I co-started and run things. * Manage staff of 40 writers, photographers, interns and contributors. * Manage editorial functions, including assigning, budgeting, editing, publishing and social media scheduling.*Work with a small team of editors and managers on a daily basis to ensure real-time operations.* Oversee growing business and advertising operation.* Oversee staff training and growth timelines.*Arrange song and video debuts with artist management..

• Research, create outlines, edit and publish 40 SEO-driven health and wellness articles monthly. • All articles are driven by reader intent, which entails drilling down on SEO and best practices, but also writing and editing to the company’s inclusive tone and voice, as well as medical accuracy.• Work cross-functionally with medical review and copy edit teams.• Train, manage and work with more than 20 freelance writers.• Serve as my team’s liaison with the company’s design team, communicating the visual needs of other editors.• Onboard new members of my team and help train and mentor them during their first few months with the company.• Lead or participate in numerous committees to improve how the many teams within the company interact and work with each other and discover and prevent accuracy gaps in content.• Co-lead my team’s virtual connections and morale effort with routine interactions and quizzes on Slack.

My stories: http://floodmagazine.com/author/romangokhman/

* Author materials in various formats, including websites, marketing collateral, emails and newsletters, blogs, social media posts, social media ads, case studies, brochures, white papers and press releases.* Maintain and update content as needed. * Conceptualize and develop and write engaging and strategic content.* Creating awareness in the mobile engagement space as it relates to nonprofit giving, crowdfunding, workforce development and employee training and cultural institution tours.* Manage customer success stories and communication using Hubspot and other platforms. * Manage heavy writing workflow balance between marketing and sales collateral.

* Assist in development of content marketing strategies and execute on campaigns to achieve revenue goals per market segment.* Write persona-based content (blog posts, emails).* Help develop content and distribution strategies, and best practices.* Help develop brand voice and tone.* Translate raw data into meaningful content that matters to clients and potential clients in the form of reports, blogs and analytics.* Interview data scientists and subject matter experts to add context to the stories HouseCanary is telling.* Begin and grow social media presence for company, which has not done so previously.* Collaborate with graphic designs, marketing and product managers and data scientists on various projects.

My stories: http://www.pastemagazine.com/search?t=gokhman&m=Features

My stories: http://www.sfexaminer.com/sanfrancisco/ArticleArchives?author=2304874

*Senior feature writer.*The most-read writer during my tenure. * Only journalist.My stories: http://www.thebaybridged.com/index.php?s=Roman+Gokhman

• Capture and analyze major new business cases in the Pivotal portfolio and share it with internal audiences.• Edit external customer stories, with accountability for a high-quality, polished product.• Track and communicate status of all projects and reference clients.• Support global sales teams in providing client testimonials.• Engage client community in other marketing activities, such as speaking engagements and PR opportunities with major news sources. Manage relationships with Fortune 500 companies and other massive enterprises.• Provide constant ongoing awareness of client successes to internal audiences.• Work with customer success managers, account owners and development teams to identify clients with compelling stories.• Manage internal and external sales content, as well as marketing, information-sharing and logo/copyright use requests using Salesforce and proprietary content management systems.• Interview account owners and clients for the purposes of creating internal and external content.• The interviews are used for content including: Videos, case studies, blogs, and internal win postmortems.• Write case studies, blogs and internal sales win postmortems. Manage review processes and deliver projects for publication and global distribution.• Manage relationships with art and video production vendors to deliver polished products.• Act as a marketing help desk for North America, Asia and Europe to answer time-sensitive and mission-critical needs between sales and various marketing and publication departments.• Ensure content maintains a professional voice and company tone.• Research industry trends and news that affect Pivotal and its competitors in order to foresee future needs before they occur.• Manage two internal intranet web pages with news and breaking content; share responsibility of creating one internal newsletter.

• Write and edit marketing copy, including blogs, educational articles, webinar slides, newsletters and reports.• Manage company’s social media channels, including Twitter, Facebook, Google+ and LinkedIn.• Track social media analytics; create monthly report on how content performs. Coordinate marketing spending on social media campaigns.• Edit contributed articles and nearly all other written publications created by marketing and other departments, including webinars and reports.• Edit company content such as forms, scheduled e-mails, documents, letters and web copy.• Create other public-facing content, such as client communications and media releases.• Ensure content maintains a consistent, professional voice.• Research industry trends and current news to create new, engaging and timely content.• Manage article content in company content management system.• Oversee content calendar.• Coordinate with the marketing team to synchronize efforts for communications on campaign launches.• Work with partners and outside sources to share content.• Advise on grammar and Associated Press style for media publications.• Monitor industry news to incorporate in our content and coverage.• In first month, increased social media referrals by 65 percent; include 21 percent more Facebook referrals, 25 percent more Twitter referrals, and 19 percent more referrals to lead-capturing knowledge database.• In first month, website had the highest amount of clicks and views (large increase from social media traffic).• In first month, had highest-ever social media traffic-contributed webinar registration.• Increased Twitter following by 23.5 percent in six months; LinkedIn following by 18.3 percent, Google+ by 66.7 percent.• Co-wrote Entrust’s, and self-directed investment industry's, first Real Estate IRA investment analytics report.• Increased social media referrals to Entrust’s website by 55 percent.

* Write press releases and other public-facing company announcements. * Manage company’s social media channels, including Twitter, Facebook, Google+ and LinkedIn.* Quadrupled company’s Twitter followers and Google+ contacts.* Doubled leads through social media engagement.* Tripled company’s blog subscribers.* Automated social media distribution through Hubspot, but responded personally using social media channels and Disqus.* Write two weekly news blog articles including personal interviews with industry experts, CEOs, educators and many professionals, including tech companies that produce services relevant to the real estate industry — and about the nexus where the two industries meet.* One of the first to interview San Francisco’s anonymous money dropper known as “Hidden Cash.”* Requisition work by multiple contributing writers. Edit their work.* Edit and write for SEO.* Edit photos and other visuals to go along with copy. * Write other public-facing material, such as white papers and client profiles.* Curate blog posts from the writing service, often rewriting content into a tightly packaged, easy-to-read content focused toward our target demographic.* Create new, insightful content that brings in more readers and possible leads — content not available anywhere else.* Assist with creating and editing marketing campaigns.* Advise on social media strategy, and monitor interactions with the real estate and client communities.

• Hired as company’s first internal content writer. Write and edit “Knowledge” articles to train customer care representatives. Explain the company’s complex scientific and business procedures for all issues that arise, such as decreased production, investor financing, and customer billing, logging activities in Salesforce. Prepare instructions for department-to-department communications.• Led a team that organized more than 300 Knowledge documents into a Wikipedia-style database. The four-month long project was completed on deadline for the opening of a call center of 30 employees who will depend on it for the majority of their training.• Write templates for email responses to customers that dealt with complex issues such as monitoring solar production online, broken equipment, instructions for turning on a solar system, etc.• Wrote about 50 FAQs that are available for customers on the customer-accessible website, so that they are able to self-serve in certain situations. This decreased the workload for customer care representatives. Topics ranged from problems logging in to the customer website to tax rebates and government incentives for going solar.• Reply to customer inquiries by email, within Salesforce. Answer questions and act as customer advocate when dealing with utility companies and solar installation companies. Logged activities and records of actions in Salesforce.

• Covered five unincorporated towns, and their representation in county government, one city, a transit district, two municipal airports and two school districts.• Attended and reported on government (city council, board of supervisors, municipal advisory committees and community service districts), as well as the meetings of agencies that operate within those areas.• Built relationships with government employees, elected officials and the public to generate stories and keep abreast of issues facing these communities. • Multitasked to meet multiple deadlines each day with stories, photo assignments. Scheduled appointments and interviews with multiple people each day. • Reported about 45 law enforcement agencies, fire departments, superior court, sheriff’s department, and the sixth largest county jail in the country. • When not busy breaking stories, covering spot news, and posting news items online, generated features, followed other reporters’ breaking news into the evening, and monitored reports on a police scanner, two wires, and television reports.• Edited online stories for print the next day, coordinated with other reporters and editors by compiling lists of relevant leads to follow, set up interviews, worked within a timeframe given by editors, and prioritized numerous duties, as well as attended public meetings and responded to reader inquiries. • Wrote about the success of civilian police oversight following the accidental shooting of an unarmed man by a former Bay Area transit police officer.• Broke a national story about a local woman who murdered her pro poker player husband in Las Vegas. The story led to my appearance on a national television program.• Initiated a countywide investigation of its approval process policy for meteorological towers with a series of stories following the airplane crash death of an agricultural pilot. In summer 2012 my stories led to a state bill that created guidelines for towers.* More details in my resume*