Rolando Ramirez Email & Phone Number

Stockholm, Sweden

Design, implementation and maintenance of Ericsson's brand identity globally.- Alignment of identity to brand and business strategies- Development of design strategy and design principles- Championing internal design culture and practices- Development and maintenance of guidelines, assets and tools- Brand asset management (brandhouse.ericsson.net)- Oversee consistency across touchpoints (digital/online, print, photography, film, experiential)- Champion consistency across portfolio (UX products, Design System, Industrial Design)- Creative direction for customer-facing campaigns

Berlin Area, Germany

Designed, implemented and maintained brand identity for Nokia's HERE Technologies.- Lead team of visual designers, UX designers and copywriters- Alignment of brand identity with Nokia core brand and business strategy- Development and management of guidelines and brand assets- Brand voice and localization- Brand consistency across touchpoints and platforms (internal, online, mobile, events, communications, offline)- Creative direction for marketing campaigns- Collaborate with product design teams on brand implementation (consumer and enterprise web portals, consumer apps, in-car navigation systems, wearables, augmented reality among others)- Work collaboratively with design studios, creative agencies, and in-house devs teamsOther responsibilities:- Manage brand transitions between previous brands Ovi and Nokia Location & CommerceRelated links:http://rolorolo.com/Nokia-HERE-Brand-Identityhttp://rolorolo.com/Nokia-Brand-photography

Greater Seattle Area

Brand and art direction for Microsoft's Zune, Xbox and Windows brands- Art direction for marketing collateral - retail, online, lifestyle, print advertising, product imagery, packaging, and typography, brand photography, events, motion design, marketing communications, and all consumer/marketing efforts. - Art direction for UX product experiences (Xbox, Zune, and Windows). Including motion studies, iconography design, layout design, UI design.Related links:http://rolorolo.com/Microsoft-Zune-Packaginghttp://rolorolo.com/Microsoft-Zune-Printhttp://rolorolo.com/Microsoft-Zune-L-Ahttp://rolorolo.com/Microsoft-Zune-HD-collateral

Miami/Fort Lauderdale Area

Responsible for off-air, on-air visual direction for MTV's LATAM market area (19 countries), including MTV and VH1 properties.Other responsibilities:- Overall network look and feel, off-air, on-air campaigns, print collateral campaigns, online initiatives and brand updates - Manage 4+ creative team of visual and motion designers- Art direction for the brand's flagship property, The MTV Music Awards Latin America- Support Sales and Marketing departments with TV campaigns and promotions

Colombia

Junior designer supporting agency's work for clients like Nabisco, Compaq and Johnson & Johnson. Responsibilities included supporting team's production needs (pitch preparations, concepting, visual executions and print production process overview.

Business Design Course

Bachelor Of Arts, Comunication Design, Advertising