✌️ Roland Smart work email
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✌️ Roland Smart personal email
✌️ Roland Smart phone numbers
As a marketing executive Roland offers experience at growth stage and enterprise companies. As a leader he brings an operational and product-oriented mindset to marketing and a strong track record establishing high-performance teams focused on customer experience, brand, category creation, demand generation, business development, content/inbound marketing, AR/PR, and community programs. Roland is passionate about martech and innovation methods, he was an early evangelist in the Agile marketing movement. Author of The Agile Marketer: Turning Customer Experience Into Your Competitive Advantage (Wiley 2016) and co-host of The Marketing Agility Podcast.Roland has over 20 years of experience leading marketing teams focused on propelling disruptive products and services into the market from CPG to MarTech, and PaaS. Previous to serving as CMO at Product School, he led marketing at Pantheon during the most significant period of growth and served as the vice president of social and community marketing at Oracle. He’s also held marketing leadership roles with Involver (acquired by Oracle), Sprout (acquired by InMobi), and at AdaptivePath (acquired by CapitalOne). Roland was a founding member of the Business Agility Institute and serves on the board of Horizon's National an award-winning, tuition-free, academic and enrichment program serving low-income, public school students on the campuses of independent schools, colleges, and universities across the country.Roland lives in Marin California with his wife and two sons where he can often be found hiking and mountain biking or running in Golden Gate Recreation Area.
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Co-Founder And CeoTherahiveSan Francisco, Ca, Us
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Fractional CmoOmega PointSan Francisco, Ca, Us -
Ceo & Co-FounderTherahive Sep 2020 - PresentTheraHive is a psychoeducational learning platform that leverages a blended learning approach to team evidence based skills to improve mental health. We specialize in bringing together groups of six to ten people for short term programs that are proven to deliver results.
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Marketing AdvisorOmega Point (Ompnt) Mar 2021 - PresentSan Francisco, Ca, UsOmega Point makes quantitative insights more accessible and actionable for institutional investment managers and analysts. Our platform integrates with the leading data providers, factor and ESG model libraries, and the latest advancements in machine learning and AI which allows our customers to integrate quantitative insights more quickly, flexibly, affordably.
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AdvisorDbt Center Of Marin Feb 2021 - PresentCorte Madera, California, UsAfter being deeply immersed in modernizing operations and marketing at the DBT Center of Marin, I've transitioned back to an advisory role. Excited to continue driving growth in this capacity. -
Interim Cmo / CooDbt Center Of Marin Dec 2019 - Feb 2021Corte Madera, California, UsThe DBT is a mental healthcare center focused on increasing access to evidence based modalities. My work is focused on building operational systems and marketing programs to support growth. This has included establishing a robust telehealth platform and developing technologies to support online therapy.
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AdvisorDbt Center Of Marin Feb 2010 - Jun 2020Corte Madera, California, UsMarketing and general business support for my amazing wife's mental health center.
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Board MemberThe Smart Family Fund Jan 2018 - PresentWe fund early-stage non-profit ventures that have the potential to make a significant impact on the world, but that have yet to demonstrate the efficacy needed to acquire large-scale funding.
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Chief Marketing OfficerProduct School Mar 2021 - Dec 2022San Francisco, California, UsAfter serving as the marketing advisor to Product School, I stepped in to lead the marketing organization as it continues to drive significant growth. I'm hiring key roles for marketing operations, content strategy, product marketing, and demand generation. -
Marketing AdvisorProduct School Jun 2020 - Mar 2021San Francisco, California, UsProduct School empowers individuals and organizations to build better products. We are the global leader in product management training with a community of over one million product professionals and our certificates are the gold standard for employers hiring product managers. We also work with businesses to upgrade their product management teams' skills and stay up to date with the latest best practices.
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Co-FounderTherapy Layer Jan 2020 - Jul 2021I started Therapy Layer to solve a problem for The DBT Center of Marin related to the delivery of adherent dialectical behavioral therapy (DBT) skills coaching. The product called "Relay," provided clients with self-guided skills coaching while routing requests to a network of therapists. After conducting trials with several therapy centers in the US, we decided to take the company in a different direction and founded TheraHive (see above). -
Head Of Marketing / Vp MarketingPantheon Platform Nov 2018 - Dec 2019San Francisco, California, UsAt Pantheon I am responsible for the global marketing strategy and organization—I’ve led during a $40M series D raise and an aggregate 45+% year over year growth across our online and enterprise business. I’ve built functional teams and set up a “from behind” marketing organization to drive growth through proper attribution, demand generation or product marketing. We hit an important milestone when we drove the creation of “WebOps” as a recognized category—Pantheon was in the leadership position when G2Crowd launched the category. The team is a leading agile marketing organization (80% of the team certified) that is applying growth marketing across our programs (e.g. 12 web tests a month on our website) targeting both the marketers and develops on high-performance web teams. -
Vp Of Social & Community MarketingOracle Sep 2012 - Nov 2018Austin, Texas, UsAt Oracle I focus broadly on supporting/leveraging the community of users who rely on our solutions. This includes managing the largest developer community in the world -the Oracle Technology Network (OTN)- as well as working closely with MyOracle Support, Global Customer Programs, the Oracle Partner Network, Oracle University, Oracle Academy and others to drive customer success and adoption of our latest technologies. One of the key programs associated with OTN is the Oracle ACE program which is a three tier advocacy program that requires peer and development team review to gain membership. The individuals in this program are highly influential and have a demonstrated impact on technology adoption and pipeline conversion. They are involved with approximately 20% of won opportunities, help shorten deal cycles by 18%, and increase deal size by as much as 44%. I am part of a cohort of marketers who joined Oracle through strategic marketing related acquisitions (Involver, Vitrue, Responsys, Eloqua, BlueKai, etc). Collectively we are working with key internal marketing leaders to modernize our marketing practice through the implementation of a new marketing platform that leverages acquired technologies. In short, we're working as intrapreneurs inside a big company. -
Council MemberCrowd Companies May 2015 - May 2016San Francisco, Ca, UsCrowd Companies is a council for large corporations who want to lead in theCollaborative Economy (sharing economy, maker movement and co-innovation). -
Co-FounderQuickrak Jan 2010 - Dec 2012QuickRak is a small venture that I started with a friend to solve a problem for urban cyclists (and ourselves). QuickRak is a lightweight, portable and convenient way to put your bike on a car. This innovative rack is designed for cyclists and fits under the saddle of their bike. -
Vp Of MarketingInvolver (Acquired By Oracle) Nov 2010 - Oct 2012San Francisco, Ca, UsAt Involver I was responsible for all marketing activities through a period of massive growth and ultimately an acquisition by Oracle. Involver was on of the most successful Facebook application providers in the early days of the platform and an original Preferred Marketing Developer (now the Preferred Developer Consultant, or PDC program). As such, we supported some of the biggest agencies (e.g. Edelman, Razorfish, etc) and some of the biggest global brands (e.g. Nike, NFL, etc).In addition, we supported Facebook's own internal marketing team (including campaigns for the World Cup, Facebook Stories, US Elections, and many other projects). Today Involver's offering has been integrated into Oracle's Marketing Cloud stack and is a critical component of the Social Relationship Management solution. -
Sr. Director Of MarketingSprout (Acquired By Inmobi) Sep 2009 - Nov 2010San Francisco, Ca, UsSprout is a cloud-based technology platform for visually authoring and distributing interactive ads across the open web. While at Sprout I lead the marketing team drove the repositioning of the company and the underlying technology. Since that time Sprout has been acquired by InMobi, the world’s largest independent mobile advertising network. -
Sr. Marketing ManagerAdaptive Path (Acquired By Capitalone) Jan 2008 - Jan 2009Adaptive Path is an experience strategy and design firm that helps companies bring user-experience into their product/service development process. My work at Adaptive Path focuses on promoting the company as the Thought Leaders in an industry that they have helped pioneer. My work revolves around brand positioning, communications, and setting up marketing systems and operational protocols.
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ConsultantSmart Method Consulting Oct 2007 - Oct 2008I’m a Marketing 2.0 consultant experienced in both product and service verticals. I offer expertise working with management teams to develop strategy and manage cross-functional tactical implementation teams. I’ve worked on a wide range of projects from market research to online communications, community management, case study development, events/promotions, public relations, and branding. I also offer a deep understanding of the product/service development process, innovation practices and methods, and community management. Learn more about how I work at www.rolandsmart.com/about.Recent Clients Include:National Public Radio (NPR)Adaptive Path121Box.comWaferGen BiosciencesSF Chapter of The American Marketing AssociationSan Diego Charter School - Community Centered Education
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ProducerArt Show Down Llc Jan 2004 - Dec 2007Art Show Down in an arts oriented game show that is currently in national distribution through MicroCinema DVD. Production responsibilities included managing a creative team of 25 staff members, managing P&L, fundraising, negotiating sponsorship/partnership contracts, obtaining distribution, development of marketing and sales materials, PR, advertising, art direction, and design.
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Marketing ManagerAdina For Life, Inc Jan 2005 - Sep 2007Start up team member at a beverage company positioned in the natural products market. Founded by Greg Steltenpohl, founder and former CEO of Odwalla, Inc, the leading U.S. supplier of fresh juice. Responsibilities included brand development, product positioning, development of sales materials, project management for website launches, trade shows, and packaging projects. This role had marketing as well as operational reporting including implementation of in-store demo program with integrated market research, development of merchandizing and POP materials, and fundraising support. Tenure of work included the launch of three product lines into national distribution.
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PrincipalSmart Method Consulting Jan 2001 - Dec 2004Provided general marketing and specialized curatorial consulting, including: public relations, business development, project management, event management, copywriting and design for business ventures and venues.
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DirectorGallery Bershad Jan 2000 - Dec 2001Revived a failing commercial art gallery. After less than a year, it won the Boston Phoenix “Best of Boston” award for “Best Art Gallery.” Responsible for all aspects of business operations including budgeting, P&L, sales projections, marketing, promotions, press releases, reporting to investors, strategic planning, and sales team management.
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Gallery Manager & Acting DirectorThe Starr Gallery Jan 1999 - Nov 2000Responsible for management oversight and direction of gallery activities including marketing and retail merchandizing, administrative and business operations, and public relations for this non-profit art gallery. Directed marketing and promotional efforts. Designed and produced gallery advertisements, press releases, invitations and full-color exhibition catalogs. Generated national press and increased coverage by 50%.
✌️ Roland Smart Skills
✌️ Roland Smart Education Details
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Tufts UniversityArt History -
School Of The Museum Of Fine ArtsDesign / Studio
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Maret
Frequently Asked Questions about ✌️ Roland Smart
What company does ✌️ Roland Smart work for?
✌️ Roland Smart works for Therahive
What is ✌️ Roland Smart's role at the current company?
✌️ Roland Smart's current role is Co-Founder and CEO.
What is ✌️ Roland Smart's email address?
✌️ Roland Smart's email address is ro****@****art.com
What is ✌️ Roland Smart's direct phone number?
✌️ Roland Smart's direct phone number is +141550*****
What schools did ✌️ Roland Smart attend?
✌️ Roland Smart attended Tufts University, School Of The Museum Of Fine Arts, Maret.
What are some of ✌️ Roland Smart's interests?
✌️ Roland Smart has interest in Mobile, Rock Climbing, Barbeque, Quora Weekly Digest, Health Care, Art, Motorcycles, Music, Consumer Internet, Enterprise Software.
What skills is ✌️ Roland Smart known for?
✌️ Roland Smart has skills like Social Media Marketing, Strategy, Online Marketing, Social Media, Start Ups, Integrated Marketing, Marketing Strategy, User Experience, Advertising, Management, Marketing, Business Development.
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