Group Sales And Events Manager
Current• Serve as a National Event Management Expert on potential venue locations and group/event sales resulting in increased opportunity growth and revenues. Coordinate all local Palm Springs estate venues sales, marketing, contracts and client relations• Spearheaded and drove a revenue growth model that leveraged existing executive network to attract and build national brands/clients resulting in massive media exposure, increased bookings and profits * Secured Burger King, Jay Z’s monogram, Jeff Goldblum and Trisha Yearwood photo shoots* Generated 10M+ media impressions (billboards, digital/social media platforms, print)* Supported 25% rate increase elevating marketing and brand value* Generated $350K+ in current year sales (confirmed event bookings including weddings) • Pioneered a strategic partner strategy by identifying and securing untapped market segments (destination management companies and meeting planners) driving revenue, market share and industry credibility* Increased corporate sales by 50%; valued at $100K+* Identified and secured 20+ strategic partners including NACE membership, VRON, PSHA, CVB, Palm Springs tourism board, LGBT center, The DAP health partners•Standardized and integrated a uniform photo shoot pricing blueprint across over-all portfolio (20-30 properties)* Increased revenue by 30-40% YOY• Innovated a full-cycle sales/operational workflow process that integrated leading softwares to streamline inquiries, tour arrangements, site inspections and bookings resulting in optimized efficiency, transparency and time management
