Enabling leaders and their organizations make smarter decisions over the past 20 years. Since 2003, I have been helping consumer goods and retail companies across Asia and the Americas build analytic capabilities for their organizations. My expertise centers on designing and implementing retail and CPG-relevant, business-centered analytics strategies and capabilities necessary to operate and compete in the market. Deep and extensive engagement with core corporate functions across product category and brand management as well traditional and omni-channel selling channels over the last two decades have provided a wide and rich array of common and challenging functional business use cases for analytics and BI technologies, methodologies, and frameworks to work against. Examples of traditional business processes I have worked to analytically enable and digitally enhance cover core corporate processes such as end-to-end management review and planning processes, operational and financial performance reviews, consumer behavior and market research, forecasting and modelling, and marketing spend optimization/efficiency research needs. Armed with two decades of insights and learnings from various CPG and retail analytics initiative implementations, I continue to lead and guide business leaders to envision, resource, implement, and operationalize the most critical analytic solutions and services it needs to compete in today’s market.Specialties: Building Analytic Org CapabilitiesMulticultural/Multi Category Marketing Advanced Analytics/ConsultingFinancial Planning and AnalysisRetail and HQ OperationsSales and Marketing Business Intelligence S&OPProject ManagementIT Service ManagementVendor Management