Ronda C. Clement, Mba, Ccmp

Ronda C. Clement, Mba, Ccmp Email and Phone Number

Founder | Marketing, PR and Communications + Storytelling @ JP Creative Co
Tampa, FL, US
Ronda C. Clement, Mba, Ccmp's Location
Tampa, Florida, United States, United States
Ronda C. Clement, Mba, Ccmp's Contact Details

Ronda C. Clement, Mba, Ccmp work email

Ronda C. Clement, Mba, Ccmp personal email

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Ronda C. Clement, Mba, Ccmp phone numbers

About Ronda C. Clement, Mba, Ccmp

Strategic marketing and corporate communications executive skilled in strategic planning and rebranding, cohesive brand narratives, digital marketing, brand management, and audience engagement. Lead go-to-market and digital strategies to drive brand awareness and business growth. Experience repositioning organizations as industry leaders, initiating strategies upon acquisitions and enterprise realignments, and driving transitions and cost-saving initiatives. Effective communication skills leveraged in building key stakeholder consensus and relationships, managing teams, and cross-functional collaboration.• Revenue Growth: Achieved $1.5M cost savings over two years by streamlining budgeting and processes while increasing marketing output by 30% YoY, positioning the company for revenue growth.• Digital Marketing: Increased SQLs by 3000% across multiple products using digital marketing strategies.• Brand Enhancement: Rebranded the organization as a global leader in ophthalmic equipment, resulting in a 50% revenue increase in one year.• Audience Engagement: Pioneered industry-first live broadcast of annual drug trend report, resulting in a 9000% increase in attendance over 12 months.MarTech: LinkedIn Sales Navigator, Salesforce, HubSpot, Apollo.io, SEO, SEMrush, WordPress, SharePoint, Wix, Google Analytics, Google Search Console, Marketo Engage, Active Campaign, Pardot, Hootsuite, Google Ads, ChatGPT, Beautiful.io, Wave.Video, Jasper, Seenapse, Databox, Asana, Hotjar, ZapierI personally embraced a mission, long ago, to transform the perception of marketing, driven by a realization of its undervalued status. Historically confined to advertising and promotional items, marketing must be strategically repositioned as a vital driver of success. By showcasing its pivotal role in generating SQLs, driving brand authority, and embracing innovation, marketing can effectively demonstrate its ability to fuel sustainable growth. To achieve this, a crucial aspect is emphasizing data-driven decisions and harnessing advanced technologies like AI. These capabilities further illustrate marketing's ability to deliver measurable results.

Ronda C. Clement, Mba, Ccmp's Current Company Details
JP Creative Co

Jp Creative Co

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Founder | Marketing, PR and Communications + Storytelling
Tampa, FL, US
Ronda C. Clement, Mba, Ccmp Work Experience Details
  • Jp Creative Co
    Founder | Marketing, Pr And Communications + Storytelling
    Jp Creative Co
    Tampa, Fl, Us
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  • Marketing & Corporate Communications
    Contract Consultant
    Marketing & Corporate Communications Jun 2023 - Present
    United States
    (Career transition to allow flexibility to support my father’s cancer battle.)I partner with healthcare organizations to craft impactful brand narratives and implement tailored marketing strategies that align with their unique goals. Leveraging expertise in digital strategy, I manage campaigns to expand reach, grow audiences, and foster meaningful engagement. My approach focuses on driving sales-qualified leads (SQLs), amplifying brand visibility, and delivering strategic leadership.
  • University Of South Florida
    Adjunct Professor
    University Of South Florida Dec 2023 - Present
    Tampa, Florida, United States
    I'm passionate about empowering students with practical skills in Advertising Media Strategy to shape the next generation of leaders. My goal is to equip them with the tools to excel in advertising, media planning, marketing, branding, and communications. Go Bulls!
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  • Paradigm
    Vice President Of Marketing & Corporate Communications
    Paradigm Aug 2019 - Jun 2023
    Tampa/St. Petersburg, Florida Area
    (Paradigm is a national healthcare management company focused on catastrophic injuries.)Led go-to-market strategies for 17 products with a 10-member team and a $4.3M budget. Led communications change plan to align messaging and visuals from multiple acquisitions by transitioning from a divisional approach to product-forward. • Achieved $1.5M cost savings over two years through strategic budgeting, streamlined processes, and optimizing marketing expenditures while increasing marketing output by 30% YoY and brand-focused digital campaigns.• Realized a 3000% sales qualified leads (SQL) increase for multiple products using digital strategies across all media channels, increasing employee satisfaction and improving productivity.• Championed a 75% increase in data utilization rates after building an innovative centralized in-house data warehouse to consolidate disparate data sources into data-driven insights with tracked key metrics.
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  • Express Scripts
    Vice President Of Enterprise Marketing & Corporate Communications
    Express Scripts May 2016 - Aug 2019
    Tampa/St. Petersburg, Florida Area
    (Formerly MyMatrixx; Pharmacy benefit management company with CIGNA as parent company.)Directed brand acquisition strategy to preserve MyMatrixx’s legacy while integrating strengths with Express Scripts. Led team of four and a $3M budget in rebranding strategies using KPIs to measure and achieve outcomes. Managed campaigns that delivered double-digit sales growth through strategic utilization of digital, paid, and organic media channels.• Achieved a 10-15% increase in brand awareness, based on industry brand study, after repositioning the organization as a national PBM leader by conducting market analysis and developing a rebranding plan, KPIs, and communication strategies.• With an audience of $300M in buying power, reached a 9000% attendance increase with industry-first live broadcast of annual drug trend report; organized the event, crafted engaging scripts, and executed a targeted marketing campaign to boost registrations and attendance.• Nominated for Employee of the Quarter for innovative communications and live broadcasting strategies.
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  • Laser Locators
    Senior Vice President, Global Marketing & Public Relations
    Laser Locators Mar 2015 - Aug 2016
    Tampa, Fl
    (Laser Locators, global provider of ophthalmic equipment; operates in 100+ countries.)Directed D2C and B2B physician marketing strategy and managed a $500K budget. Implemented rebranding efforts to accelerate the sales funnel, reduce the sales cycle, and enhance sales qualified leads (SQLs).• Rebranded organization as a global leader in ophthalmic equipment, increasing market penetration and demand by 25%.• Realized 200% revenue growth and established a global presence with strategic rebranding, optimized sales and marketing funnels, and strong communications.
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  • Kindred
    Regional Director, Marketing & Communications (North & Southeast Regions)
    Kindred Jan 2010 - Mar 2015
    (Formerly Senior Home Care, national provider of post-acute home care and hospice services.)Directed marketing and communications targeting B2B & B2C for home care and hospice east division (70+ offices). Improved brand integration across multiple acquisitions focusing on national brand strength with local marketing approach.• Achieved 25% revenue growth year over year through increased digital marketing strategies, well-developed physician relationships, and gained status as a preferred provider.• Led change management and training for a $3.5M ERP EHR software platform, developed and led successful training implementation, gained multiple department consensus, and improved workflow efficiency.• Enhanced sales performance and team engagement by planning and managing tailored events of multi-day sales meetings for 300+ attendees and incentive trips for a top-tiered sales team with a $750K budget.
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  • Aon
    Senior Consultant, Sales & Marketing
    Aon Sep 2007 - Jan 2010
    Southeast Region With Focus On Tampa, South Florida, Atlanta
    (Global professional services firm providing risk management, brokerage, and human resources solutions.)Directed B2B marketing and B2C client communications programs for the healthcare and financial services sectors, managing budgets of up to $10M. Performed client assessments, proposals, and implementation of employee healthcare programs. Built trusted, long-term partnerships with key accounts such as Gentiva, Miami Children’s Hospital, Augusta National, University of Miami, PMSI, Transportation Security Administration (TSA).• Served as the marketing representative for the startup TSA recruitment and benefits program strategy, including the elite Air Marshal program, successfully achieving recruitment targets and boosting employee satisfaction.• Boosted participation from 30% to 80% by leading the transition from PPO (Preferred Provider Organization) to HDHP-HSA (High Deductible Health Plan with a Health Savings Account) for multiple clients.• Implemented digital marketing strategies to enhance member engagement, resulting in a 40% increase in participation and a significant boost in employee benefit enrollments.
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Ronda C. Clement, Mba, Ccmp Skills

Marketing Marketing Communications Public Relations Leadership Management Marketing Strategy Strategy Strategic Planning Integrated Marketing Social Media Team Building Business Development Public Speaking Healthcare Sales New Business Development Change Management Advertising Training Social Media Marketing Direct Marketing Recruiting Account Management Media Relations Event Planning Internal Communications Human Resources Product Development Project Management Program Management Email Marketing Business Strategy Lead Generation Budgets E Commerce Performance Management B2b Seo Market Research Press Releases Talent Management Budgeting

Ronda C. Clement, Mba, Ccmp Education Details

Frequently Asked Questions about Ronda C. Clement, Mba, Ccmp

What company does Ronda C. Clement, Mba, Ccmp work for?

Ronda C. Clement, Mba, Ccmp works for Jp Creative Co

What is Ronda C. Clement, Mba, Ccmp's role at the current company?

Ronda C. Clement, Mba, Ccmp's current role is Founder | Marketing, PR and Communications + Storytelling.

What is Ronda C. Clement, Mba, Ccmp's email address?

Ronda C. Clement, Mba, Ccmp's email address is rc****@****ixx.com

What is Ronda C. Clement, Mba, Ccmp's direct phone number?

Ronda C. Clement, Mba, Ccmp's direct phone number is +181342*****

What schools did Ronda C. Clement, Mba, Ccmp attend?

Ronda C. Clement, Mba, Ccmp attended Rensselaer Polytechnic Institute, Nicholls State University.

What are some of Ronda C. Clement, Mba, Ccmp's interests?

Ronda C. Clement, Mba, Ccmp has interest in Family, Lsu Football, Distance Running, Fitness, Sports, Community.

What skills is Ronda C. Clement, Mba, Ccmp known for?

Ronda C. Clement, Mba, Ccmp has skills like Marketing, Marketing Communications, Public Relations, Leadership, Management, Marketing Strategy, Strategy, Strategic Planning, Integrated Marketing, Social Media, Team Building, Business Development.

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