Romà Codina Email & Phone Number

Barcelona

- Design and execute global sales.- Supervise and Monitor Marketing mix global and local level adapting product specifications to align them with company needs and vision.- Deal with the main Licensors in order to report distribution Strategy and follow up media and communication plans to maximize business opportunities and align synergies.- Hunter profile to achieve main goals by developing win to win long term business relationships.- Help to adapt product specs to make them suitable to market needs and demand.- Diversify and exploit all distribution and DTR opportunities in each Market.- Attending Main International Toy Fairs in Hong Kong, Nuremberg, London, Los Angeles.

Barcelona Area, Spain

Since 2008 Win Direct develops markets and distributes innovative and exclusive mass appeal consumer products worldwide through multiple channels of distribution, including Direct Response TV and Internet as lead generator.Global Sales Director, managing a team of KAMs for develop and implement strategic sales plans to reach the targets and goals set by the company.World sales forecast and pipeline management. Identify customer key needs to adapt at best the commercial and marketing offers and develop the cross-products opportunities.25% increase in turnover in 2020 vs 2019. Focus on the transformation of consumer habits towards e-commerce and RRSS.

Barcelona Area, Spain

- Sales and marketing development and implementation from scratch.- Selection, motivation and training of the commercial team.- Strategy- ProductMr. Noow is a foodtech marketplace, creating the new era of In-Restaurant experience by offering a remote control inside diners'​ smartphones in order to give them full control over the whole experience when they eat out.Mr. Noow adds value in the discovery phase (before arriving to the restaurant), in the ordering phase (either inside the restaurant or before arriving) and finally in the payment phase. Bringing the on-demand experience when eating out.We are a full stack solution for all the existing inefficiencies when it comes to eat out, improving customers'​ experience and saving plenty of time to our users by offering immediacy.Mr. Noow also adds value to restaurants, as our system increases table rotation and average ticket among other advantages (CRM management, pre-ordering, etc.).

Barcelona Area, Spain

Develop and implement strategic international sales plans to reach the targets and goals set by the company. Promote the complete product range to the clients by making persuasive presentations and defining service offers, in coordination with sales managers and KAMs. Negotiation and closing contracts with large accounts in the DIY and local distributors in decoration sector. Most important markets in Europe and Scandinavia. I have led the 30% growth in France in 2014 vs 2015 France in the first growth

Area Manager for Africa & MiddleEast. Set the targets, commercial and marketing strategies. Negotiation of commercial condition and contracts, Management of the P&L of the area. Commercial support and training to distributors and agents. Factory planning supply

AGUILA DIAWERK, S.A. Dep. Directivo (Sector: Herramienta Adiamantada)Director Exportación. Gestión comercial en los mercados mundiales en más de 30 países. Definición y ejecución de las estrategias de penetración en estos mercados a través de gran distribución. Implantación del proyecto ADW Internacional. Cálculo de cifras de negocio, márgenes, rentabilidad, inversiones, desarrollo. Definición y gestión de las estrategias de marketing, gestión y participación en ferias Internacionales.

Director Exportación. Gestión de la actividad de la empresa en los mercados exteriores europeos principalmente: Francia, Italia, Portugal, Bélgica.Definición y ejecución de las estrategias de penetración en estos mercados a través de estructura propia (Portugal) y agentes comerciales (Francia y Bélgica), cálculo de cifras de negocio, márgenes, rentabilidad, inversiones, desarrollo. Personal a cargo: 5 agentes Definición y gestión de las estrategias de marketing, ferias tanto Nacional como exportación.Negociaciones comerciales con la red de distribución a nivel internacional.Participación en misiones comerciales organizadas por el COPCA y el ICEX.

Key Account Manager Cataluña y Baleares. Negociación de cuentas claves para la compañía. Definición e implementación de la estrategia comercial para las principales cuentas nacionales de la compañía.Gestión, control y seguimiento del presupuesto de marketing asignado al departamento. Crecimientos: 2005: 15%