Romain Lasnier Email & Phone Number

Mountain View, CA, US

Mountain View, CA, US

Responsible of the field marketing for Southern Europe with focus on France and Benelux, my role is to work closely with sales and SDRs to focus on pipeline generation on our Corporate targeted and named accounts as a top priority and Mid-Market as a second priority.Early impact:- In 3 months, I have already achieved the creation of $1.7M pipeline in the.

Hoboken, New Jersey, US

Field marketing - Financial Communications ComplianceGenerating pipeline and revenue through different tactics targeting the TOP 100 banks and insurance in EMEA with focus in UK&I, France, Germany, Nordics, Spain and Italy:- Integrated campaign management with $250,000 budget- ABM marketing- Digital ads (google, linkedin, programmatic)- Email and webinar.

Watford, GB

Regional Marketing:While overseeing my team's activities and campaigns, I build quarterly plans in sync with the global marketing strategy and take ownership of the Regional marketing activities on the Southern European and Nordics regions (France, Belgium, Luxembourg, Italy, Spain, Finland, Denmark, Sweden and Norway). Activities include ABM (Demandbase).

Watford, GB

Watford, GB

I started the marketing of Mobizio from scratch as thebrand didn't even exist (it was part of psHealth and the solution was knownas psMobile). This was an every day challenge to build brand awareness and drive marketing campaigns in a such fast growing environment. Here is a non- exhaustive list of what I was doing:- Help coordinate and project manage.

Issy-les-Moulineaux, Île-de-France, FR

In charge of the operational marketing of 2G/3G/4G networks, mobile internet solutions (prepaid/postpaid) and roaming/international projects and offers.- Coordinate the operational marketing of internet and international mobileoffers.- Ensure the go-to-market strategy trough the business planning periods.- Analyze consumer researches (TNS Sofres, GfK and.

Issy-les-Moulineaux, Île-de-France, FR

- Assist the Marketing Communications Manager in the marketing coordination of internet and international mobile offers.- Help to define networks, offers and products client speeches.- Coordinate the update of customer and salesforce information materials.- Program and optimize direct marketing campaigns.- Participate in the operational management of.

London, London, GB

- Manage localization requests of customer files.- Coordinate the localization and proofreading work of translators.- Manage the implementation of localized assets into the marketing materials in liaise with the creation studio.- Ensure the delivery of marketing materials in relation with the suppliers.Project: Management of the “Heart of House” internal.

Paris, FR

- Ensure the reporting of media coverage in relation to the publishers.- Attending the launch of AAA games: Skyrim, Rage, Final Fantasy XIII-2.- Develop press releases and press kits.- Create marketing materials, sales brochures and videos of the agency.- Manage the website’s back office.Events: Participation and presentation of Bethesda games at the Paris.

- Participate in developing and defining the product mix.- Achieve the benchmark for silk products and define the product positioning.- Write the product sheets and manage the website’s back office.- Help to create a new packaging for mulberry tea.

Master'S Degree

Education record

Education record

Education record