Tasked with driving strategic initiatives focused on expanding the company’s market share, revenue, and profitability. Unlike traditional roles like chief marketing officer (CMO) or chief revenue officer (CRO), as a CGO my mandate extends beyond marketing and sales to encompass all aspects of growth, including product development, partnerships, and customer experience.As chief growth officer I continue to evolve in response to changing market dynamics and organizational needs. I take a more holistic approach to growth, encompassing not only revenue generation but also customer experience, product innovation, and market diversification. With the increasing importance of data-driven decision-making and technological advancements, I'm leveraging advanced analytics and digital tools to drive growth initiatives. I'm also collaborating closely with other C-suite executives and directors, to align growth strategies with broader organizational objectives and ensure seamless execution.My responsibility is multifaceted:Strategic planning – Developing and implementing growth strategies aligned with the company’s overall objectives and market dynamics.Market expansion – Identifying new market opportunities, segments, and channels for growth, both domestically and internationally.Product innovation – Driving product innovation and development initiatives to meet evolving customer needs and stay ahead of competitors.Partnerships and alliances – Establishing strategic partnerships, alliances, and collaborations to drive mutual growth and market penetration.Customer acquisition and retention – Leading efforts to acquire new customers while ensuring high levels of customer satisfaction and retention.Data analytics – Leveraging data-driven insights to optimize marketing, sales, and operational processes for enhanced growth and efficiency.

Overseeing daily activity, maintaining the company's public image and Illustrating overall budgets and goals for the directors and managers. Working with the CEO and board of directors to uphold the company's policies, strategies, and goals.

Responsibilities:• Serve as leader of the sales and marketing teams, performs as the company’s strategic direction. • Maintaining high-level executive contact with assigned strategic accounts and networks, generating new business by identifying new prospects• Manage multiple customers and opportunities • Manage contract negotiation • Drive customer and partner satisfaction by responding to issues and opportunities • Analyzing trends, including competitive, market and regulatory/compliance• Direct and guide sales support and marketing teams to support customer needs • Support the overall process of management and corporate decision-making to ensure the organization maximizes its short, medium and long-term profitability and business plan• Seek opportunities with resellers, networks, B2B, retailers, etc.• Educate the market with Company’s technology• Influence processes in order to increase the effectiveness and profitabilitySkill set:• Inspiring Leader• Motivating people• Strong personality• Ability to work collaboratively • Creative and energetic persona.• Manage, through positive attitude, buy-in and influence.• Strong ability to communicate with people.• Multitasking capabilities and ability to work under pressure.• High level professional presentation skill• Bilingual - English and Afrikaans • Achieves assigned targets• Achieves strategic objectives defined by company vision• Maintains high customer satisfaction• Driven by results and success

Since February 2011 worked hand in hand with the Instacom team and achieved exquizite results• Top Instacom agency in the country• Signed top companies for Instacom like, Chubb security services, British American Tabaco SA, ER24, Fidelity, Imvula, G4S, etc.Merged with Instacom January 2014.

Designed, manufactured, marketed and distributed cigarette vending machines in South Africa.

Representative