I am currently scaling Red Baton, a Global Design,Research and Data Driven product consulting and engineering company. Our core offerings are Product consulting, User Experience Design, Product Engineering, Brand and Marketing Strategy, Go to Market strategy, Ad Films and TVCs. I am a product consultant at a core with 12+ years of experience in building teams, process setting, User experience design, research, product road map planning, branding and GTM Strategies. Some of my notable work includes building digital products and assets for leading brands like Unilever, Airtel, Deloitte, Inmobi, Blueyonder, PWC, Titan, Mahindra, Air Asia, Uniphore, Chai Point, Moengage, Yulu Bikes, Teachmint to name a few. Since 2015 I have been building Red Baton which is a 120+ people team with core strengths in Product consulting, User Experience Design, Product Engineering, Brand and Marketing Strategy, Go to Market strategy, Ad Films and TVCs.I started my entrepreneurial journey with a small advertising idea called Impressions in Mangalore while studying at NITK, Surathkal. After a small but successful exit from Impressions right after college. I ran the World Fest touring unique artists across the country and then started Red Baton in 2015 in Bangalore, India. I am also a product enthusiast and currently angel investor, advisor in a few Ed-tech, Productivity tech, HR tech and fin tech focused companies.