Ronald De Lange's Location
Amsterdam, North Holland, Netherlands, Netherlands
Ronald De Lange's Contact Details
Ronald De Lange work email
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Ronald De Lange personal email
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About Ronald De Lange
With over 25 years of experience in the hospitality industry, I am a seasoned professional who specializes in branding, sales, revenue management, training, and project management. I am passionate about driving strategic business planning, supporting and directing change management, and enhancing commercial performance and growth in the international market.As the Director of Distribution Technology and Strategic Initiatives at Choice Hotels EMEA, I lead a team that is responsible for driving distribution technology modernization initiatives and providing independent, informed, and unbiased insights to the leadership team. I leverage my expertise in hospitality strategy, data analysis, and stakeholder engagement to deliver on the company's objectives and enrich the value proposition for our customers and partners.
Ronald De Lange's Current Company Details
Driving Global Hospitality Excellence Through Strategic Innovation and Change Management
Ronald De Lange Work Experience Details
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Director Distribution Technology & Strategic Initiatives, InternationalChoice Hotels Emea Aug 2021 - Nov 2024Amsterdam, NlKey member of the EMEA Leadership Team and in close collaboration with the international team, responsible to drive distribution technology modernization initiatives and drive strategic business planning, support and direct change management. Driving efforts to support the company’s profitable growth strategy. Responsible for identifying, developing, and overseeing the implementation of strategic initiatives that enhance commercial performance, support growth, and enriches the value proposition. Leading a team that will make use of external data and provide internal research to supply independent, informed, and unbiased insights to the leadership team so that, collectively, they can deliver on the company’s objectives. -
Acting Senior Director, Commercial & Operations EmeaChoice Hotels Emea Sep 2023 - Apr 2024Amsterdam, NlKey driver of our continued success, responsible for providing strategic leadership and operational excellence across the region. Collaborating closely with our headquarters and EMEA leadership team to ensure alignment with our region's strategy and strengthen our position as the preferred hotel brand franchise partner. Focus on strategic commercial & franchise performance development and execution. Shaping the future of our brands and franchise network.
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Workfield ComitteeEurocollege University Of Applied Sciences Aug 2023 - May 2024Rotterdam, Nl -
Senior Director Openings & Transitions Luxury, Lifestyle, Full And Focused Service Brands EmeaHilton Oct 2020 - Jul 2021Mclean, Va, Us -
Senior Director Openings & Transitions Luxury, & Lifestyle And Full Service Brands EmeaHilton Sep 2019 - Sep 2020Mclean, Va, UsLeading a team of four dedicated proffessials who are responsible for supporting hotel openings or conversions for Waldorf Astoria, LXR Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Hilton Hotels & Resorts, Curio Collection by Hilton, DoubleTree by Hilton and Tapestry Collection by Hilton brands in Europe, Middle East & Africa.Giving the team short and long term strategic direction and planning to be regional relevant as part of global branding organisation
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Director Hotel Openings & Transitions - Luxury, Lifestyle & Full Service Brands EmeaHilton Sep 2018 - Aug 2019Mclean, Va, UsLeading a team of four dedicated people who are responsible for supporting hotel openings for Waldorf Astoria, LXR Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Hilton Hotels & Resorts, Curio, a Collection by Hilton, DoubleTree by Hilton and Tapestry Collection brands in Europe, Middle East & Africa region.Giving the team short and long term strategic direction and planning to be regional relevant as part of global organisation.
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Director - Hotel Openings & Transitions Emea - Hilton, Doubletree And Curio CollectionHilton Jun 2012 - Sep 2018Mclean, Va, UsNew position in the company, responsible for the sort and long termstrategic direction and planning for the brands global opening support process. Leading a team of three. Covering the Hilton Hotels & Resorts, DoubleTree by Hilton and Curio, a Collection by Hilton brands global opening support process in Europe, Middle East & Africa region. Working to identify and direct specific regional requirements, relevant market trends and pipeline conditions. Indentify measurable Key Performance Indicators for hotel opening success, track and analyze opportunities for process performance enhancements. In collaboration with specialist teams and stakeholders adapt, implement and maintain effective tools, resources and processes.
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Manager Hotel Openings & Transitions Europe, Middle East & Africa - Hilton Brand Performance SupportHilton Jul 2009 - May 2012Mclean, Va, UsNew position in the company, providing proactive management and guidance on all levels for pre-opening hotel and action steps with initial set up phase with Sales, Global Distribution Management, CRS and Loyalty program. Indentify measurable Key Performance Indicators for hotel opening success, track and analyze opportunities for process performance enhancements. In collaboration with specialist teams and stakeholders adapt, implement and maintain effective tools, resources and processes.
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Manager Onq Product & Core FunctionalityHilton May 2008 - Jun 2009Mclean, Va, UsWorked as part of the Front Office & Revenue, Commercial Development Team. Responsible for developing a global functionality of the OnQ Property System. Achievements:- Rolled out Standard Operational Procedures for the international market- Piloting and rollout of eCheck-In functionality to international market- Piloting and coordination of CRM Enhancements Rollout outside the US- Defined and created supporting documentation, training and eLearning for the above initiatives- Contributed to standardization of Revenue & Sales systems
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Project Manager Onq Sales & EventsHilton Oct 2007 - May 2008Mclean, Va, UsWorked as part of the global OnQ Sales & Events project design team, developing requirements and functionality for the enterprise’s strategic sales platform. Achievements:- Defined and prioritised global requirements for workstream Leads & Bookings, balancing existing mandatory processes with strategic objectives- Conducted user and sub-committee sessions to understand business processes based on brand, geography or sales organisation- Made recommendations on best practice and resolution or escalation of business issues- Ensuring that international requirements were captured across all workstreams and contributed to peer reviews
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Manager Sales Operations & PerformanceHilton Jun 2006 - Oct 2007Mclean, Va, UsIdentifying, developing and implementing interim solutions and managing the deployment to automate Sales and Conference & Event functions across hotels.Achievements:- Analysed, developed and obtained approval for the technical interim solution for Fidelio S&C GEM and Delphi Hotels in conjunction with OnQ Property rollout- Developed training content for GEM Split and Regret & Referral System- Supported Project Management Delphi Installation at Hilton London Metropole to ensure both company standards and hotel operational requirements were met and optimised- Defined and created best practice documentation in relation to forecasting, availability and market categories- Defined e-Events requirements for international hotels.
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Revenue Management Project Manager - Nordic, Europe & AfricaHilton Jun 2005 - Jun 2006Mclean, Va, UsResponsible for the Area Rate Loading Team Europe & Africa, Project Team Nordic and Project Team Europe & Africa totalling 15 team members.Achievements: - Leading Revenue Management residential training courses on new and existing procedures to Business Development Team Members of all levels- Planned and executed CRIS Two Way Interface installations throughout Europe and Nordic- Piloted and rolled out V5i IDeaS Yield in Europe and Nordic- Supported Business Development Departments during hotel openings in Europe and Nordic with defining system standards and business procedures to ensure optimised commercial operations
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Revenue Management Project Leader - Europe & AfricaHilton Jan 2001 - May 2005Mclean, Va, UsWorking with hotels to optimise the revenue management systems and processes based on analysing all the commercial and operational needs of both hotel and company. Developing supporting training material.Achievements: - Supported Hilton hotel openings in Europe, Middle East, Africa, South America and Asia- Alignment of Scandic hotels Revenue and Front Desk Departments in Nordic and Europe- Fidelio S&C GEM installations in Germany, Cameroon, South Africa and Thailand
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Front Office Development Project TrainerHilton Jan 2000 - Dec 2000Mclean, Va, UsInstallation or conversion to company standard software along with setting operational standards.Achievements: - Alignment of Stakis hotels in United Kingdom & Ireland- Training all users on effective usage of the system to include Front Desk, Accounting & Housekeeping- Live support of hotel team members and analysing of performance
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Workfield CommitteeEurocollege University Of Applied Sciences Dec 2017 - Sep 2019
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Sales Executive - Incentives, Conference & BanquetingThe Langham Hilton Oct 1996 - Dec 1999Developing and maintaining relationships with Conference & Incentive Agents as well as Corporate clients in the UK and abroad.Achievements: - Develop Sales Strategy and Marketing Plan- Research and analyse Conference and Incentive Market
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Group And Incentive ManagerThe Langham Hilton Mar 1994 - Sep 1996Maximising room sales and revenue for Group and Incentive Market Segment.Achievements: - Setting up and developing of Group Reservations Department- Operational organisation and planning of group and incentive movement in hotel
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Reservations/Reception SupervisorHilton London Kensington 1990 - 1994Responsible for the operational day to day running of Front Desk & Reservations departments and developing team members through a number of positions.Achievements: - Produced department procedures and training manual- Creation and implementation of team member introduction programme
Ronald De Lange Skills
Revenue Analysis
Hospitality Industry
Hotels
Hospitality
Training
Hospitality Management
Yield Management
Pre Opening
Hotel Management
Project Management
Sales
Change Management
Brand Management
Online Communications
Brand Loyalty
Branding And Identity
Photography
Revenue Management
Ronald De Lange Education Details
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Hotelschool Haagland - The HagueHotel Management -
Fotoacademie AmsterdamPhotography
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UnlpNeuro-Linguistic Programming
Frequently Asked Questions about Ronald De Lange
What is Ronald De Lange's role at the current company?
Ronald De Lange's current role is Driving Global Hospitality Excellence Through Strategic Innovation and Change Management.
What is Ronald De Lange's email address?
Ronald De Lange's email address is ro****@****ton.com
What schools did Ronald De Lange attend?
Ronald De Lange attended Hotelschool Haagland - The Hague, Fotoacademie Amsterdam, Unlp.
What skills is Ronald De Lange known for?
Ronald De Lange has skills like Revenue Analysis, Hospitality Industry, Hotels, Hospitality, Training, Hospitality Management, Yield Management, Pre Opening, Hotel Management, Project Management, Sales, Change Management.
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