Ron Colen Email & Phone Number

Tilburg, Nb, Nl

Tilburg, Nb, Nl

Eindhoven, Noord-Brabant, Nl

Transformed an Automotive business portfolio from 360Mln USD to >1Bln USD revenues @ company requested EBIT level while owning the fully loaded P&L as the business CFO/ Finance MT member. Portfolio consist of 3 businesses (mature & emerging) with 3 different investment scenario’s.Key contributions to the transformation: • Developed long term strategic plans based on business insights/ trends and translated the ambition into short term actionable goals.• Drove a winning culture and mindset change in the organization from 2017 onwards• Led the development of an impactful, purpose-driven organization by empowering global segment teams in their dedicated NPI and cost reduction roadmaps, supporting the overall company edge-strategy, resulting in an increased chip value per car and higher customer satisfaction. • Created a new NXP strategic business segment in Automotive Ethernet (AES) to drive growth and expand company’s market footprint.• Revitalised profitability of a 100Mln USD+ revenue NXP franchisor through successful integration, achieving financial recovery by 2023.• Led a fab transfer from an external fab in the Philippines to an internal fab in Bangkok in 2023• Enabled a cost reduction initiative with the factory, resulting in a 30% increase in dies per wafer, 2022 to 2023.• Closed a M&A deal to accelerate the AES growth ambitions and successfully integrated the acquired company in the existing organization, 2020• Led an internal capacity expansion to aid revenue growth, enhancing production capabilities and operational efficiency, 2018-2019

Eindhoven, Noord-Brabant, Nl

Have elevated IVN benchmark sales control process to a new standard for all NXP analog (automotive, mobile, industrial & infrastructure) businesses, including the reporting, analysis, forecasting and decision making guidance part on sales and margin by product, region, sales channels and key customers.

Eindhoven, Noord-Brabant, Nl

Responsibilities:• Supported a cost competitive industrial footprint at high quality standards for the complete NXP organization• Guided optimized resource allocation and financial KPI entitlements across 8 factories and 7 shared service centers (~20K FTEs)• Acted as the financial go-to person/ bridge builder between corporate FP&A, BU/BL’s, external auditors and T&O• Improved business acumen in the T&O organization (incl. OPS SSC’s) to support NXP margin management• Prepared T&O business review management presentations for NXP MT discussionsAchievements: • Secured triple digit million dollars in annual costs savings and drove top-line growth, while demonstrating effective cost management and revenue enhancement for 2015 and 2016.• Enhanced team collaboration within T&O and across Corporate, BU/BL through the implementation of a comprehensive dollarized S&OP, quarterly rolling financial forecasts, CAPEX board, and a cost reduction program.• Maintained CAPEX within 5-6% of annual NXP revenues as per CFO directives, ensuring optimal capital expenditure alignment.

Eindhoven, Noord-Brabant, Nl

Achievement:• Successfully boosted the security of NXP’s critical business pricing information

Eindhoven, Noord-Brabant, Nl

Responsibilities:• Led business planning activities and the monitoring of the BU’s financial performance (budgeting, forecasting and reporting sales, P&L, design wins, headcount, inventories and POA/POS) • Sound Board for BU manager, sales & marketing manager, controller, operational, HR/R&D manager• Challenged the BL performance and raised the bar for max performance • Participated in and improved the day-to-day business activities (e.g. S&OP, and product cost accounting)Achievements: • Achieved a BU revenue growth of triple digit million dollars with 100% EBIT fall through as forecasted by the start of year 2012 & 2013• Improved NXP month end closing reporting and analysis process, 2010; developed a location strategy, 2011; and led a marketing effectiveness program, 2012-‘13

Eindhoven, Noord-Brabant, Nl

Responsibilities:• Led business planning, forecasting, budgeting activities and monitored and reported NXP revenues across several organization levels, including senior management; NXP MT, GSM MT and regional MT’s• Challenged the regional and key account manager’s latest revenue views• Served as go-to person for GSM GM and NXP CEO for revenue outlook projectionsAchievement: • Achieved a high forecast accuracy on short and mid-term revenue outlooks,

Several other activities- University paper; Is the new created Smart Shelf interesting for the supermarket industry? - Owner advertising platform; www.chalet-europe.com (2006-2008)- Bar tender- Intern Municipale Roosendaal- Intern Deloite

Master, Business Economics - Major; Strategic Management

Bachelor Business Economics / Finance & Accounting, Business Economics