Roland Chi Email & Phone Number

Greater Los Angeles Area

Develop and manage digital marketing campaigns and strategies for inbound marketing and SEO needs. Create and manage digital marketing strategies to drive more qualified lead generation. Web design and development, SEO, PPC and Google AdWords, email, social media and content strategy. Analyze results and efficiency of all marketing activity and adjust plans as necessary to achieve high-yield results. Manage web content across multiple platforms to ensure messaging deliverability and consistency.- Manage 2 marketing executives, to implement social media strategies and increase monthly traffic- Work with internal teams and external partners to drive growth in organic search (SEO) traffic and sales, applying best practices to ensure Contents can be found wherever customers are looking for ERP implementation / support / training.- Manage marketing automation campaigns to boost acquisition, re-engagement and increase accounts activity to boost sales.- Monitor and enhance company website, Yelp, LinkedIn accounts and Facebook page to maintain brand visibility as well as acquire new clients.- Identify best practices to ensure content creation, insight marketing, and optimization that effectively capture new leads- Continually investigated and implemented new technologies, services, automation capabilities, and solutions that enhanced SEO. - landing pages, campaign tracking, monthly reports to internal teams- Design and re-theme the new acquired companies’ websites- Track and optimize A/B tests, list segmentation, delivery scheduling to increase open and click-through rates of each prospect path...

Greater Los Angeles Area

Create and implement digital marketing and communication efforts to drive lead generation.- Develop and manage the Blogging strategy (WordPress CMS – HubSpot Blog)- Develop and manage the eCommerce site (Magento CMS - WooCommerce)- Setup and Structure the Marketing Automation Tools (Marketo / HubSpot Marketing and Sales) - Develop and Implement Marketing Automation Strategies - Email marketing campaigns / Landing Pages / Nurturing Campaigns / Automated Workflows- Enhance SEO strategies - Keywords / Meta data / Schema Data / Sitemaps / Backlinks / Errors...- Enhance Social Media presence and strategies- Create Inbound Contents - Blog post, Articles, Press Releases, Collaterals, Videos, eBooks…- Analyze websites traffic, monitor and increase organic traffic source

Paris Area, France

Sold to Véolia and its branch Majikan (SAAS for operators management)

Région De Paris , France

Set up and implement marketing strategies to develop the multiple projects- Managing the Banding and the communication of Mob’n Web- Developing the marketing mix for our clients and enhance their sales strategy

Greater Los Angeles Area

Build the marketing plan and strategy to develop this department and engage our audience- Creating the Website and Blog- Developing content and collateral materials- Setting up Social Media strategy to engage Alumni- Conducting Marketing Research and assessing programs

Paris Area, France

Develop digital marketing strategies and set up campaigns that support them- Creating / managing email marketing campaigns (newsletters, survey…)- Creating / managing lead generation campaigns (landing pages…)- Managing Analytics tools (websites traffics, campaigns reportings…)

Paris Area, France

Enhance strategic alliances and partners programs- Developing marketing tools (presentation, case study, webinars, website…)- Managing global events (trade-shows…) and relationship marketing (CRM)- Managing email marketing and social media campaigns- Potential partners Benchmark and Writing Blog posts on marketing trends

Région De Paris , France

Manage In-store sales promotion for Nespresso, Epson, Philips, Samsung- Setting-up sales promotion campaigns- Recruiting, training and coordinating sales persons through their missions- Operational and administrative follow-up and campaigns’ reportings

Master'S Degree, Marketing

Marketing degree with concentration in Social Media & Web Analytics

Master Of Business Administration (Mba), International Relations And Affairs

Master'S Degree, Marketing & Communication, A (16.40 / 20)

Activities and Societies: Membre de l'équipe Communication du groupe ISEE - Préparation des évènements pour promouvoir le groupe ISEE.

Bachelor Of Commerce (Bcom), International Marketing

Activities and Societies: Project with the Helsinki Chamber of commerce: “Market entry analysis and presentation of an EU member state” I.

Master 1, Marketing & Communication

Activities and Societies: Co-Founder of the LéoPart non-profit association (2010), aiming to help students to prepare and participate.