Ronaldo Onosaki Email & Phone Number

Piracicaba, São Paulo, Brazil

Strategy & Marketing consultant focused in driving business growth and profitability across diverse industries, such as agriculture, biotechnology and energy.

Brazil

• Strategy development and implementation (15 years to budget), leading the process coordination with all areas using Objectives and Key Results framework (OKRs). Environmental, Social and Governance (ESG) and Innovation.
• Management of competitive intelligence and partnerships (customers, competitors and market)
• Design and implementation of pricing strategy, policies and processes

São Paulo, Brazil

• Sugarcane artificial seeds business plan design and implementation (business model, value pricing, funding).
• Management of competitive intelligence (customers, competitors and market).
• Analysis, valuation (discounted cash flow, multiples, etc.) and negotiation of potential partnerships.
• Support in equity story development for initial public offering.

Piracicaba Area, Brazil

• Full P&L responsibility on Seeds and Traits Businesses (commercially launched the 1st GM sugarcane worldwide)
• Management of competitive intelligence (customers, competitors and market)
• Management of entire product life cycle from strategic planning to stewardship activities
• Development and implementation of a company-wide go-to-market plan, working with all departments to execute (Research & Development, Regulatory, Supply, Sales, Finance, Legal and Human Resources).
• Analysis and negotiation of potential partnerships
• Development of product pricing, distribution, positioning and promotional strategies

Piracicaba Area, Brazil

• Development leader of artificial seeds business
• Business plan design and constant update to drive R&D efforts and maximize value creation
• Partnerships evaluation and negotiation to access external technologies and/or know-how

Ribeirão Preto Area, Brazil

• Responsible for Brazil East Commercial Unit planning, budgeting and business intelligence (BI) – USD 600m annual sales
• Competitor and market monitoring to anticipate trends and suggest actions
• Strategic Agenda and Commercial Planning (target setting and results monitoring)

Ribeirão Preto Area, Brazil

• Development of crop protection 5 years strategy for sugar cane
• Product Life Cycle Management of current and new crop protection products (branding, positioning, value pricing, planning)
• Research and Development investments steering to create new products and solutions

São Paulo Area, Brazil

• Elaboration of long-term sugar cane strategy (15 years)
• Design, evaluation and implementation of new business opportunities in sugar cane integrating technologies such as crop protection chemicals, seeds, biotechnology and germplasm/breeding
• Development of innovative solutions through partnerships, distribution channels and new business models

• Project Management Office (PMO) structuring for the new sugar cane business unit
• Stakeholder’s management through accurate communication
• Development of structured process to co-create the mid/long-term strategy with leadership and cascade it down to the entire organization, assuring alignment with global/regional strategies

• Development of partnership model with mobile solutions providers
• Partnerships with computers manufacturers (channel sharing and upselling)
• Deployment and penetration of tracking and telemetry solutions

- Creation and update of an operational dashboard to analyse Regional results (gross adds, churn, net adds, traffic, revenues, costs, etc.)- Financial analysis of indicators to propose actions to improve company results (detailed breakdown such as subsidy per handset)- Top corporate contracts analysis and creation of commercial proposals- Business cases.

• Identification and implementation of cost reduction initiatives for a major tire manufacturer
• Brazilian market evaluation for global expansion of a multinational soft drinks company
• Organizational restructuring of one of the largest mobile companies in Brazil
• Processes and controls evaluation for Sarbanes-Oxley compliance
• Development of budget and commercial plan for a telecommunications multinational
• Strategic planning development for a multinational company

Industrial Engineering

Safari Da Liderança - Ultragaz (Parcial), Business Strategy

Executive Education, Competitive Strategy

Marketing And Sales Excellence

Certificate Iv, Business (Marketing)