Ron Nicynski Email & Phone Number

Washington, Dc, Us

Washington, Dc

Full-service experiential event production agency specializing in live, hybrid + virtual events.Highly visible P&L Leader w/ exec charter to scale for growth + position company for profitable sale. Competitor + market trend analysis performed; strategic partnership + joint ventures identified. Innovative products + services launched.OVERALL IMPACT: Value proposition created, firmly embedded in corporate financial muscle, cultural ‘why’ and operational ‘how.’ Best-in-class experiential marketing production company built, enabling high futuristic growth. Pitch-to-deal closing expert driving company sale to PSAV Holdings, Inc., at value exceeding industry standard. Strategic organizational + cultural changes spearheaded, aligned w/ market shifts.► People, processes + tech integrated to new entity; member of strategic leadership council of multibillion-dollar parent company. ► Multiplied ROI on Quadrennial events, through selling bigger picture, full-service offerings.► Multimillion-dollar political Convention business deal closed, three cycles running.► Record-high departmental revenue with double-digit YOY growth achieved, a turnaround initiative.► Pivot to virtual / hybrid events spearheaded, as integral member of PSAV’s Covid-Business Task Force; led largest single (7-figure) virtual event sale since Covid.► Cost-optimizer reputation earned through highest contributions to balancing corporate overhead.

Promotion achieved with directive to solidify organization’s competitive position, revenue growth, ultimate change to overall company positioning and approach to sales.OVERALL IMPACT: Brand + rebrand architecting, building market presence + awareness as an experiential organization--company prestige elevated, selling value of Hargrove experience to augment pricing, improve margins.► Public speaking and national representation of Hargrove at industry events, trade shows, etc.—insights on value provided re: experiential marketing.► 4th line of business ever in company’s 70-year history, Experiential as marquee business (Hargrove XM vertical), established + steered. Millions in revenue achieved in 2nd year, via data, research-driven and human-centered approach.► Strategic brand communications + experiential marketing efforts accelerated, magnifying reputation nationally. Sales process restyled to marketing-agency type pitches.► Selected Key Clients: On-boarded clients from F&B, Tech, Entertainment, Beauty, Retail, Sports, Auto, Airlines sectors | Brands who Experienced Hargrove XMP: Budweiser, Bud Light, Stella Artois, Mich Ultra, Rita’s, Shocktop; Starbucks, Keurig, Dunkin’ Donuts, Jim Beam, Johnny Walker, Coca-Cola; General Mills; to Staples; Intel; Microsoft; Verizon, Marriott International; Under Armour; Audi; Chrysler; Mercedes; Ford; Sunnyside Cannabis; Boeing; Bacardi; General Mills/Nestle Global; Netflix; Nickelodeon; to Taylor Swift; Kayne West Yeezy Brand; Travis Scott; Ariana Grande; Nike and more…

Selected Highlights: ► #1 Performer (of 18) w/ regard to top-line revenue generation + bottom-line margin sales within 3 years of joining. Triple-digit percentage goal increase YOY. ►Multimillion-dollar World Equestrian Games Contract landed, a first-of-its-kind opportunity for Hargrove, with strong financial topline and bottom-line results.► Multimillion-dollar/year touring contract consummated from Marine Corp. w/ company-high event margin performance. ► Highest close rates and client retention; double-digit YOY revenue growth. Accounts Included Microsoft, NASA, Rolex, Hitachi, Nickelodeon, Johnny Walker, Anheuser-Busch brands (Stella, Bud Light, Budweiser, Becks, Shocktop, etc), International AIDS Conference, AT&T, Andreessen Horowitz, Red Bull, and Edison Electric Foundation, to name a few.

Advertising & Marketing - PR - Fund Raising ($250K-$1.1M/production) - Investor Relations - Budgeting - Cost Controls - P&L Accountability - Talent Acquisition - Sales Forecasting - Financial Risk Management► Industry-high return on original capital investment for 1st major Broadway touring production: N. American tour of Eve Ensler’s, “The Good Body.” High multiple return on movies “Candy Stripers”, “Séance”, “Portal” (international rights).► Personal 2-Time Tony Nominee; youngest-ever Tony-Nominated Broadway Producer (at the time).► Productions garnered 2 Tony wins, 1 Drama Desk win, 2 Drama World awards and 1 Lucille Lortel award. 17 Tony award nominations, 4 Drama Desk award nominations, 5 Drama League award nominations, 8 Outer-Critic award nominations secured.► SELECTED PRODUCTIONS: Broadway production and National Tour of the Tony and Olivier Award winning Best Comedy Alfred Hitchcock’s, “The 39 Steps” ● Broadway production of London National Theatre’s, “Coram Boy” ● Broadway’s critically-acclaimed, “The Lieutenant of Inishmore” ● North American tour of, “The Good Body,” Eve Ensler’s follow up to, “The Vagina Monologues.” Production toured to over 20 markets ● Executive Producer, (3) feature horror films – “Candy Stripers,” “Séance,” “Portal” ● Producer, limited engagement of “Wild Time!” in Las Vegas