I'm a Product & Growth Marketing leader with 20 years experience building and growing web and mobile products. I do product management, marketing, and drive Product-led Growth (PLG) at early stage, Series A and Series B startups, and small businesses. Over the course of my career, I've built a wide-range of B2C, B2B and SaaS products in digital healthcare, EdTech, ecommerce, tax prep, video conferencing, cloud services, search engines, and content publishing. I'm a creative analyst and an analytical creative, a problem solver who's obsessed with crafting world-class user experiences that generate trust, establish lasting relationships, and differentiate brands. My skills include:- Product-led growth )PLG)- 0-1 product development- Market-leading conversion rates (CRO)- Leveraging and integrating AI, ML, LLMs into products and internal workflows- Product launches- Product marketing plans and implementation of new programs (SEO, Email, Social, PR, Affiliate, Print, Partnerships, LPO)- Roadmap-building and prioritization- C-level collaboration and managing stakeholders- Hiring, team building, and mentorship - AB testing, usability and competitive research- Making compelling business cases and presentations- Thought leadership- Gathering and writing marketing and product requirements with supporting wireframes- Working with agile engineering teams in and out of scrum - Instrumenting analytics and data collection for measuring success and generating insights for continuous improvement- Analysis, insights, and reporting- UX and product design, especially for optimizing acquisition funnels and driving engagement- Monetization- JIRA, Trello, etc. - Scribbling all over whiteboards and/or their digital equivalentsI take pride in fostering innovation and in mentoring innovators. I'm always up for a challenge and seek to help others while doing good in the world. Send me a message so we can discuss your current company, organization, or project needs.