Ron Macreen Email and Phone Number
The company that I own provides development consulting services, support and leverage for organizations, businesses and individuals. In the field of retail, we specialize in providing experiential marketing to the customer, a marketing and sales technique that is not written in any existing marketing book, there are fewer theories and the emphasis is placed on practicality and practical application in the field, a process in which we accompany the customer with a deep understanding of the behavior of the final consumer at the point of sale. Another area that the company specializes in is the representation of artists, public figures famous in their field and their personal management. A third area in which the company deals is raising resources, funds for non-profit organizations, specializing in the strategy of fundraising, management and planning of fundraising operations, dedicated mailings, club management Donors, cooperative ventures, and more.RESULTS:Carlsberg, Tuborg and Guinness (Coca-Cola Israel):Grew sales volumes by tens of percentages – increased market share from 10% to 25% of the local beer market.GDISPLAY:• Gained the company new customers that currently account for 65% of sales revenues.• Expanded product selection and formed a product mix that presently constitutes 20% of turnover.Israel Cancer Association:• Attained a 15% average annual growth rate.• Managed an effective mailing campaign sent to hundreds of thousands of contributors, opening direct communication channels with them; Developed a long-term retention program.• Developed income generating activities and collaborations with Israel's largest concerns, including Discount Bank, El Al, Gazit-Globe, Mizrahi Bank, Shufersal, etc. Strengths: Management, leadership, creativity, marketing, managing and leading sales teams, people skills, passionate, fresh thinker, attentive.More about myself: Proud father of three. My eldest son suffers from PDD autism, which has led my family and I to new heights of love and compassion.I offer to place my skills and experience at the disposal of companies or organizations seeking a leader and results (managerial, marketing, sales positions). Looking to develop meaningful ties in these industries: food and beverage, fashion, cosmetics, electrical appliances, communications, credit, retail chain management, or NPOs, as head of fundraising and marketing.► Please contact me via Linkedin or call 052-8419420
Rm Development Group
View- Website:
- rmdevgroup.com
- Employees:
- 4
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General ManagerRm Development Group Apr 2019 - PresentTel Aviv-Yafo, Tel Aviv District, Israel -
Vp Marketing And Sales - Visibility Solutions For Points Of Sale In The Retail ArenaGdisplay Jan 2013 - Jun 2019IsraelAchievements:• Business development with proven results.• Recruited new customers that, today, account for 65% of the company's sales revenues.• Established and managed a sales organization specializing in the retail sector.• Redefined the business, transitioning it from a digital print shop into a solutions-oriented company that produces visibility mediums for point-of-sale.Responsibilities:• Overall management and led new processes within a private, family enterprise. Emphasized business development and growing the company's customer base.• Goal setting (marketing) and sales forecasting.• Secured commercial agreements with K.A. retail customers.• Product pricing policy and discounts.• Business development, new product penetration.
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Marketing And Fundraising Manager - Grew Income By 15% Per YearIsrael Cancer Association 2007 - 2012Israel• Managed the Israel Cancer Association's fundraising strategy.• Conducted negotiations and fundraising drives with Israel's largest retail chains, including Co-Op and Shufersal.• Planned, managed and supervised the biannual mail campaign to the 400,000 members of the contributors club.• Managed the Association's "Hakesh Badelet" ("Knock on Doors") campaign.
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Vice President – Progressive Management Of Advertising Space Sales"Safsal Al" 2002 - 2006Israel• Managed sales of advertising space in university campuses, parks and hospitals, across the country.• Managed "outdoor" sales promotion activities throughout the country.• Managed a field sales organization.• Set annual marketing objectives and met all projections.• Negotiated agreements vis-à-vis strategic clients.
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Marketing And Commerce Manager – Set Strategy And Sales Goals"Galleria" (Mashbir) Fashion Chain 2000 - 2002Israel• Marketing strategy.• Forecasts and sales goals – compensation plan for the chain's sales organization.• Professionally managed and trained the chain's store managers.• Managed the company's marketing and advertising budgets.• Negotiated agreements and terms of commerce with suppliers.• Manage the Diners – Galleria Club in collaboration with the credit card company – strategy for, sales and mailing campaigns.
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Vp Marketing And Sales -Substantially Increased Market ShareCarlsberg, Tuborg And Guinness (Coca-Cola Israel) 1997 - 2000Israel• Increased market share of Israeli beer market from 10% to 25%• Direct manager of the company's marketing headquarters team – three brand managers, advertising manager, promotions manager, events and sponsorships manager, marketing research area manager, marketing research planning manager, Internet and marketing planning manager.• Set the company's marketing goals, including sales projections and objectives.• Professionally managed and trained Coca-Cola's sales organization.• New product penetration (Tuborg Malt, Guinness, Tuborg Green).• Product pricing policy.• Brand positioning and market research.• Managed the advertising budget and worked with advertising agencies.• Managed sales promotions and public relations.• Managed and closed commercial agreements vis-à-vis K.A. supermarket chains, hotels, restaurants, pubs and more.
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Area Manager, Home MarketIsraeli Breweries 1995 - 1997IsraelSupermarket Chains
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Strategic Customers ManagerThe Coca-Cola Company 1993 - 1995Israel• Directly responsible for 4 area managers.• Responsible for a network of 12 sales promoters -
Client ManagerStrauss Group Inc. 1990 - 1993Israel
Ron Macreen Education Details
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Lahav Executive EducationBusiness Management -
Business Administration And Management, General
Frequently Asked Questions about Ron Macreen
What company does Ron Macreen work for?
Ron Macreen works for Rm Development Group
What is Ron Macreen's role at the current company?
Ron Macreen's current role is Leader | Proven Results Executive ► Retail, Merchandising, Business Development, Sales & Marketing ■ Creative & Dynamic.
What schools did Ron Macreen attend?
Ron Macreen attended Lahav Executive Education, The College Of Management Academic Studies.
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Ron Macreen
Israel1cancer.org.il
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