Ron Larson Email and Phone Number
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I’m Ron Larson, advertising creative. I believe in concept over everything. In my 20+ years in this industry, I have learned a few things: Stop making ads. Start making things people find interesting. Don’t start by asking when it’s due. Begin by asking, what do we want to make? Then ask whom we want to build it with. Royalty-free images are that way for a reason. Writing a big set-up for your idea means your idea isn’t working. Sharpies are the best. “I like this idea and this is why” is the best way to present a concept. When you find a great concepting partner hold onto them with both hands. When you find a good account person tell them how good they are – a lot. Smarter is better. And always tell the story not the reasons’ to believe. True creative isn’t dead, but you do have to look for it. If you believe this too, we should talk.
Eversana Intouch
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Vp Group Creative DirectorEversana Intouch Oct 2022 - PresentNew York, United StatesLead consumer broadcast creative for Entyvio. Developed the “Purposeadvertising campaign. Creative Director for New Business Development, responsible for the development ofnew campaigns and projects that saw 4 major new business wins in 2022.As a Creative Director I helped win multiple national and international awards, including D&AD, Cannes Lions, Clios, and One Show.Key Clients:Entyvio (vedolizumab), Cologuard, Vyepti (eptinezumab-jjmr), Cymabay, Nextstellis (drospirone and estertol tablets), Guardant, The Chrysalis Initiative, The Global Lyme Allaince, Psoriasis Cure Now, Kindness Over Muscular Dystrophy. -
Vp Creative DirectorEversana Intouch Oct 2020 - Oct 2022New York City Metropolitan AreaKey clients:Entyvio (vedolizumab), The Chrysalis Initiative, The Global Lyme Allaince, Psoriasis Cure Now, Kindness Over Muscular Dystrophy. -
Vp Creative Director Of Concept DevelopmentGsw Advertising Oct 2016 - Oct 2020New York CityKey clients:Emgailty (galcanezumab)-Eli Lilly, Repatha® (evolocumab)-Amgen, Venclexta™ (venetoclax)-Abbvie/Genentech, Cyramza® (ramucirumab)-Eli Lilly Oncology, Euflexxa® (sodium hyaluronate)-Ferring Pharmaceuticals, Soliris® (eculizmab)-Alexion Pharmaceuticals, Miraclefeet, SMA (Spinal Muscular Atrophy)-Sunovion Pharmaceuticals, Dove Sensitive Skin Body Wash, Dove Men+Care Body Wash, NYC Botanics, NYC Dept of Sanitation, The Composting Council, The National CMV Foundation, and Celgene Pharmaceuticals• Pitch lead for Sunovion Pharmaceuticals; managed a staff of up to 8 people• Helped develop the creative platform for Repatha®, a cholesterol-lowering drug that propelled brand spend from $6.1 million to $9.2 million in just 1 year• An integral part of the new business team that won Venclexta™, a drug used to treat chronic lymphocytic leukemia; starting at $4 million in spend, our team grew it to $10 million from Oct 2016 to end 2017 -
Associate Creative DirectorOgilvy & Mather Nyc Dec 2005 - Oct 2016New York CityKey clients:American Express, IBM, PAREXEL, Medtronic, Castrol/BP, Bulova, DuPont, Cabela’s, Hellmann’s Mayo, Starr Companies, TD Ameritrade, and Tribeca Film Festival• Creative lead on Cabela’s “Now That’s Practical” campaign, which expanded the awareness of the outdoor retailer’s own branded products• Developed a 360˚ customer-journey strategy for American Express that helped card members see that their American Express card was much more than a credit card• Created and developed the brand strategy for PAREXEL, the second largest clinical research organization in the world. Oversaw the concept and development of internal and external collateral, which included: print, digital, videos, and sales kits. Responsible for their current tagline – “Your Journey. Our Mission”• Collaborated on the rebranding of Medtronic, the world’s largest stand-alone medical technology development company. Managed Art Directors, Copywriters, and freelancers to deliver a 360˚campaign across multiple channels• Oversaw a team of 4 to 5 Copywriters and Art Directors -
Freelance CopywriterTbwa/Chiat/Day, Foote Cone & Belding, Euro Rscg 2003 - 2005New York CityKey clients:Sprint, Gevalia, Qwest Communications, Trane Air Conditioners, Lucentis® (ranibizumab)-Genentech, Protonix® (pantoprazole sodium)-Pfizer, and Reyataz® (atazanavir)-Bristol-Myers Squibb -
Senior CopywriterDdb Chicago Jun 2001 - Jun 2003Key clients:Dell, Illinois Lottery, Qwest Communications, Budweiser, Bud Light, Bud Ultra, and McDonald’s -
CopywriterCarmichael Lynch Jan 2001 - Jun 2001Minneapolis, MinnesotaKey clients:Northwest Airlines, American Standard, and Potlatch Paper -
Junior CopywriterTbwa\Worldwide Sep 2000 - Dec 2000New York CityKey clients:Bic Pens, Seagram’s Gin -
Senior Art DirectorEagle Mountain Communications 1997 - 2000Minneapolis, Mn
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Senior Art DirectorBest Buy Feb 1995 - Feb 1997Minneapolis, Mn -
Art DirectorUsa Today Network 1993 - 1995St. Cloud, Minnesota Area
Ron Larson Skills
Ron Larson Education Details
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Copywriting, Concepting -
Graphic Design
Frequently Asked Questions about Ron Larson
What company does Ron Larson work for?
Ron Larson works for Eversana Intouch
What is Ron Larson's role at the current company?
Ron Larson's current role is VP Group Creative Director at EVERSANA INTOUCH - 2023 Gold Cannes Lion Winner. 2023 Gold Clio Winner, 2022 Gold One Show Pencil Winner. 2022 2X Silver One Show Pencil Winner. 2022 Gold Clio Winner..
What is Ron Larson's email address?
Ron Larson's email address is ro****@****sol.com
What is Ron Larson's direct phone number?
Ron Larson's direct phone number is +191762*****
What schools did Ron Larson attend?
Ron Larson attended Miami Ad School (M.ad School), St. Cloud State University.
What are some of Ron Larson's interests?
Ron Larson has interest in Human Rights, Science And Technology, Education.
What skills is Ron Larson known for?
Ron Larson has skills like Digital Marketing, Concept Development, Creative Direction, User Experience, Creative Strategy, Online Advertising, Television, Interactive Advertising, Copywriting, Marketing, Integrated Marketing, Digital Media.
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Ron Larson
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