Ron Bauer work email
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Ron Bauer personal email
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As an accomplished Integrated Marketing & Enterprise Sales Leader with over 15 years of experience, I specialize in scaling revenue, optimizing multi-channel strategies, and leading high-performing teams in industries like ad tech, SaaS, and digital marketing. My career spans leadership roles at TEGNA, ReachLocal, ZypMedia, and iHeartMedia where I most recently drove 245% YoY revenue growth.Leveraging my expertise in OTT/CTV, programmatic advertising, and martech innovation, I partner with high-growth organizations to build complex, scalable strategies that achieve measurable outcomes. With a passion for unlocking growth through data, analytics, and advanced technologies, I aim to shape industry-leading marketing and sales strategies that deliver ROI.Let's connect if you're seeking leadership in driving revenue growth, building strategic partnerships, or innovating go-to-market strategies.
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Vp Digital SalesEntravisionScottsdale, Az, Us -
Division Vice President, Digital Enterprise SalesIheartmedia Nov 2020 - Nov 2024New York, Ny, Us* Championed cross-functional teams and designed strategic initiatives that drove 245% YoY revenue growth, scaling annual revenue from $55M to $135M across 16 markets, achieving industry-leading results in programmatic advertising and OTT/CTV.* Spearheaded the design & execution of multi-channel marketing campaigns leveraging platforms like Hulu, Netflix, Amazon DSP, and Shopify to deliver measurable ROI, solidifying partnerships with Fortune 500 clients.* Developed end-to-end integrated marketing strategies that aligned client business objectives with data-driven insights, ensuring growth through advanced analytics and audience segmentation tools like Tableau, Google Analytics, and iSpot.* Optimized Martech Capabilities by implementing new vendor partnerships and dashboard technologies, enhancing reporting accuracy and client transparency for improved decision-making.Strengthened Strategic Partnerships, negotiating high-value contracts and increasing account retention through executive coaching and operational alignment. -
Sr. Director, Partner Growth & ActivationZyptv Apr 2019 - Oct 2020* Increased revenue by 132% YoY by developing strategic partnerships with major advertising agencies and national brands, positioning ZypTV’s OTT/CTV platform as a premier SSP and DSP solution.* Led product marketing innovations, integrating advanced targeting and attribution modeling with partners like LiveRamp and TruOptik to enhance ROI measurement and expand market share.* Designed customized solutions to drive measurable client outcomes, including streamlined programmatic ad solutions for emerging and high-growth industries.* Scaled business development initiatives, conducting educational seminars and presenting platform value propositions to C-suite executives, achieving adoption across diverse industries.
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Digital Sales ManagerTegna Nov 2017 - Mar 2019Tysons, Virginia, Us* Restructured and scaled high-performing sales teams, overseeing multi-channel marketing strategies for OTT/CTV, programmatic display, SEM/SEO, and email campaigns, resulting in market-leading growth across two regions.* Managed cross-functional collaboration between sales, digital marketing, and CRM teams, ensuring seamless Salesforce CRM implementation, enhanced lead management, and revenue forecasting accuracy.* Delivered actionable performance analytics and training programs for account executives, enhancing sales effectiveness and client engagement across enterprise accounts. -
Territory Sales ManagerGannett | Usa Today Network Jan 2017 - Aug 2017New York, Ny, Us* Lead a team of B2B sales executives selling print, digital media, and SaaS solutions to local SMBs.* Hired and mentored new account executives, coached sales process, created value in messaging to clients, assisted with key account presentations, set customer expectations, and evaluated opportunities based on current trends. -
Sr. Regional Sales Director - Digital Marketing & StrategiesG/O Digital - A Tegna Company Dec 2013 - Dec 2016* Streamlined go-to-market strategies across 20+ markets, doubling revenue while reducing workforce inefficiencies in competitive regions.* Led teams in delivering SEM, SEO, Email, Website Development, Programmatic Display, and CRM integration strategies to enterprise-level clients, achieving top-tier results in both new and recurring revenue growth.* Acted as an enterprise sales strategist, resolving campaign challenges and growing key accounts by aligning digital marketing initiatives with strategic business goals.
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Regional Sales ManagerReachlocal Nov 2012 - Dec 2013Woodland Hills, Ca, Us* Propelled office ranking from 9th to 5th nationally through enhanced team training and improved client outcomes in digital marketing campaigns, including SEM, Google Analytics, and CRM integrations.* Consistently exceeded sales targets by over 50% while developing innovative approaches to client retention and upsell opportunities. -
Sr. Internet Marketing & Client Relations ConsultantReachlocal Oct 2009 - Nov 2012Woodland Hills, Ca, Us* Exceeded sales and revenue targets by more than 50% in my first six months in a new industry* Quickly promoted to a role focused on closing higher profile key accounts and stepping in to mitigate post contract issues* Developed scalable digital marketing strategies that allowed businesses to acquire, manage, and retain customers online while building their brand and enhancing their reputation. -
Director Of National SalesSente Global (Govig & Associates Subsidiary) Mar 2009 - Jun 2009I led the customer service, B2B sales and quality control efforts for a team of researchers and business analysts offering advanced BPO (Business Process Outsourcing) solutions and SEO packages to a variety of companies worldwide. I helped coordinate the sales efforts of offices in Arizona, the Philippines and India, bid projects, negotiate contracts, and generated quality control reports for senior management.
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Business DevelopmentBank Of America - National City Bank Aug 2001 - Mar 2009Charlotte, Nc, Us* Consistent Top 5 performer for my region based on revenue 2001 - 2008 out of 30-50 reps* 4th most profitable employee nationally based on net revenue generated 2003 out of over 2000 sales and development personnelBusiness Development - C-Level & V-Level sales and relationship building in the financial sector. Primary focus was residential and commercial construction lending. Built out an extensive referral network of personal bankers, builders and realtors/developers. -
Sr Project Manager - Business DevelpmentAero Precision Industries Inc Feb 1995 - Aug 1999Business development, C-Level & V-Level sales and relationship building in the aerospace and defense sectors. During my tenure, gross sales increased 400% while net profit margins increased 500%. My responsibilities included coordinating the sourcing, bidding, financing and contract negotiations to deliver mission critical aerospace support and components to end users over seas. Typical clients ranged from foreign military to local law enforcement agencies & municipalities abroad.Daily duties involved co-coordinating a 3 – 5 person team locally in conjunction with a staff of 10 – 15 overseas to generate RFQ's, RFPs and Pro-forma Invoices. While heading up business development, I spearheaded contract negotiations involving OEM representation and financial arraignments with manufacturers and third party suppliers, as well as assessing credit & collateral risk throughout the projects life cycle. In 2008 I initiated an internal quality control program similar to ISO9000 in order to eliminate inefficiencies in sourcing quality, cost of materials and shipping. This initiative reduced rejection rates by more than 75% and played a large role in increasing the companies net profit.
Ron Bauer Skills
Ron Bauer Education Details
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University Of MichiganEconomics
Frequently Asked Questions about Ron Bauer
What company does Ron Bauer work for?
Ron Bauer works for Entravision
What is Ron Bauer's role at the current company?
Ron Bauer's current role is VP Digital Sales.
What is Ron Bauer's email address?
Ron Bauer's email address is ro****@****ail.com
What schools did Ron Bauer attend?
Ron Bauer attended University Of Michigan.
What are some of Ron Bauer's interests?
Ron Bauer has interest in Family, Astronomy, Military History, Hiking And Camping.
What skills is Ron Bauer known for?
Ron Bauer has skills like Sem, Online Advertising, Ppc, Crm, Seo, Google Adwords, Social Media Marketing, Lead Generation, Sales, Online Marketing, Google Analytics, Marketing Strategy.
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