► Product long-term vision to reflect industry trends and emerging technologies.► Product Management and Strategy: Product definition, positioning, design, roadmap and marketing for bleeding edge applications.► Product Development: from conception to delivery and beyond.

► Product Strategy and Vision.► Product Management and Development: definition and planning vis-a-vis technology and industry roadmaps.

► Advisor at ActionSpot - Start-up Studio and Incubator located in San Jose CA, the heart of Silicon Valley.► Acting CTO/CPT for a startup targeting mobile consumer market. Product based on IoT, Embedded, Mobile App (iOS and Android), Cloud, marketplace, Solar, and a sleek industrial design.► Product Management | Product Definition | Roadmap► Technical Program Management | NPI ► Branding & positioning | UX/UI ► Team building

► Product definition for home and office automation markets.► Products based on IoT, cloud, Bluetooth LE and Mobile App technologies.

► Held authority for Product Development, Program Management, Sales and Technical Support organizations. Developed and responsibly co-managed the division P&L, while continually adjusting and enhancing the product vision of the division.► Continued full responsibility role as VP of Product Development and Management ► Pivotal in turning the division into the largest player in its market. ► Enhancing the Customer Experience and Growing Sales: Closely monitored customer input and product quality issues to markedly improve both sales force and customer satisfaction, while continuing to beat yearly revenue targets and business goals for more than five years.► Driving Inorganic Growth and Expanding the Product Portfolio: Enabled the company’s entry into new technologies by effectively initiating and supporting efforts that resulted in the acquisition of two companies in early 2016.

[2007 - 2010] Director of Product Development | [2010-2014] VP of Product Development► Leadership of Engineering, Product Management and Product Marketing teams, reporting directly to the CEO.► Developed and continually enhanced the company’s product 3-5 years vision and roadmap. Held authority for product roadmap planning, budgeting and resourcing, while ensuring alignment with division business goals.► Building High-Performance Teams: Inspirational leadership to product teams in growth periods, and in business and economy downturns. Proactively mentored team members to spur professional development and growth. Effectively integrated on-site engineering team with a remote team, defying cultural differences, and creating common goals and spirit.► Facilitating Growth by Expanding the Organization: Grew cross-functional Engineering and Marketing teams to ~100 people based in the US, East Europe and Asia. Incorporated disciplines that included Marketing, Hardware, Logic Design, Firmware, Software, Mechanical Design, Validation and Technical Support.► Improving the Customer Experience and Relations with Sales: Eliminated customer satisfaction issues by developing and implementing streamlined multi-tier process that restored customer confidence, as well as the sales team’s confidence in the product management and development teams.► Enhancing the Foundation for Product Development: Drove creation of a thorough cross-department NPI process and set standards for product content and release criteria. Created streamlined & agile process to improve product/engineering management with practices that anticipated and addressed short- and long-term effects on product roadmaps/resources/budget.► Enhancing Product Design:Drove multiple product re-architecture activities to support next-generation technologies, solutions and user experience, all resulted in wide acceptance by users and in establishment of new benchmarks for division’s products.

CATC (NASDAQ: CATZ) was acquired by LeCroy Corporation (NASDAQ: LCRY) in October 2004, and became the 'Protocol Solutions Group' division of LeCroy. Played a key role in developing and delivering key features in Protocol Analyzer for Bluetooth, Wireless USB/Ultra-wideband and other technologies that positioned the company as a market leader with a product that gained notoriety as an industry first. Successfully transitioned the product team to a new organization following the acquisition of CATC by LeCroy in 2004.► Setting the Foundation for Superior Product Development: Introduced bottom-up new product development processes and product standards. Designed and implemented a new (VxWorks) RTOS-based architecture, which was eventually adopted across all product lines.► Enhancing the Visibility of the Company and Its Products: Introduced the first Wireless USB/Ultra-wideband protocol analyzer demonstrated in a presentation at the first industry WUSB Developers Conference (05/2005).► Providing Timely Product Enhancements and Releases: Led cross-functional engineering teams to design and release numerous enhancements for the Wireless (Bluetooth and UWB) and Peripherals (USB, 1394) product lines.► Maintaining a Competitive Advantage: Drove release of an innovative Bluetooth protocol analyzer product to the first customer in less than three months, while enabling the company to maintain its leadership in the Bluetooth protocol analysis market with minimal investment.Keywords: Protocol Analyzers, Bluetooth, USB, Ultrawideband, UWB, WUSB, Software Development Process, New Product Release Test & Measurements, Software Engineering, Agile product management

dot-com startup, Quiver, initially named Nectaris, focused on web-based smart bookmarks and user-preference based search engine. Venture backed by Hummer Winblad Venture Partners (http://www.humwin.com/). Company shut down in the midst of the dot-com bust.► I participated in the development of infra-structure software for Windows-based application in a fast-paced environment.

► VCON Telecommunications, Herzliya, IsraelVideo Conference solutions for desktops and conference rooms based on innovative hardware and software. VCON span of Optibase (NASDAQ: OBAS) in 1994 to focus on Video Conference solutions for desktops and conference rooms based on innovative hardware and software. VCON had its Initial Public Offering in 1999 at Nouveau Marche in France (Symbol: Nouveau Marche:VCON). - Engineering Group Leader, Team/Project Lead, Senior Software Engineer.-------------------------------------------------------------------------------------------► Motorola Cellular Infrastructure Department, Tel Aviv, Israel. My first workplace out of university - provided excellent learning grounds, as well as great exposure to software engineering process (CMM Level3), practices and considerations. - Software Engineer-------------------------------------------------------------------------------------------► Built, owned and executed training programs and syllabus for Electronics and Software equipment; Technical Writing, Command and Team lead.