Roman Moudry

Roman Moudry Email and Phone Number

Trade Marketing Manager @ Kärcher Česká republika
Prague, CZ
Roman Moudry's Location
Prague Metropolitan Area, Czech Republic
Roman Moudry's Contact Details

Roman Moudry personal email

About Roman Moudry

marketing manager, go to market, trade marketing, product marketing, brand marketing, area manager, automotive, strategy, education, development

Roman Moudry's Current Company Details
Kärcher Česká republika

Kärcher Česká Republika

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Trade Marketing Manager
Prague, CZ
Website:
karcher.cz
Employees:
54
Roman Moudry Work Experience Details
  • Kärcher Česká Republika
    Trade Marketing Manager
    Kärcher Česká Republika
    Prague, Cz
  • Coty
    Senior Sales E-Commerce Manager Export Europe
    Coty May 2020 - Dec 2022
    Prague, Czechia
    - Direct and proactive business management of key strategic European e-commerce customers. - Managing a customer with an annual turnover of EUR 80 million, launch of a new Consumer Beauty category- Launch of a new pan-European customer (around 20 countries), overall go-to-market strategy setup of Luxury and Consumer Beauty business- Creating an annual business plan/trade marketing plan taking into account levers of growth to achieve brand results (sell-in, sell-out, market share) and the profitability of brands within the account- Leading and participating in the negotiations with e-retailers on key launches, space, location and stock- Follow up return-on-investment of actions- Support the development of the account, including e-retail, Drive the performance, P&L - Manage stock agreements with trade partners, Monitor contracts associated with the brand- Prepare and conduct brands strategy meetings with the trade marketing- Co-ordinate with other internal departments on e-retailer activity (sales, supply chain, marketing, customer service, education, finance)- Working closely with other account managers and retail teams, Represent the retailer/client internally
  • Exe, A.S.
    Key Account Manager It
    Exe, A.S. Jul 2019 - Apr 2020
    Prague, The Capital, Czech Republic
    - Direct and proactive account management of key strategic customers and the targeting and acquisition of new accounts in Czech- Identifying licensing sales opportunities within the qualifying client accounts- Present, manage and action exe own-brand IT solutions- Keeping up to date knowledge of Microsoft licensing and programs- Maintaining good relationship with customers to increase customer satisfaction and CRM system with accurate customer and pipeline information- Maintenance of systems such as CRM, Microsoft Explore and Microsoft Volume Licensing Service Center- Sending Proposals, Order Processing and Payment Follow-ups
  • Lg Electronics
    Gtm (Go To Market) Manager
    Lg Electronics Feb 2014 - Dec 2017
    Prague, The Capital, Czech Republic
    - GTM (Go To Market)- Planning & Creation & Implementation of GTM strategy in retail / etail- Part of Brand Marketing and Sales team- 360° marketing development- Trade marketing activity activation- Proposing activities to accelerate sales / increasing market share- Direct subordinates in a team (gtm specialist, product specialists and trainers)- Management and development of product training platform (education) and tools reflecting market/business partners needs: e-learning system- Field Force operation management (merchandising, promotions) with focus on continuous improvement of quality and performance- Brand building- Brand Stores strategy and development- Instore communication development and management (POS, Displays, Shop in Shop, LG club shops, LG office/internal communication etc.)- Overall responsibility for corporate design identity (mainly application of global visual guidelines)- Development of Sample management system- Close cooperation with channel marketing, PR and online- General support of sales driven company2017Manager Development Course- 3 days development course- Win-Win Communication- Motivation & Feedback- Performance Management & Team Development2016 Negotiation Skills Course2 days courseThis course has designed to equip participants with the basic theories and skills of negotiation.Go To the Market CourseAccount P&L - Understand customer’s P&L structure to win the dealTrade investment - Understand structure of sales deduction & contract based rebateMOT & in-store mgt. - Understand customer buying cycle and Improve In-store via monitoring Promotional effectiveness - Know how to plan effective promotion activitiesAccount Strategy Account Planning - Manage account profile and set yearly strategy for major customersGame Plan - High demand season sales target setting with customer (Cross-functional)Sell out management - Forecast based sell out management – Secure sell-out visibility
  • Samsung Electronics
    Trade Marketing Manager
    Samsung Electronics Oct 2008 - May 2013
    Prague, The Capital, Czech Republic
    - Field Force operation management (30 merchandisers, 4 trainers)- Strategy development, guide and monitor of F/F operation- Area coordination: assign coaching, evaluation, customer relationship building- Store profiling: monitoring of shop performance, grading- Retail marketing activity: price mapping, phase of promotion, data analysis and forwardplanning for in store investment- In-store visual elements management: BTL acitivities, furniture and POP/POS development- Retail / Etail and Training strategy development- Sales analysis and propose activity plan to accelerate sales- Creating and analyzing sales promo activities in cooperation with KAMs- Brandshop management (4 stores)- Communication with external agencies- Budget management- Invoice management in SAP
  • Samsung Electronics
    Product Marketing Specialist Av
    Samsung Electronics Mar 2006 - Oct 2008
    Czech Republic
    - Overall product marketing strategy for Audio and Video products- Market analysis / Price mapping / Promotion settings / P&L- Sell in / sell out planning, product segmentation / selection- POP / POS / Catalogue development- Furniture development- Communication with external agencies- Sales and Digital marketing execution
  • Coca-Cola Hbc
    Sales Representative
    Coca-Cola Hbc Jun 2005 - Sep 2005
    Prague
    Finding new customers, Management of Current customers, pricesetting etc.

Roman Moudry Skills

Trade Marketing Marketing Strategy Product Marketing Marketing Management Multi Channel Marketing Pricing Market Analysis Competitive Analysis Product Management Pricing Strategy Channel Product Launch Consumer Electronics Shopper Marketing Channel Partners B2b Sales Operations Marketing Communications Business Strategy Forecasting Sales Negotiation Management International Sales Retail Market Planning Crm Btl Activations In Store Marketing Strategy Brand Management Retail Marketing Negotiation Skills

Frequently Asked Questions about Roman Moudry

What company does Roman Moudry work for?

Roman Moudry works for Kärcher Česká Republika

What is Roman Moudry's role at the current company?

Roman Moudry's current role is Trade Marketing Manager.

What is Roman Moudry's email address?

Roman Moudry's email address is ro****@****ail.com

What are some of Roman Moudry's interests?

Roman Moudry has interest in Summer Sports Especially Bike Cycling, New Technology, Travelling Etc, Winter Sports Especially Skiing.

What skills is Roman Moudry known for?

Roman Moudry has skills like Trade Marketing, Marketing Strategy, Product Marketing, Marketing Management, Multi Channel Marketing, Pricing, Market Analysis, Competitive Analysis, Product Management, Pricing Strategy, Channel, Product Launch.

Who are Roman Moudry's colleagues?

Roman Moudry's colleagues are Samuel Dow Thomson, Zdeněk Jonák, Vojtěch Lakomý, Ondřej Zdunek, Lukáš Olmr, Jan Černý, Michal Hodik.

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