Roland Gomez

Roland Gomez Email and Phone Number

Executive Director, Programmatic Account Strategy at Dotdash Meredith @ People Inc.
Greater New York City Area
Roland Gomez's Location
New York, New York, United States, United States
About Roland Gomez

Experienced leader of account management and operations with a demonstrated history of working in the information technology and advertising services industry. Skilled in Programmatic, Digital Strategy, Media Buying, Account Management, Search Engine Marketing (SEM), and Digital Marketing. Adept at designing and implementing business development strategies to increase profitability and productivity. Perceptive, influential leader with acute business acumen and expertise in building and leading high-performance teams to stimulate innovation, and incremental revenue. Expert businessperson; able to forge strong and productive relationships with partners and build consensus with business unit leaders across multiple organizational levels. Bilingual: English/Spanish.

Roland Gomez's Current Company Details
People Inc.

People Inc.

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Executive Director, Programmatic Account Strategy at Dotdash Meredith
Greater New York City Area
Website:
people.inc
Employees:
888
Roland Gomez Work Experience Details
  • People Inc.
    People Inc.
    Greater New York City Area
  • Dotdash Meredith
    Executive Director, Programmatic Account Strategy
    Dotdash Meredith Oct 2019 - Present
    New York, Us
  • Workreduce
    Consultant
    Workreduce May 2019 - Oct 2019
    Boston, Ma, Us
  • Varick
    Director, Agency Accounts
    Varick Jun 2019 - Sep 2019
    New York, Ny, Us
    Head of Growth Management & Strategy teams for all agency partnerships
  • Netlink Software Pvt Ltd.
    Vice President, Customer Operations, Bi & Analytics
    Netlink Software Pvt Ltd. Mar 2016 - Jan 2019
    Madison Heights, Michigan, Us
    Senior post-sales lead for BI & Analytics platform clients such as SiriusXM Radio, SiriusXM Connected Vehicles, FOX Networks, Service Source, and Results, Inc.I set corporate strategy for the execution of projects for the Business Intelligence division, collaborating with the Product Management team to align and communicate product roadmaps and feature enhancements. I develop and maintain the budget, reporting to C-level executives on P&L. Promoting a data-driven culture, I work with multiple data sources and platforms to create integrated views enhancing client access to information. I won the silver award for “Best Advance in Learning Management Technology” from The Brandon Hall Group in 2017 for the Training Audit Plus platform product. • Cultivate relationships with key clients, ensuring product satisfaction, promoting upselling/cross-selling opportunities, and enhancing value perception. • Develop and manage client onboarding initiatives, defining processes, technology requirements, and quality control standards.• Forecast and analyze future potential growth opportunities.
  • Accuen
    Sr. Director, Account Management
    Accuen Sep 2014 - Feb 2016
    Chicago, Il, Us
    Manager of cross-platform programmatic media strategy for roster of clients including Pepsi, Lowe’s, Toys R Us, Dick’s Sporting Goods, Chobani, and FedEx.I led the development and implementation of processes for the Account Management function across all accounts, overseeing the service and execution of programmatic campaigns. I cultivated relationships with senior-level executives responsible for cross-channel media strategies.• Championed continuous process improvements, identifying, assessing, and addressing gaps and delivering digital marketing strategies for market penetration and client acquisition. • Drove business to increase profit, promoting benefits of audience data, programmatic media, and multi-device tracking to agency partners and clients.
  • Xaxis
    Director Of Training
    Xaxis Mar 2013 - Aug 2014
    New York, Us
    Authored Xaxis training mission and created a training program in North America to accomplish it.Built and maintained relationships with external training companies to customize our training sessions based on business needs.Continually identify and assess areas of improvement within our staff and address those gaps.
  • Xaxis
    Vice President Client Services
    Xaxis Jun 2011 - Feb 2013
    New York, Us
    Manage a team of 20+ cross-platform Account Managers.Build and maintain relationships with clients across GroupM agencies as well as networks, publishers, data and technology partners.Develop strategies to deliver against client development targets such as billings growth, market penetration and new client acquisition.Collaborate with agency partners to support new business pitches and quarterly business reviews.
  • Media Innovation Group
    Director Account Management
    Media Innovation Group Apr 2009 - Jun 2011
    Gb
    Manage a team of 15+ Account Managers Responsible for service and execution of all digital display advertising campaigns across The Media Innovation Group in North AmericaGather intelligence necessary to accurately forecast revenue and margin generated across all campaignsDevelop strategy to identify and capitalize on areas of potential revenue growthPrepare and present quarterly business reviews for key clients
  • Groupm
    Associate Search Director
    Groupm Jan 2008 - Apr 2009
    New York, Us
    Supervise team of 5+ SEM specialists Responsible for revenue and campaign execution across all SEM campaignsOversee relationships with key clientsCommunicate campaign strategies, set up and performance to key clients
  • 24/7 Media Inc.
    Sem Account Manager
    24/7 Media Inc. Mar 2006 - Dec 2008
    New York, Ny, Us
    Managed day to day client relationship and Search Marketing campaigns for 50+ clients including Kohler, Musician's Friend, Guitar Center and MLB Advanced Properties.
  • Condé Nast Publications
    Media Manager, Corporate Sales
    Condé Nast Publications Jan 2002 - Mar 2006
    New York, Ny, Us
    I developed strategic sales pitches, rate proposals, and integrated marketing programs securing corporate advertisers.
  • The New Yorker
    Freelance Research Analyst
    The New Yorker Jul 2001 - Nov 2001
    New York, Ny, Us
  • Stein Rogan & Partners
    Senior Media Planner
    Stein Rogan & Partners Dec 1999 - Jul 2001
  • Bbdo
    Media Planner
    Bbdo Nov 1997 - Dec 1999
    New York, Ny, Us

Roland Gomez Skills

Digital Strategy Digital Marketing Integrated Marketing Media Planning Online Advertising Digital Media Mobile Marketing Interactive Marketing Account Management Advertising Analytics Sem Salesforce.com Media Buying Display Advertising Social Media Marketing Online Marketing Mobile Advertising Web Analytics Marketing Strategy Business Development Customer Relationship Management Marketing Strategy Social Media Management Leadership Customer Acquisition Sales Strategic Partnerships

Roland Gomez Education Details

  • University Of Bridgeport
    University Of Bridgeport
    Advertising

Frequently Asked Questions about Roland Gomez

What company does Roland Gomez work for?

Roland Gomez works for People Inc.

What is Roland Gomez's role at the current company?

Roland Gomez's current role is Executive Director, Programmatic Account Strategy at Dotdash Meredith.

What is Roland Gomez's email address?

Roland Gomez's email address is ro****@****ail.com

What is Roland Gomez's direct phone number?

Roland Gomez's direct phone number is +164627*****

What schools did Roland Gomez attend?

Roland Gomez attended University Of Bridgeport.

What skills is Roland Gomez known for?

Roland Gomez has skills like Digital Strategy, Digital Marketing, Integrated Marketing, Media Planning, Online Advertising, Digital Media, Mobile Marketing, Interactive Marketing, Account Management, Advertising, Analytics, Sem.

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