Anupam Mishra Email & Phone Number

Mumbai, Maharashtra, India

Driving sustainable growth at Drip Capital. I leverage data-driven strategies to optimize marketing channels (Google, Bing, LinkedIn, Meta, SEO, Social Media) and maximize ROI.Key Achievements:Exponential Growth: 625% increase in traffic in 6 monthsLead Generation: 1100% growth in MQLsCost Efficiency: 95% reduction in CPLSkills: Performance Marketing, Growth Hacking, Digital Marketing, SEO, Social Media, Data Analytics, Email Marketing, CRM (Hubspot), Marketing Automation (Zapier) and Leadership.Key Result Areas (KRAs):Strategic Leadership: Develop and execute innovative marketing strategies to drive business growth and achieve KPIs.Team Management: Lead and mentor high-performing marketing teams, fostering a culture of innovation and excellence.Performance Optimization: Continuously monitor and optimize marketing campaigns to maximize ROI and customer acquisition.Brand Building: Strengthen brand awareness and positioning through effective branding and messaging.Data-Driven Decision Making: Leverage data analytics to inform strategic decisions and measure marketing performance.Budget Management: Oversee marketing budgets and allocate resources effectively.Cross-Functional Collaboration: Collaborate with sales, product, and other teams to achieve business objectives.Martech & Tools:Google Ads, Bing Ads, LinkedIn Business Manager, Facebook Business Manger, Email Marketing (Quickmail, Sendgrid, Sendinblue, Hubspot), CRM (Hubspot), Contentful (CMS), Zoominfo and D&B (Data enrichment), Ahrefs, Semrush, LinkedIn Sales Navigator, Unbounce & Webflow (LP design), Microsoft Clarity, Google Analytics, Google Tag Manager, Looker Studio, ChatGPT, Gemini and Prompt engineering etc

India

Performance Marketing & Growth Marketing Leader at Drip Capital Inc. I am a results-driven marketing professional with a passion for crafting impactful campaigns that drive growth. In just six months at Drip Capital Inc., I’ve achieved:625% increase in paid and organic traffic1100% growth in marketing qualified leads (MQLs)95% reduction in cost per lead (CPL)My strategic approach involved running targeted campaigns on Google Ads and LinkedIn Ads, which significantly strengthened our sales pipeline. These campaigns not only enhanced visibility but also directly contributed to acquiring seven new customers, surpassing our goal of five.Additionally, I resolved key issues in our Google Ads account, optimized tracking processes, and streamlined lead flow into HubSpot using Zapier. My SEO practices focused on improving organic reach, ensuring our content resonated with our audience.I thrive in fast-paced environments where data-driven decisions fuel innovation. I am open to new opportunities to leverage my expertise in performance marketing and drive meaningful results. Let’s connect!

Gurugram, Haryana, India

KRAs: Strategy Development, Campaign Management, Brand Mangement, Data Analysis & Reporting, Leads Generation, Brand Positioning, Revenue Growth, Go-To-Market Strategy Planning, Marketing Budget Management, SEO and Email MarketingDevelop and implement comprehensive digital marketing strategies aligned with the company's objectives and target audience.Plan, execute, and monitor digital marketing campaigns across various platforms, such as social media, search engines, email, and more.Optimize campaigns for maximum ROI, conversion rates, and engagement.Implement search engine optimization (SEO) strategies to improve organic search visibility and rankings.Manage search engine marketing (SEM) campaigns, including pay-per-click (PPC) advertising, to drive traffic and conversions.Develop and execute social media strategies to enhance brand presence, engage with the audience, and drive community growth.Monitor social media metrics, respond to comments, and manage online reputation.Analyze data from various digital marketing channels to measure the effectiveness of campaigns and identify areas for improvement.Prepare regular reports and insights for management, showcasing key performance indicators (KPIs) and actionable recommendations.Ensure that digital marketing efforts align with the brand's identity, values, and messaging.

Mumbai, Maharashtra, India

KRAs: Campaign Coordination, Digital Presence Management, Market Research, Keywords & Audience Research, Analytics and Reporting, Lead Generation Support, Leads Nurture and Revenue Growth, Budget Tracking EtcSpearheaded end-to-end SEM campaigns, managing keyword research, ad copy creation, and bid optimization.❖ Orchestrated SMM efforts, overseeing content creation, posting schedules, and community engagement.❖ Collaborated with design and content teams to ensure consistent brand messaging across all channels.❖ Analyzed campaign performance using Google Analytics and social media insights to refine strategies.❖ Achieved a 20% increase in website traffic through SEO optimization and targeted SEM initiatives.❖ Boosted social media followers by 30% within six months through engaging content and promotions.❖ Leveraged Search Engine Marketing and Social Media expertise to strategize and manage impactful campaigns, exceeding targets. Helped the organization to witness 30% of improved leads flow.❖ Skillfully handled Marketing Budget Management, maximizing resources and achieving cost-effective outcomes.❖ Exercised strong Team Leadership to guide and inspire cross-functional teams, fostering collaboration and excellence.

Gurugram, Haryana, India

KRAs: Campaign Management, Bid Management, Keyword Research and Selection, Ad Copy and Creative Development, Analytics and Reporting, Competitor Analysis, Platform Expertise (SA360, DCM, Meta Business Manager, LinkedIn Ads Manager Data Studio) etcSpearhead the planning and execution of Biddable Media campaigns, utilizing platforms like Google Ads, (Meta) Facebook Business Manager.❖ Collaborate cross-functionally with creative teams to align advertising content with overarching campaign goals.❖ Stay updated with industry trends, algorithm changes, and emerging technologies to maintain a competitive edge.❖ I used to prepare comprehensive reports for key stakeholders (Onshore team), summarizing campaign results, key findings, and future recommendations.❖ I used to help the Onshore Account Managers with the required reports and document while client meeting. I used to participate in client servicing.❖ I used to work on budget pacing report for ensuring effective budget deliveries maintaining high KPI achievements

Gurgaon, Haryana

I used to assist the Advertisers of Google Ads over the phone. I used to ensure that all the relevant information and knowledges are shared effectively.❖ I used to collaborate with advertisers to strategize and execute campaigns across Google's platforms: Search, Display, Video, Shopping, and App campaigns.❖ I used to provide expert guidance over phone and email, assisting with planning, execution, optimization, and policy-related matters.❖ I used to resolve complex billing and policy-related issues and account suspensions, ensuring seamless campaign performance.❖ I used to deliver in-depth insights by tracking campaign performance, sharing detailed weekly and monthly reports with the clients.❖ I used to facilitate integration of Google Analytics, Google Tag Manager, and other tools to enhance campaign analysis.

Gurgaon, India

I used to handle seller's inquiries regarding Inventory optimization, Strategy Planning for Campaigns & Inventory, Charges, and Escalations with a 95% satisfaction rate.❖ I used to collaborate with cross functional teams to streamline process for reducing resolution time by 20% from given SLAs❖ I used to maintain in-depth knowledge of product, service, offering and policies to provide accurate information to maintain FCR❖ Recognized as a top performer, awarded “Customer Advocate of the quarter “three times. I was promoted as temporary SME❖ Successfully resolved over 2000+ complex customer’s queries, retaining valuable clients and enhancing Amazon’s reputations❖ I was recognized as one of the top-rated associate by management for offering no concessions to address policy related complex issues.