As the CRO at Tegrita, I lead the charge on helping clients turn the page on an old, expensive strategy of pouring funds into Demand Generation that ultimately get diluted once it's time to communicate directly with prospects and clients. We maximize the middle of your Revenue Funnel. Tegrita has been maximizing and evolving a break-through methodology and framework on how to increase the % of prospects that raise their hand in Demand Generation that get through to a closed deal in B2B, D2C, and B2C businesses.I am a Father of 6, dog-dad to Nala the Spinone, and dedicated to anti-racism, human rights, and facing truths. You'll hear me talk often about healthy living, particularly nutrition, fitness, and outdoor activities.My background started in pro/amateur sports (volleyball), switched to business development in technology and software, and once I received my MBA from Kellogg I moved into management consulting focused on marketing, market research, and leadership development. I am an avid golfer, spending as much time at the course as I can either by myself working on my game or with my adult kids having fun being athletic and outside.If we work together, you'll notice a few things about me:- Launching new ventures thrills me- Tackling impossible goals energizes me- Stepping out of my comfort zone into unfamiliar territory stimulates me- I enjoy defying the odds- I find limited satisfaction in pursuing the easiest, the most popular, or the accepted course of action- I repeatedly pressure people to excel rather than settle for mediocre results- I bring a practical, matter-of-fact, and unsentimental outlook on discussions, projects and meetings- I pose never-before-asked questions- And I harbor a deep-seated desire to have a good influence on the planet and everyone on itMy favorite topics: Revenue, Customers, Fitness, Golf, Nutrition, Dogs, Colorado, Anti-Racism, and Entrepreneurship.Notable organizations I've worked with:Harley-Davidson (Automotive, GTM: Dealerships)Rackspace (Technology, GTM: B2B)US Cellular (Telecom, GTM: B2C)Caterpillar (Heavy Machinery Manufacturing, GTM: Dealerships)LinkedIn (Internet, GTM: B2C & B2B)HP (Technology, GTM: B2B)IBMLenovoABN AMROMany NBA TeamsMany NFL TeamsMany NHL Teams