Ron Lee Email & Phone Number

Livonia, Michigan, United States

In-house creative copywriter and content creator for 600+ pet supplies store chain.

Ann Arbor, Michigan, United States

Helping translate ideas and insights into effective outbound and inbound marketing tactics and content.

Ann Arbor, Michigan

A member of the global team responsible for marketing the wide range of food safety services (e.g. registrations, certifications, testing) for the commercial food equipment and nonfood compound industries.

Conceptual B-to-B and B-to-C copywriter for digital (website content including SEO, social media, banner ads, online videos), broadcast and print/direct mail.

Ann Arbor, Mi

Writing and editing online content (including SEO) for NSF International: An independent auditor, consultant and certification body for the food, water, health science and consumer product industries.

Hired in 2011 as Senior Copywriter. Promoted to ACD Sept. 2014. Responsibilities: Supervising a team of writers & art directors.Writing & overseeing website content, broadcast, digital, print, direct mail and corporate communications for B-to-B, Financial, Healthcare, Non-Profit and Retail clients. Proficient in both long and short form copy. Client Experience: Accesspoint (HR services), Alderney Advisors (Consulting), Burns & Wilcox (Wholesale specialty insurance broker & underwriting manager), Cammenga (Military compass manufacturer), Daifuku: Jervis B. Webb (Automation technologies), Desert Diamond Casinos (AZ-based casinos), DFCU Financial (Detroit-based credit union), The Henry Ford (National history museum), KFC (Regional franchisees), North American Bancard (Credit card processing), Oakland University (based in Rochester, MI), Olga’s Kitchen (Michigan-based restaurant chain), Soaring Eagle Properties (Mid-Michigan casino & resort), The State Bank (Michigan-based bank), The Tellurex Corporation (Thermodynamics engineering company)

Freelance projects included: Branding campaign, broadcast, direct mail, e-mail marketing, and website content.CLIENT EXPERIENCE: Covenant Health System (Lubbock, TX), Emerson (global manufacturing and technology), Grand Home Furnishings (Virginia), Kane's Furniture (Central Florida retailer), The RoomPlace (Chicago (IL) furniture retailer), Snyders Drug Stores (Minnesota)

Joined The Yaffe Group in 1996 as a Junior Copywriter. Promoted to Copywriter in 1997 then Senior Copywriter in 2000.Served as head writer on Yaffe's accounts for digital, broadcast, press releases, print and direct\CRM marketing. Proficient in both long and short form copy.Involved in broadcast production, client meetings and new business pitches. Client Experience: Art Van Furniture (Midwest retailer), Grand Home Furnishings (Virginia), Kane's Furniture (Central Florida), Memorial Hermann Healthcare System (Largest not-for-profit healthcare system in Texas), Murray's Discount Auto Stores (Midwest chain), The RoomPlace (Chicago (IL) furniture retailer)

A PPLU (Promotional Price Look Up) Specialist made sure all sale prices were inputted correctly into network computers for time-sensitive promotions (e.g. a 12-Hour Sale). We were also responsible for reports that helped track merchandise for advertising purposes.

Copywriting

Formerly known as Ad Ed. Focused on copywriting.

Bachelor Of Arts, Communication Studies And Psychology

Education record