Ron Eiseman Email & Phone Number

Bradenton, Florida, United States

Sarasota, Florida

Sarasota/Bradenton FL Area

Sarasota/Bradenton FL Area

Bradenton, FL

Hired to evaluate all aspects of the software sales cycle for Diagnostic Imaging and Radiation Therapy marketplace in the state of Florida. My primary role was to determine whether or not the company should consider a direct sales force model in addition to their current channel partner model.

Parkland, FL

Owned and Managed a Medical Cosmetic business utilizing a radio frequency, medical device to provide facial and body contouring, skin tightening, and cellulite reduction.

Miami/Fort Lauderdale Area

Managed a technology product line of healthcare credentialing and contract management software solutions. Responsible for exceeding aggressive revenue/growth goals, while improving brand recognition and leadership.

Implemented strategic territory plan to market and sell radiation oncology products, delivering over $25M in sales of linear accelerators and electronic medical records. Captured 100% multi year service agreements exceeding $8M and increased territory sales volume by 200%.

Responsible for managing and growing competitive Florida and Puerto Rico market with CTI's PET and PET/CT product line

Identified, hired, trained, and led new sales team of nine Account Managers to market and promote multi-vendor service maintenance contracts, for all Biomedical products within the hospitals and outpatient clinics in 8 southern states.

Responsibilities included administration of the service contract department and service sales growth for GE Marquette’s line of Patient Monitoring and Cardiology products. Directed team of twelve, while creating many process improvements, which drove profitability increase of over 15%.

Managed South Florida service contracts business, including full line of GE core, multi-vendor diagnostic imaging, and biomedical products. Leveraged relationships and value add selling strategies with CEO, CFO, and COO executives to negotiate volume contracts.

Responsible for managing and growing competitive Miami market with GE's full product line of diagnostic imaging equipment which included accountability of maintenance contract sales. Developed and implementd strategic account plans for Baptist Health Systems, Miami Children's Hospital and UMHC/Jackson Memorial Hospital, which generated $4.5M incremental.

Responsible for rebuilding an underachieving sales organization (8 reps) by developing a successful training program, which readied the sales team to confidently promote the line of (implantable) spinal cord stimulators for chronic, intractable pain. Niche market consisted of Neuro and Orthopedic Surgeons.