi, India

New Delhi, Delhi, India

Gurgaon, India

Mumbai Area, India

• Mob Design : An innovative visual design studio, focusing on computer graphic solutions for advertisers and advertising agencies.Responsibilities : o Determining the structure and attributes of the value offerings.o P & L managemento Cash flow managemento Business development life cycle.

o Managing the P & L of the advertising SBU.o Understand the requirements of the clients and map it to the available resources of the organization or to the expertise and skills within the organization.o Setting and achieving annual business and cash flow operating plans for the division.o Progressively manage opportunity pipeline to achieve a gross profit result in line with quarterly targets.o Strategize effectively to create new customers on a continuous… Show more o Managing the P & L of the advertising SBU.o Understand the requirements of the clients and map it to the available resources of the organization or to the expertise and skills within the organization.o Setting and achieving annual business and cash flow operating plans for the division.o Progressively manage opportunity pipeline to achieve a gross profit result in line with quarterly targets.o Strategize effectively to create new customers on a continuous basiso Assess Business Intelligence from multiple sources, and develop strategies. o Identify and develop new revenue streams thereby unlocking value.o Conceptualize and execute innovative visual communication avenues for clients.o Liaison with clients and write detailed brand briefs.Achievements : o Founding member of the Television Production arm. Executed in excess of 20 television commercials and branded videos in a year.o Co-founder of Reliance MediaWorks’ creative agency.o Created two new revenue streams using existing resources.o Increased interaction between different SBU’s to enable cross selling and effective Utilization of resources. Show less

Project Management services. Handling projects right from the ideation phase to the completion of the project. One point Liaison between the clients and the studio.

o In-charge of the America based entertainment platform for India. Developed plans with regards to the generation and execution of marketing campaigns (ATL & BTL) in order to make the platform more popular and engaging amongst the target audience. o Conceptualized and executed monetization strategies for the Indian website.o Facilitated and drove relevant online alliances with other entertainment companies to create Compelling branded online video content.o Acted as… Show more o In-charge of the America based entertainment platform for India. Developed plans with regards to the generation and execution of marketing campaigns (ATL & BTL) in order to make the platform more popular and engaging amongst the target audience. o Conceptualized and executed monetization strategies for the Indian website.o Facilitated and drove relevant online alliances with other entertainment companies to create Compelling branded online video content.o Acted as principal liaison between various stake holders in order to integrate the operations of Filmaka.com and Filmaka.in .o Developed and oversaw a significant online social media presence by utilizing tools such as Facebook, Orkut, Twitter and niche forums which attracted the target audience.o In-charge of all internal and external communication tools such as newsletters, e-mailers and press releases. Show less

Ideation, Formulation and Execution of advertising campaignsTrend spotting studiesConsumer behavior studies