Ron Cabanjin Email and Phone Number
At CGIS, my dedication to enhancing B2B marketing strategies has culminated in a robust lead generation system, utilizing in-depth industry research and targeted email outreach to improve lead quality and conversion rates. Our team's strategic approach to tradeshow operations amplifies brand exposure, leveraging meticulous planning and vendor coordination to maximize market reach.My proficiency in generating detailed SEO reports and analyzing website performance underpins actionable recommendations that boost user engagement. With the help of advanced tools like HubSpot CRM, I have successfully managed and optimized paid advertising campaigns, contributing to a notable increase in engagement and request for quotations. Alongside my colleagues, we've implemented campaigns that resonate deeply with our audience, fostering sustained market growth.
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Marketing CoordinatorCgis (Cg Industrial Specialties) Aug 2022 - PresentVancouver, British Columbia, Canada• Lead Generation - Enhanced lead generation by conducting in-depth research on target industries and job roles to gather accurate contact details for focused email outreach. This approach improved lead quality and conversion rates.• Managing Tradeshow - Led tradeshow operations by selecting events aligned with target markets, and managing planning, shipping, and vendor coordination. This strategic approach maximized brand exposure and market reach.• Generating detailed SEO reports, and analyzing website performance and user engagement. Providing actionable recommendations for website enhancements to boost interactions and improve search rankings• Managed various ad-hoc projects and assignments driving marketing initiatives, demonstrating adaptability and strategic insight to enhance brand engagement and reach. -
Marketing Operations CoordinatorCustom Gaskets, Ltd Aug 2022 - PresentVancouver, British Columbia, Canada• Spearheaded the development and execution of marketing strategies to increase brand awareness and market presence.• Leveraged data analytics and market research to craft detailed reports, guiding targeted marketing investments across paid media, new customer acquisition, email marketing, and SEO to drive market growth.• Expertly managed and optimized paid advertising campaigns across Google Search, Display Networks, and various social media platforms, achieving notable increases in engagement and RFQ.• Implemented and optimized marketing campaigns and workflows utilizing HubSpot CRM and WordPress, among other SaaS tools, to enhance campaign efficiency and effectiveness, resulting in improved lead generation and customer engagement.• Initiated and managed the utilization of CRM to compile and maintain a comprehensive list of existing and potential customers. Streamlined data integrity through diligent cleaning and updating of customer records.• Crafted marketing collateral, including blog posts, brochures, and website content, including high-ranking keywords relevant to the brand. This approach significantly increased website traffic by enhancing visibility and engaging potential customers.• Employed strategic customer segmentation to execute targeted marketing campaigns, enhancing customer engagement and acquisition. -
Marketing Operations CoordinatorKansas Enterprises Franchise Aug 2021 - Aug 2022Coquitlam, British Columbia, Canada• Create Inbound B2B Marketing Campaigns for various brands under the company• Uses CRM to manage leads and Hubspot CRM and Mailchimp for marketing automation.• Generate leads by creating an email marketing campaign, email content, landing pages, forms and CTA's • Create and manage company social media pages and profiles by creating marketing content and copy write that resulted to capture the target audience.• Designed marketing promotional leaflets, and flyers using Adobe Photoshop and Canva, which resulted in to increase of at least 20% in the company’s monthly revenue.• Identified marketing analytics trends and insights and optimize spend and performance based on the website traffic and engagement.• Supervise the customer care role by attending to customer inquiries through social media and phone call inquiries that resulted to have positive feedback about the company and its products. -
Marketing Operations ManagerKlir Waterpark Resort & Hotels Aug 2015 - Jun 2021Bulacan, Central Luzon, Philippines•Focused on the B2B clients and data database management using CRM and SaaS. •Planned and executed marketing campaigns, including web, email marketing, social media platforms, content marketing, paid Ads, and marketing automation by providing oversight and optimization that resulted to have a smooth flow in the marketing department and driving sales. •Designed marketing collateral, such as promotional leaflets, flyers, and posters, using Adobe Photoshop and Canva which resulted in to increase in the number of followers of the company’s social media website visitors.•Plan and manage meetings, events, conferences, and trade shows by assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating with the various department. -
Marketing Communications SpecialistKlir Waterpark Resort & Hotels May 2012 - Jun 2015Bulacan, Central Luzon, Philippines- Generate sales leads through email blasting, cold calls, events- Create company brand and marketing strategy- Launched marketing campaign plan- Create and manage social media and digital content based on the company brand and timeline -
Web Content CreatorMarvill Web Developer Inc Nov 2011 - Apr 2013Makati, National Capital Region, Philippines- Create various digital content (videos, articles, infographics) for website and social media account with relevant tone and style based on organization brands and target market- Conduct keyword research and employ SEO best practices to optimize content that results in 30% increase in page visits monthly.- Analyze web traffic and social media engagement to measure the success of the content -
Lead Generation SpecialistIprofile Nov 2011 - May 2012Makati, National Capital Region, Philippines- Generate sales lead contacts through various methods such as extensive research, phone calls, automation, and other software to collect and update contact leads for the specific target markets and client specifications.- Use of Salesforce CRM to monitor input leads and monitor the client progress- Implemented systems and procedures that reduce error by 30%- Provided competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation
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Lead Technical Researcher (Contact Lead Generation)Iprofile Jul 2008 - Nov 2009Makati, National Capital Region, Philippines- Generate sales lead contacts through various methods such as extensive research, phone calls, automation, and other software to collect and update contact leads for the specific target markets and client specifications.- Use of Salesforce CRM to monitor input leads and monitor the client progress- Implemented systems and procedures that reduce error by 30%- Provided competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation
Ron Cabanjin Skills
Ron Cabanjin Education Details
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Data And Marketing Analytics -
Information Technology -
Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Ron Cabanjin
What company does Ron Cabanjin work for?
Ron Cabanjin works for Cgis (Cg Industrial Specialties)
What is Ron Cabanjin's role at the current company?
Ron Cabanjin's current role is Expert in Lead Generation and Marketing Operations.
What schools did Ron Cabanjin attend?
Ron Cabanjin attended The University Of British Columbia, De La Salle University, Brigham Young University - Idaho, Sti College.
What skills is Ron Cabanjin known for?
Ron Cabanjin has skills like Management, Marketing Strategy, Travel And Tourism, Network Administration, Business Strategy, Social Media Marketing, Marketing, Event Management, Project Management, Social Media, Sales, Strategic Planning.
Who are Ron Cabanjin's colleagues?
Ron Cabanjin's colleagues are Darren Hillaby, Cenk Keskinkaya, Silvia Raspall, Nercy Barona, Hailey Meek, Brendan Wilson, Samuel Wind.
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